Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

dsp.merchenta.com

White Label DSP - Merchenta

Page Load Speed

2 sec in total

First Response

199 ms

Resources Loaded

1.2 sec

Page Rendered

652 ms

dsp.merchenta.com screenshot

About Website

Welcome to dsp.merchenta.com homepage info - get ready to check DSP Merchenta best content for United States right away, or after learning these important things about dsp.merchenta.com

White label DSP - demand side platform for marketers & agencies. Use programmatic real-time bidding on display, mobile & Facebook media. Boost sales & engage consumers globally.

Visit dsp.merchenta.com

Key Findings

We analyzed Dsp.merchenta.com page load time and found that the first response time was 199 ms and then it took 1.8 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

dsp.merchenta.com performance score

0

Network Requests Diagram

dsp.merchenta.com

199 ms

css

36 ms

bootstrap.min.css

87 ms

font-awesome.min.css

150 ms

font-lineicons.css

153 ms

Our browser made a total of 55 requests to load all elements on the main page. We found that 84% of them (46 requests) were addressed to the original Dsp.merchenta.com, 7% (4 requests) were made to Fonts.gstatic.com and 4% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (736 ms) belongs to the original domain Dsp.merchenta.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 947.9 kB (36%)

Content Size

2.6 MB

After Optimization

1.7 MB

In fact, the total size of Dsp.merchenta.com main page is 2.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 2.0 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 41.1 kB

  • Original 49.6 kB
  • After minification 37.1 kB
  • After compression 8.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 12.4 kB, which is 25% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 41.1 kB or 83% of the original size.

Image Optimization

-23%

Potential reduce by 459.9 kB

  • Original 2.0 MB
  • After minification 1.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, DSP Merchenta needs image optimization as it can save up to 459.9 kB or 23% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-72%

Potential reduce by 216.9 kB

  • Original 303.1 kB
  • After minification 258.2 kB
  • After compression 86.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 216.9 kB or 72% of the original size.

CSS Optimization

-85%

Potential reduce by 229.9 kB

  • Original 270.2 kB
  • After minification 248.6 kB
  • After compression 40.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Dsp.merchenta.com needs all CSS files to be minified and compressed as it can save up to 229.9 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 20 (42%)

Requests Now

48

After Optimization

28

The browser has sent 48 CSS, Javascripts, AJAX and image requests in order to completely render the main page of DSP Merchenta. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 15 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

SEO Factors

dsp.merchenta.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Dsp.merchenta.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Dsp.merchenta.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of DSP Merchenta. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: