Report Summary

  • 44

    Performance

    Renders faster than
    63% of other websites

  • 93

    Accessibility

    Visual factors better than
    that of 82% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

guide.marketingaiinstitute.com

Marketing AI Institute | Artificial Intelligence for Marketing

Page Load Speed

2.2 sec in total

First Response

84 ms

Resources Loaded

1.3 sec

Page Rendered

778 ms

guide.marketingaiinstitute.com screenshot

About Website

Visit guide.marketingaiinstitute.com now to see the best up-to-date Guide Marketing AI Institute content for India and also check out these interesting facts you probably never knew about guide.marketingaiinstitute.com

The Marketing Artificial Intelligence Institute educates modern marketers on the potential of AI and connects them with AI-powered technologies.

Visit guide.marketingaiinstitute.com

Key Findings

We analyzed Guide.marketingaiinstitute.com page load time and found that the first response time was 84 ms and then it took 2.1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 40% of websites can load faster.

Performance Metrics

guide.marketingaiinstitute.com performance score

44

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.1 s

82/100

10%

LCP (Largest Contentful Paint)

Value4.9 s

29/100

25%

SI (Speed Index)

Value4.7 s

69/100

10%

TBT (Total Blocking Time)

Value1,230 ms

20/100

30%

CLS (Cumulative Layout Shift)

Value0.063

97/100

15%

TTI (Time to Interactive)

Value15.0 s

7/100

10%

Network Requests Diagram

guide.marketingaiinstitute.com

84 ms

www.marketingaiinstitute.com

128 ms

main-head.min.css

33 ms

main-foot.min.css

51 ms

child.min.css

60 ms

Our browser made a total of 96 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Guide.marketingaiinstitute.com, 47% (45 requests) were made to Marketingaiinstitute.com and 15% (14 requests) were made to D.adroll.com. The less responsive or slowest element that took the longest time to load (968 ms) relates to the external source Marketingaiinstitute.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 225.2 kB (16%)

Content Size

1.4 MB

After Optimization

1.2 MB

In fact, the total size of Guide.marketingaiinstitute.com main page is 1.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 985.9 kB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 179.0 kB

  • Original 202.5 kB
  • After minification 173.6 kB
  • After compression 23.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 28.9 kB, which is 14% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 179.0 kB or 88% of the original size.

Image Optimization

-3%

Potential reduce by 27.2 kB

  • Original 985.9 kB
  • After minification 958.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Guide Marketing AI Institute images are well optimized though.

JavaScript Optimization

-5%

Potential reduce by 8.4 kB

  • Original 158.1 kB
  • After minification 158.1 kB
  • After compression 149.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-22%

Potential reduce by 10.6 kB

  • Original 48.5 kB
  • After minification 48.5 kB
  • After compression 37.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Guide.marketingaiinstitute.com needs all CSS files to be minified and compressed as it can save up to 10.6 kB or 22% of the original size.

Requests Breakdown

Number of requests can be reduced by 43 (58%)

Requests Now

74

After Optimization

31

The browser has sent 74 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Guide Marketing AI Institute. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 27 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

guide.marketingaiinstitute.com accessibility score

93

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

High

Heading elements are not in a sequentially-descending order

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

guide.marketingaiinstitute.com best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

guide.marketingaiinstitute.com SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Guide.marketingaiinstitute.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Guide.marketingaiinstitute.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Guide Marketing AI Institute. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: