2.6 sec in total
221 ms
2.2 sec
165 ms
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Visit academic.mintel.comWe analyzed Academic.mintel.com page load time and found that the first response time was 221 ms and then it took 2.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.
academic.mintel.com performance score
name
value
score
weighting
Value4.6 s
13/100
10%
Value14.0 s
0/100
25%
Value7.0 s
32/100
10%
Value500 ms
58/100
30%
Value0
100/100
15%
Value13.5 s
11/100
10%
221 ms
272 ms
295 ms
22 ms
79 ms
Our browser made a total of 67 requests to load all elements on the main page. We found that 66% of them (44 requests) were addressed to the original Academic.mintel.com, 30% (20 requests) were made to Ajax.googleapis.com and 4% (3 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (700 ms) belongs to the original domain Academic.mintel.com.
Page size can be reduced by 372.8 kB (51%)
726.3 kB
353.5 kB
In fact, the total size of Academic.mintel.com main page is 726.3 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Javascripts take 392.7 kB which makes up the majority of the site volume.
Potential reduce by 9.9 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 2.3 kB, which is 17% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 9.9 kB or 75% of the original size.
Potential reduce by 7.7 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Academic Mintel images are well optimized though.
Potential reduce by 229.0 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 229.0 kB or 58% of the original size.
Potential reduce by 126.2 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Academic.mintel.com needs all CSS files to be minified and compressed as it can save up to 126.2 kB or 83% of the original size.
Number of requests can be reduced by 41 (66%)
62
21
The browser has sent 62 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Academic Mintel. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 15 to 1 for JavaScripts and from 28 to 1 for CSS and as a result speed up the page load time.
academic.mintel.com
221 ms
index.html
272 ms
295 ms
jquery.ui.all.css
22 ms
basic.m1455796191.css
79 ms
header_fluid.m1455796191.css
160 ms
structure_fluid.m1455796191.css
164 ms
mintel_header.m1455796191.css
162 ms
site.m1455796191.css
245 ms
pageheader.m1455796191.css
160 ms
panels.m1455796191.css
164 ms
jquery.fancybox.m1455796191.css
236 ms
jquery.qtip.m1455796191.css
238 ms
menu.m1455796191.css
240 ms
guest_homepage_academic.m1455796191.css
241 ms
jquery.min.js
37 ms
jquery-ui.min.js
54 ms
respond.min.m1455796191.js
288 ms
jkmegamenu.m1455796191.js
312 ms
common_functions.m1455796191.js
315 ms
jquery.tools.min.m1455796191.js
313 ms
jquery.fancybox.pack.m1455796191.js
318 ms
jquery.qtip.m1455796191.js
403 ms
jquery.lavalamp.m1455796191.js
321 ms
mintel_header.m1455796191.js
392 ms
oxygen_menu.m1455796191.js
392 ms
guest_homepage_academic.m1455796191.js
395 ms
jquery.lavalamp.js
395 ms
jquery.ui.base.css
21 ms
jquery.ui.theme.css
26 ms
jquery.ui.core.css
11 ms
jquery.ui.accordion.css
12 ms
jquery.ui.autocomplete.css
13 ms
jquery.ui.button.css
23 ms
jquery.ui.datepicker.css
21 ms
jquery.ui.dialog.css
20 ms
jquery.ui.menu.css
21 ms
jquery.ui.progressbar.css
23 ms
jquery.ui.resizable.css
24 ms
jquery.ui.selectable.css
28 ms
jquery.ui.slider.css
29 ms
jquery.ui.spinner.css
30 ms
jquery.ui.tabs.css
30 ms
jquery.ui.tooltip.css
31 ms
background.jpg
80 ms
navBarBg.jpg
157 ms
mintelLogo.png
82 ms
slidingArrow.png
80 ms
arrow-blueMainNav.png
81 ms
about_pic1.jpg
81 ms
about_pic1_hover.jpg
157 ms
about_pic2.jpg
159 ms
about_pic2_hover.jpg
159 ms
new_tab_icon.png
161 ms
bg_searchbox.gif
159 ms
header_searchbutton.png
233 ms
icon_campus.jpg
234 ms
icon_federated.jpg
236 ms
academic_banner.jpg
463 ms
paper_texture.jpg
229 ms
horizontalLine.jpg
230 ms
Lato-Reg-webfont.woff
688 ms
Lato-Lig-webfont.woff
700 ms
analytics.js
26 ms
ui-bg_flat_75_ffffff_40x100.png
12 ms
linkid.js
12 ms
collect
12 ms
academic.mintel.com accessibility score
Internationalization and localization
These are opportunities to improve the interpretation of your content by users in different locales.
Impact
Issue
<html> element does not have a [lang] attribute
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Image elements do not have [alt] attributes
Tables and lists
These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.
Impact
Issue
Lists do not contain only <li> elements and script supporting elements (<script> and <template>).
Navigation
These are opportunities to improve keyboard navigation in your application.
Impact
Issue
Some elements have a [tabindex] value greater than 0
academic.mintel.com best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Includes front-end JavaScript libraries with known security vulnerabilities
Ensure CSP is effective against XSS attacks
User Experience
Impact
Issue
Serves images with low resolution
General
Impact
Issue
Detected JavaScript libraries
Browser errors were logged to the console
academic.mintel.com SEO score
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
Links are not crawlable
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Image elements do not have [alt] attributes
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
Tap targets are not sized appropriately
EN
N/A
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Academic.mintel.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Academic.mintel.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
academic.mintel.com
Open Graph description is not detected on the main page of Academic Mintel. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: