Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

ipott.com

iPOTT Martech services – #digitalmarketingisdead

Page Load Speed

1.2 sec in total

First Response

98 ms

Resources Loaded

893 ms

Page Rendered

203 ms

ipott.com screenshot

About Website

Click here to check amazing IPOTT content. Otherwise, check out these important facts you probably never knew about ipott.com

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Key Findings

We analyzed Ipott.com page load time and found that the first response time was 98 ms and then it took 1.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster.

Performance Metrics

ipott.com performance score

0

Network Requests Diagram

www.ipott.com

98 ms

index-styles.css

7 ms

logo-home.png

40 ms

all.js

75 ms

ga.js

30 ms

Our browser made a total of 21 requests to load all elements on the main page. We found that 14% of them (3 requests) were addressed to the original Ipott.com, 43% (9 requests) were made to Images.ipott.com and 10% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (200 ms) relates to the external source Facebook.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 40.8 kB (30%)

Content Size

136.4 kB

After Optimization

95.6 kB

In fact, the total size of Ipott.com main page is 136.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. Images take 94.7 kB which makes up the majority of the site volume.

HTML Optimization

-79%

Potential reduce by 15.8 kB

  • Original 20.1 kB
  • After minification 15.8 kB
  • After compression 4.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 4.2 kB, which is 21% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 15.8 kB or 79% of the original size.

Image Optimization

-22%

Potential reduce by 21.3 kB

  • Original 94.7 kB
  • After minification 73.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, IPOTT needs image optimization as it can save up to 21.3 kB or 22% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-0%

Potential reduce by 34 B

  • Original 17.2 kB
  • After minification 17.2 kB
  • After compression 17.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-83%

Potential reduce by 3.7 kB

  • Original 4.4 kB
  • After minification 3.2 kB
  • After compression 737 B

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Ipott.com needs all CSS files to be minified and compressed as it can save up to 3.7 kB or 83% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

20

After Optimization

20

The browser has sent 20 CSS, Javascripts, AJAX and image requests in order to completely render the main page of IPOTT. According to our analytics all requests are already optimized.

SEO Factors

ipott.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Ipott.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Ipott.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of IPOTT. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: