5.2 sec in total
1.4 sec
3.4 sec
373 ms
Click here to check amazing HiPP content for Russia. Otherwise, check out these important facts you probably never knew about hipp.ru
Visit hipp.ruWe analyzed Hipp.ru page load time and found that the first response time was 1.4 sec and then it took 3.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.
hipp.ru performance score
name
value
score
weighting
Value4.9 s
10/100
10%
Value10.3 s
0/100
25%
Value9.0 s
14/100
10%
Value1,610 ms
12/100
30%
Value0.075
95/100
15%
Value15.1 s
7/100
10%
1387 ms
202 ms
204 ms
207 ms
503 ms
Our browser made a total of 56 requests to load all elements on the main page. We found that 91% of them (51 requests) were addressed to the original Hipp.ru, 5% (3 requests) were made to Etracker.de and 2% (1 request) were made to Static.etracker.com. The less responsive or slowest element that took the longest time to load (1.4 sec) belongs to the original domain Hipp.ru.
Page size can be reduced by 638.4 kB (44%)
1.5 MB
828.3 kB
In fact, the total size of Hipp.ru main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Images take 630.2 kB which makes up the majority of the site volume.
Potential reduce by 16.3 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 2.4 kB, which is 11% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 16.3 kB or 77% of the original size.
Potential reduce by 9.6 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. HiPP images are well optimized though.
Potential reduce by 418.4 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 418.4 kB or 70% of the original size.
Potential reduce by 194.1 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Hipp.ru needs all CSS files to be minified and compressed as it can save up to 194.1 kB or 90% of the original size.
Number of requests can be reduced by 32 (58%)
55
23
The browser has sent 55 CSS, Javascripts, AJAX and image requests in order to completely render the main page of HiPP. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and from 15 to 1 for CSS and as a result speed up the page load time.
www.hipp.ru
1387 ms
style.css
202 ms
style.css
204 ms
stylesheet_4fa5bd2e4e.css
207 ms
structure.css
503 ms
structure_newmenus.css
414 ms
structure_newcontact.css
299 ms
structure_newbuttons.css
404 ms
structure_newcontent.css
408 ms
structure_ru_RU.css
302 ms
jquery-1.10.2.min.js
702 ms
jquery.nivoslider-3.2.min.js
411 ms
various-contents.css
509 ms
nyroModal.css
508 ms
kontaktformular.css
509 ms
jquery-ui-1.8.14.custom.min.js
910 ms
jFav_v1.0.js
600 ms
jquery.nyroModal-1.6.2.pack.js
723 ms
misc.functions.js
601 ms
jquery.jmap-r72.js
803 ms
swfobject2.js
723 ms
preloadCssImages.jQuery_v5.js
722 ms
jquery.passwordStrengthMeter.js
802 ms
jquery.jcarousel.css
799 ms
jcarousel-skin.css
800 ms
jquery.jcarousel.js
898 ms
jquery.jcarousel.callback.js
899 ms
e.js
339 ms
jquery.livequery.js
813 ms
jquery.carousel.popup.js
811 ms
jquery-1.8.3.min.js
505 ms
384 ms
t.js
399 ms
bg_htop_shadow.png
105 ms
bg_container_shadow10000.png
110 ms
hipp_logo_ru.gif
103 ms
section_main_page_RU_220_x_300_px_72dpi_06_2014_02.jpg
105 ms
loading.gif
109 ms
kinder_08_final.jpg
206 ms
schwanger_17.jpg
301 ms
csm_header_home_milk_2014-06-24_corrected_01_e9d2c42c55.jpg
203 ms
soup_680x290px_final.jpg
598 ms
csm_Hipp-80g_mid_final_ae81960988.jpg
406 ms
csm_teaser_haeufigefragen_mn_01_21e817ea1c.jpg
206 ms
icon_sprite_productnavi_active_arrow.png
304 ms
csm_Contact_Page_01_e31c1da443.jpg
307 ms
csm_leitfaden-fuer-erste-beikost_17c07952c7.jpg
306 ms
csm_gesunde_ernaehrung_01_f87917f10d.jpg
400 ms
csm_Neue_Produkte_RU_235x125_px_RGB_72dpi_1a5178d9af.jpg
405 ms
bg_hbottom_shadow.png
359 ms
icon_search_mini.png
361 ms
button_carousel_sprite_links.png
458 ms
button_carousel_sprite_rechts.png
460 ms
bg_body.png
214 ms
cnt_js.php
253 ms
printversion.css
103 ms
hipp.ru accessibility score
ARIA
These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
ARIA input fields do not have accessible names
Elements with an ARIA [role] that require children to contain a specific [role] are missing some or all of those required children.
ARIA toggle fields do not have accessible names
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Buttons do not have an accessible name
Image elements do not have [alt] attributes
Form elements do not have associated labels
Links do not have a discernible name
Contrast
These are opportunities to improve the legibility of your content.
Impact
Issue
Background and foreground colors do not have a sufficient contrast ratio.
Navigation
These are opportunities to improve keyboard navigation in your application.
Impact
Issue
Heading elements are not in a sequentially-descending order
Best practices
These items highlight common accessibility best practices.
Impact
Issue
[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.
hipp.ru best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Includes front-end JavaScript libraries with known security vulnerabilities
Ensure CSP is effective against XSS attacks
User Experience
Impact
Issue
Serves images with low resolution
General
Impact
Issue
Detected JavaScript libraries
Browser errors were logged to the console
Page has valid source maps
hipp.ru SEO score
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
Links are not crawlable
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Image elements do not have [alt] attributes
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
Tap targets are not sized appropriately
RU
RU
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Hipp.ru can be misinterpreted by Google and other search engines. Our service has detected that Russian is used on the page, and it matches the claimed language. Our system also found out that Hipp.ru main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
hipp.ru
Open Graph description is not detected on the main page of HiPP. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: