Access kiehls.in. Kiehl's India Official | Natural Skincare, Body & Hair Care Products

name

value

score

weighting

FCP (First Contentful Paint)

Value2.5 s

67/100

10%

LCP (Largest Contentful Paint)

Value18.9 s

0/100

25%

SI (Speed Index)

Value17.3 s

0/100

10%

TBT (Total Blocking Time)

Value8,370 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.087

93/100

15%

TTI (Time to Interactive)

Value30.8 s

0/100

10%

kiehls.in

80 ms

kiehls.in

801 ms

Our browser made a total of 2 requests to load all elements on the main page. We found that all of those requests were addressed to Kiehls.in and no external sources were called. The less responsive or slowest element that took the longest time to load (801 ms) belongs to the original domain Kiehls.in.

Content Size

3.5 MB

After Optimization

3.2 MB

In fact, the total size of Kiehls.in main page is 3.5 MB. This result falls within the top 5000 of lightweight and thus fast loading web pages. Only a small number of websites need less resources to load. Images take 3.2 MB which makes up the majority of the site volume.

HTML Optimization

-12%

Potential reduce by 14 B

Original 116 B
After minification 116 B
After compression 102 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 14 B or 12% of the original size.

Image Optimization

-11%

Potential reduce by 348.9 kB

Original 3.2 MB
After minification 2.9 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Kiehl S needs image optimization as it can save up to 348.9 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-1%

Potential reduce by 319 B

Original 38.4 kB
After minification 38.4 kB
After compression 38.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-0%

Potential reduce by 87 B

Original 232.5 kB
After minification 232.5 kB
After compression 232.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Kiehls.in has all CSS files already compressed.

Requests Now

After Optimization

Besides the initial HTML request, no CSS, Javascripts, AJAX or image files were requested in the course of web page rendering.

Accessibility Issues

These are opportunities to improve keyboard navigation in your application.

High

Heading elements are not in a sequentially-descending order

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Areas of Improvement

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

Search Engine Optimization Advices

Format your HTML in a way that enables crawlers to better understand your app’s content.

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

To appear in search results, crawlers need access to your app.

High

Links are not crawlable

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

Language Detected

EN
Language Claimed

N/A
Encoding

N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Kiehls.in can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Kiehls.in main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

kiehls.in

Open Graph description is not detected on the main page of Kiehl S. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: