Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

leadchoice.com

Lead Generation | Direct Mail Leads | MailCard Leads | Insurance Leads | Lead Choice

Page Load Speed

1.8 sec in total

First Response

428 ms

Resources Loaded

1.1 sec

Page Rendered

217 ms

leadchoice.com screenshot

About Website

Visit leadchoice.com now to see the best up-to-date Lead Choice content and also check out these interesting facts you probably never knew about leadchoice.com

Lead Choice offers direct mail (mailcard) leads because they are the highest quality leads available in the insurance industry.

Visit leadchoice.com

Key Findings

We analyzed Leadchoice.com page load time and found that the first response time was 428 ms and then it took 1.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

leadchoice.com performance score

0

Network Requests Diagram

leadchoice.com

428 ms

leadchoice.com

210 ms

bootstrap.min.css

133 ms

jquery-ui.min.css

192 ms

font-awesome.min.css

194 ms

Our browser made a total of 37 requests to load all elements on the main page. We found that 84% of them (31 requests) were addressed to the original Leadchoice.com, 5% (2 requests) were made to Ajax.googleapis.com and 3% (1 request) were made to Google.com. The less responsive or slowest element that took the longest time to load (428 ms) belongs to the original domain Leadchoice.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 43.0 kB (9%)

Content Size

489.4 kB

After Optimization

446.4 kB

In fact, the total size of Leadchoice.com main page is 489.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 374.0 kB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 12.6 kB

  • Original 16.6 kB
  • After minification 15.4 kB
  • After compression 4.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 12.6 kB or 76% of the original size.

Image Optimization

-8%

Potential reduce by 30.3 kB

  • Original 374.0 kB
  • After minification 343.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Lead Choice images are well optimized though.

JavaScript Optimization

-0%

Potential reduce by 55 B

  • Original 98.8 kB
  • After minification 98.8 kB
  • After compression 98.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

Number of requests can be reduced by 26 (79%)

Requests Now

33

After Optimization

7

The browser has sent 33 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Lead Choice. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and from 12 to 1 for CSS and as a result speed up the page load time.

SEO Factors

leadchoice.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Leadchoice.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Leadchoice.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Lead Choice. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: