Tools & Wizards About Us
welcome.ingdirect.com.au screenshot

Report Summary

  • 37

    Performance

    Renders faster than
    57% of other websites

  • 63

    Accessibility

    Visual factors better than
    that of 28% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

welcome.ingdirect.com.au

Welcome to ING - Welcome

Page Load Speed

3.3 sec in total

First Response

457 ms

Resources Loaded

2.7 sec

Page Rendered

166 ms

welcome.ingdirect.com.au screenshot

About Website

Click here to check amazing Welcome ING Direct content for Australia. Otherwise, check out these important facts you probably never knew about welcome.ingdirect.com.au

We believe there's a better way to bank, and we're here to make that a reality. Whether you're here to save, spend, buy a property, or plan for your retirement, we've got you covered. Choose from belo...

Visit welcome.ingdirect.com.au

Key Findings

We analyzed Welcome.ingdirect.com.au page load time and found that the first response time was 457 ms and then it took 2.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

welcome.ingdirect.com.au performance score

37

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.0 s

23/100

10%

LCP (Largest Contentful Paint)

Value6.1 s

12/100

25%

SI (Speed Index)

Value8.0 s

22/100

10%

TBT (Total Blocking Time)

Value720 ms

41/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value11.7 s

17/100

10%

Network Requests Diagram

welcome.ingdirect.com.au

457 ms

ga.js

16 ms

home.css

399 ms

common.min.js

1406 ms

home.min.js

400 ms

Our browser made a total of 29 requests to load all elements on the main page. We found that 55% of them (16 requests) were addressed to the original Welcome.ingdirect.com.au, 7% (2 requests) were made to Google-analytics.com and 7% (2 requests) were made to Campaigns.ingdirect.com.au. The less responsive or slowest element that took the longest time to load (1.4 sec) belongs to the original domain Welcome.ingdirect.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 575.8 kB (55%)

Content Size

1.0 MB

After Optimization

468.2 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Welcome.ingdirect.com.au main page is 1.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Javascripts take 568.6 kB which makes up the majority of the site volume.

HTML Optimization

-69%

Potential reduce by 7.0 kB

  • Original 10.2 kB
  • After minification 8.4 kB
  • After compression 3.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 1.8 kB, which is 17% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 7.0 kB or 69% of the original size.

Image Optimization

-1%

Potential reduce by 1.4 kB

  • Original 221.0 kB
  • After minification 219.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Welcome ING Direct images are well optimized though.

JavaScript Optimization

-64%

Potential reduce by 364.7 kB

  • Original 568.6 kB
  • After minification 568.5 kB
  • After compression 203.9 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 364.7 kB or 64% of the original size.

CSS Optimization

-83%

Potential reduce by 202.6 kB

  • Original 244.2 kB
  • After minification 244.1 kB
  • After compression 41.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Welcome.ingdirect.com.au needs all CSS files to be minified and compressed as it can save up to 202.6 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 7 (29%)

Requests Now

24

After Optimization

17

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 24 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Welcome ING Direct. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 8 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

welcome.ingdirect.com.au

welcome.ingdirect.com.au

457 ms

ga.js

ga.js

16 ms

home.css

home.css

399 ms

common.min.js

common.min.js

1406 ms

home.min.js

home.min.js

400 ms

s_code.js

s_code.js

154 ms

0d4c032d-e8be-45e8-b745-3bfaa9b1c402.js

0d4c032d-e8be-45e8-b745-3bfaa9b1c402.js

2 ms

UXTIhBQx-L4

UXTIhBQx-L4

84 ms

logo-ing-desktop.png

logo-ing-desktop.png

213 ms

icon_contact.svg

icon_contact.svg

214 ms

headerWide.jpg

headerWide.jpg

1198 ms

thumbnail.jpg

thumbnail.jpg

808 ms

iconWhite.svg

iconWhite.svg

541 ms

thumbnail.jpg

thumbnail.jpg

611 ms

iconWhite.svg

iconWhite.svg

544 ms

thumbnail.jpg

thumbnail.jpg

610 ms

iconWhite.svg

iconWhite.svg

612 ms

headerWide.jpg

headerWide.jpg

991 ms

INGMeWeb-Regular.woff

INGMeWeb-Regular.woff

794 ms

INGMeWeb-Bold.woff

INGMeWeb-Bold.woff

786 ms

www-embed-player-vflfNyN_r.css

www-embed-player-vflfNyN_r.css

52 ms

www-embed-player.js

www-embed-player.js

76 ms

Lrq7Jibxdtv2QOPyDSqncpDfQFNs3PE6SoUrUNh2GTU.js

Lrq7Jibxdtv2QOPyDSqncpDfQFNs3PE6SoUrUNh2GTU.js

47 ms

ad_status.js

ad_status.js

47 ms

zN7GBFwfMP4uA6AR0HCoLQ.ttf

zN7GBFwfMP4uA6AR0HCoLQ.ttf

42 ms

RxZJdnzeo3R5zSexge8UUaCWcynf_cDxXwCLxiixG1c.ttf

RxZJdnzeo3R5zSexge8UUaCWcynf_cDxXwCLxiixG1c.ttf

45 ms

UXTIhBQx-L4

UXTIhBQx-L4

53 ms

__utm.gif

__utm.gif

28 ms

s61625258484855

s61625258484855

83 ms

Accessibility Review

welcome.ingdirect.com.au accessibility score

63

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

welcome.ingdirect.com.au best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

welcome.ingdirect.com.au SEO score

83

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

Page is blocked from indexing

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Welcome.ingdirect.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Welcome.ingdirect.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

welcome.ingdirect.com.au

Open Graph data is detected on the main page of Welcome ING Direct. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: