5.1 sec in total
978 ms
3.5 sec
661 ms
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Visit incig.co.ukWe analyzed Incig.co.uk page load time and found that the first response time was 978 ms and then it took 4.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.
incig.co.uk performance score
name
value
score
weighting
Value0.7 s
100/100
10%
Value0.7 s
100/100
25%
Value0.7 s
100/100
10%
Value0 ms
100/100
30%
Value0
100/100
15%
Value0.7 s
100/100
10%
978 ms
198 ms
200 ms
205 ms
206 ms
Our browser made a total of 84 requests to load all elements on the main page. We found that 74% of them (62 requests) were addressed to the original Incig.co.uk, 5% (4 requests) were made to Google-analytics.com and 5% (4 requests) were made to S.ytimg.com. The less responsive or slowest element that took the longest time to load (1.5 sec) belongs to the original domain Incig.co.uk.
Page size can be reduced by 1.5 MB (50%)
3.1 MB
1.6 MB
In fact, the total size of Incig.co.uk main page is 3.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Images take 2.2 MB which makes up the majority of the site volume.
Potential reduce by 72.8 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 72.8 kB or 81% of the original size.
Potential reduce by 888.1 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Incig needs image optimization as it can save up to 888.1 kB or 40% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.
Potential reduce by 289.7 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 289.7 kB or 62% of the original size.
Potential reduce by 286.6 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Incig.co.uk needs all CSS files to be minified and compressed as it can save up to 286.6 kB or 84% of the original size.
Number of requests can be reduced by 25 (31%)
80
55
The browser has sent 80 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Incig. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.
www.incig.co.uk
978 ms
tcp_default.css
198 ms
tcp_buy_button.css
200 ms
tcp_shopping_cart_checkout.css
205 ms
tcp_loop.css
206 ms
tcp_responsive.css
228 ms
style.css
466 ms
affiliates.css
283 ms
wpgmza_style.css
304 ms
jquery.min.js
508 ms
responsive-modernizr.js
332 ms
comment-reply.min.js
377 ms
cart_button.png
401 ms
INCIG_LOGO_780x280.png
1548 ms
under_18.png
444 ms
18_enter.png
476 ms
copy-INCIGheader_v6half_1024-v2-without-shopping-basket.jpg
372 ms
MORE_INFORMATION_BUTTON1.jpg
189 ms
promo_giving_you_40_percent_off.jpg
292 ms
starter_kits_view_our_complete_range.jpg
306 ms
refill_packs_choose_from_a_wide_selection.jpg
303 ms
REDEEM_BUTTON-2-300x36.jpg
218 ms
INCIG_BANNER_SLIDE_1_1024-v1.jpg
437 ms
INCIG_BANNER_SLIDE_2-SASHO.jpg
714 ms
INCIG_BANNER_SLIDE_3-SASHO.jpg
464 ms
INCIG_BANNER_SLIDE_4-SASHO.jpg
579 ms
INCIG_BANNER_SLIDE_2_1024-Site.jpg
714 ms
INCIG_BANNER_SLIDE_4incig_1024-make-sensible-choice-INCIG-Logo-site.jpg
806 ms
INCIG_BANNER_SLIDE_3incig_1024-Freedom-to-smoke-INCIG-logo.jpg
712 ms
INCIG_BANNER_SLIDE5.jpg
806 ms
INCIG_BANNER_SLIDE_6_CARTS-3-CARTS-large-main-V6.jpg
814 ms
spoke.jpg
751 ms
prnewswire.jpg
762 ms
blogger.jpg
846 ms
radio-1.jpg
864 ms
bbc_one.jpg
878 ms
daily_mirror.jpg
864 ms
daily_telegraphy.jpg
936 ms
sky_news.jpg
939 ms
the_guardian.jpg
965 ms
investle2.jpg
960 ms
pugetsoundbusinessjournal.jpg
986 ms
writeclub.jpg
1032 ms
incig_electronic_cigs_save_cash-300x200.jpg
280 ms
CIG_BREAKDOWN-2-455x1024.jpg
282 ms
INCIG_facebook-2.jpg
561 ms
twitter.jpg
404 ms
number_1.jpg
404 ms
paypal.jpg
405 ms
accepted_cards.png
406 ms
onenewspage.jpg
1027 ms
yahoo.jpg
1045 ms
itv_1.jpg
1057 ms
widget.js
822 ms
functional.css
997 ms
admin-ajax.php
1528 ms
responsive-scripts.js
1047 ms
responsive-plugins.js
1049 ms
slideshow.min.js
1030 ms
twitter-b.png
1019 ms
facebook_logo.jpg
1051 ms
blogger.png
1002 ms
ga.js
10 ms
analytics.js
10 ms
main-bg-pattern.jpg
352 ms
__utm.gif
20 ms
collect
24 ms
wCexKIuAj3A
79 ms
www-embed-player-vflfNyN_r.css
38 ms
www-embed-player.js
59 ms
base.js
88 ms
Tqng9ngJVK4Gqvh3e602hP-HqlN49KFEUSDtmrOPmWo.js
51 ms
ad_status.js
58 ms
zN7GBFwfMP4uA6AR0HCoLQ.ttf
87 ms
RxZJdnzeo3R5zSexge8UUaCWcynf_cDxXwCLxiixG1c.ttf
88 ms
widget.php
125 ms
NE50581LOGO
268 ms
vicon.gif
63 ms
345445
465 ms
600769
271 ms
light-arrows.png
201 ms
iframe_api
21 ms
wCexKIuAj3A
69 ms
www-widgetapi.js
8 ms
incig.co.uk accessibility score
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Document doesn't have a <title> element
Internationalization and localization
These are opportunities to improve the interpretation of your content by users in different locales.
Impact
Issue
<html> element does not have a [lang] attribute
incig.co.uk best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Ensure CSP is effective against XSS attacks
incig.co.uk SEO score
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Document doesn't have a <title> element
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
robots.txt is not valid
N/A
EN
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Incig.co.uk can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is English. Our system also found out that Incig.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
incig.co.uk
Open Graph description is not detected on the main page of Incig. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: