Report Summary

  • 24

    Performance

    Renders faster than
    43% of other websites

  • 69

    Accessibility

    Visual factors better than
    that of 34% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

giftsdirect2u.co.uk

Online Gifts & Presents | All Occasions | Gifts Direct 2 U

Page Load Speed

5 sec in total

First Response

97 ms

Resources Loaded

4.7 sec

Page Rendered

263 ms

giftsdirect2u.co.uk screenshot

About Website

Visit giftsdirect2u.co.uk now to see the best up-to-date Gifts Direct 2 U content and also check out these interesting facts you probably never knew about giftsdirect2u.co.uk

Gifts Direct 2 U has been creating smiles since 2007, specialising in gifts for all occasions, no matter how deep or shallow your pockets!

Visit giftsdirect2u.co.uk

Key Findings

We analyzed Giftsdirect2u.co.uk page load time and found that the first response time was 97 ms and then it took 4.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

giftsdirect2u.co.uk performance score

24

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.3 s

17/100

10%

LCP (Largest Contentful Paint)

Value14.0 s

0/100

25%

SI (Speed Index)

Value11.5 s

5/100

10%

TBT (Total Blocking Time)

Value700 ms

42/100

30%

CLS (Cumulative Layout Shift)

Value0.235

53/100

15%

TTI (Time to Interactive)

Value11.7 s

17/100

10%

Network Requests Diagram

giftsdirect2u.co.uk

97 ms

giftsdirect2u.co.uk

360 ms

www.giftsdirect2u.co.uk

1056 ms

css2

58 ms

woocommerce-layout.css

379 ms

Our browser made a total of 53 requests to load all elements on the main page. We found that 68% of them (36 requests) were addressed to the original Giftsdirect2u.co.uk, 8% (4 requests) were made to Use.typekit.net and 6% (3 requests) were made to Cdn.salesfire.co.uk. The less responsive or slowest element that took the longest time to load (1.6 sec) belongs to the original domain Giftsdirect2u.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 254.2 kB (17%)

Content Size

1.5 MB

After Optimization

1.3 MB

In fact, the total size of Giftsdirect2u.co.uk main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 774.0 kB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 184.5 kB

  • Original 210.3 kB
  • After minification 208.0 kB
  • After compression 25.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 184.5 kB or 88% of the original size.

Image Optimization

-9%

Potential reduce by 68.0 kB

  • Original 774.0 kB
  • After minification 706.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Gifts Direct 2 U images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 1.6 kB

  • Original 462.7 kB
  • After minification 462.7 kB
  • After compression 461.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 87 B

  • Original 57.9 kB
  • After minification 57.9 kB
  • After compression 57.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Giftsdirect2u.co.uk has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 35 (76%)

Requests Now

46

After Optimization

11

The browser has sent 46 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Gifts Direct 2 U. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 26 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

giftsdirect2u.co.uk accessibility score

69

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

ARIA IDs are not unique

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

High

List items (<li>) are not contained within <ul> or <ol> parent elements.

Best Practices

giftsdirect2u.co.uk best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

giftsdirect2u.co.uk SEO score

83

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Giftsdirect2u.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Giftsdirect2u.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Gifts Direct 2 U. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: