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ironmongerydirect.co.uk screenshot

Report Summary

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    Performance

  • 0

    Accessibility

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    Best Practices

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    SEO

ironmongerydirect.co.uk

IronmongeryDirect | UK’s Biggest Range | Same Day Despatch

Page Load Speed

47.4 sec in total

First Response

268 ms

Resources Loaded

33.2 sec

Page Rendered

13.9 sec

ironmongerydirect.co.uk screenshot

About Website

Welcome to ironmongerydirect.co.uk homepage info - get ready to check Ironmongery Direct best content for United Kingdom right away, or after learning these important things about ironmongerydirect.co.uk

Buy Door Furniture, Hinges, and more from the UK's largest Ironmongery range. With rapid Next Day Delivery & Free Returns as standard - all at great Trade Prices!

Visit ironmongerydirect.co.uk

Key Findings

We analyzed Ironmongerydirect.co.uk page load time and found that the first response time was 268 ms and then it took 47.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster.

Performance Metrics

ironmongerydirect.co.uk performance score

0

Network Requests Diagram

www.ironmongerydirect.co.uk

268 ms

www.ironmongerydirect.co.uk

1125 ms

jquery.min.js

570 ms

173279186.js

3137 ms

masterid

405 ms

Our browser made a total of 62 requests to load all elements on the main page. We found that 53% of them (33 requests) were addressed to the original Ironmongerydirect.co.uk, 6% (4 requests) were made to Google-analytics.com and 3% (2 requests) were made to Ws.sessioncam.com. The less responsive or slowest element that took the longest time to load (14.6 sec) belongs to the original domain Ironmongerydirect.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 366.2 kB (37%)

Content Size

991.4 kB

After Optimization

625.2 kB

  • HTML
  • Images
  • JavaScript

In fact, the total size of Ironmongerydirect.co.uk main page is 991.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Javascripts take 511.4 kB which makes up the majority of the site volume.

HTML Optimization

-84%

Potential reduce by 105.2 kB

  • Original 125.8 kB
  • After minification 102.5 kB
  • After compression 20.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 23.2 kB, which is 18% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 105.2 kB or 84% of the original size.

Image Optimization

-3%

Potential reduce by 10.5 kB

  • Original 354.2 kB
  • After minification 343.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Ironmongery Direct images are well optimized though.

JavaScript Optimization

-49%

Potential reduce by 250.5 kB

  • Original 511.4 kB
  • After minification 505.3 kB
  • After compression 261.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 250.5 kB or 49% of the original size.

Requests Breakdown

Number of requests can be reduced by 29 (53%)

Requests Now

55

After Optimization

26

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 55 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Ironmongery Direct. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 21 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

www.ironmongerydirect.co.uk

www.ironmongerydirect.co.uk

268 ms

www.ironmongerydirect.co.uk

www.ironmongerydirect.co.uk

1125 ms

jquery.min.js

jquery.min.js

570 ms

173279186.js

173279186.js

3137 ms

masterid

masterid

405 ms

masterid

masterid

2855 ms

conversion.js

conversion.js

7676 ms

analytics.js

analytics.js

7658 ms

gtm.js

gtm.js

7583 ms

ironmongery_direct_logo.png

ironmongery_direct_logo.png

6811 ms

search_bg_yellow.jpg

search_bg_yellow.jpg

6810 ms

search_icon.png

search_icon.png

11696 ms

usp_Sprite.jpg

usp_Sprite.jpg

11695 ms

bathroom_icon.png

bathroom_icon.png

11730 ms

bolts_icon.png

bolts_icon.png

12073 ms

cabinet_furniture_icon.png

cabinet_furniture_icon.png

12073 ms

door_closers_icon.png

door_closers_icon.png

11476 ms

door_furniture_outline_icon.png

door_furniture_outline_icon.png

11512 ms

gate_icon.png

gate_icon.png

11475 ms

hinge_outline_icon.png

hinge_outline_icon.png

12543 ms

fire_control_icon.png

fire_control_icon.png

12544 ms

door_lock_icon.png

door_lock_icon.png

12544 ms

screws_outline_icon.png

screws_outline_icon.png

12542 ms

sealants_icon.png

sealants_icon.png

12542 ms

seals_icon.png

seals_icon.png

12505 ms

shelving_icon.png

shelving_icon.png

13734 ms

signs_icon.png

signs_icon.png

13671 ms

sliding_door_icon.png

sliding_door_icon.png

13670 ms

windows_icon.png

windows_icon.png

13455 ms

brand_sprite.png

brand_sprite.png

13454 ms

upwards_sign.png

upwards_sign.png

13469 ms

payments_accepted_sprite.png

payments_accepted_sprite.png

14616 ms

event

event

8104 ms

brand_sprite_color.png

brand_sprite_color.png

8344 ms

trustpilot_sprite_star.png

trustpilot_sprite_star.png

8343 ms

social_sprite.png

social_sprite.png

8312 ms

e8e438df-9715-40ed-b1ae-58760b01a3c0.woff

e8e438df-9715-40ed-b1ae-58760b01a3c0.woff

8294 ms

a3a867b8-141c-4865-9f8d-6dc5766a6bc5.woff

a3a867b8-141c-4865-9f8d-6dc5766a6bc5.woff

8274 ms

fontello.woff

fontello.woff

9942 ms

ec.js

ec.js

1711 ms

linkid.js

linkid.js

1741 ms

rt1wsswx.js

rt1wsswx.js

5561 ms

nas.v1.min.js

nas.v1.min.js

5549 ms

sessioncam.recorder.js

sessioncam.recorder.js

6122 ms

fbevents.js

fbevents.js

6121 ms

nccrum.core.js

nccrum.core.js

7380 ms

cc_af.js

cc_af.js

6119 ms

ld.js

ld.js

6028 ms

5087 ms

collect

collect

3107 ms

collect

collect

5337 ms

2043 ms

8835 ms

config.aspx

config.aspx

2087 ms

1441737652811655

1441737652811655

958 ms

ga-audiences

ga-audiences

1460 ms

track

track

7574 ms

nccrum.config.js

nccrum.config.js

8627 ms

7866 ms

GetPageId

GetPageId

1268 ms

event

event

1227 ms

rt1wsswx_1499271328707.js

rt1wsswx_1499271328707.js

939 ms

SEO Factors

ironmongerydirect.co.uk SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Ironmongerydirect.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Ironmongerydirect.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

ironmongerydirect.co.uk

Open Graph description is not detected on the main page of Ironmongery Direct. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: