Report Summary

  • 55

    Performance

    Renders faster than
    72% of other websites

  • 97

    Accessibility

    Visual factors better than
    that of 92% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 86

    SEO

    Google-friendlier than
    60% of websites

merlin-industrial.co.uk

Home page for Merlin Industrial Products Ltd

Page Load Speed

3.2 sec in total

First Response

261 ms

Resources Loaded

2.3 sec

Page Rendered

588 ms

merlin-industrial.co.uk screenshot

About Website

Welcome to merlin-industrial.co.uk homepage info - get ready to check Merlin Industrial best content for United Kingdom right away, or after learning these important things about merlin-industrial.co.uk

Merlin Industrial Products Ltd, 2023, From the car park to the roof and all areas in between. Trusted since 1994 and part of a manufacturing group of companies.

Visit merlin-industrial.co.uk

Key Findings

We analyzed Merlin-industrial.co.uk page load time and found that the first response time was 261 ms and then it took 2.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 50% of websites can load faster.

Performance Metrics

merlin-industrial.co.uk performance score

55

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.3 s

75/100

10%

LCP (Largest Contentful Paint)

Value2.5 s

89/100

25%

SI (Speed Index)

Value4.7 s

68/100

10%

TBT (Total Blocking Time)

Value5,080 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value8.9 s

34/100

10%

Network Requests Diagram

merlin-industrial.co.uk

261 ms

www.merlin-industrial.co.uk

703 ms

c30500eebc1f284bd606d21ef446848b.css

192 ms

345ae48e8f96ead2721091ade81e28f0.js

438 ms

scripts.min.js

259 ms

Our browser made a total of 10 requests to load all elements on the main page. We found that 90% of them (9 requests) were addressed to the original Merlin-industrial.co.uk, 10% (1 request) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (703 ms) belongs to the original domain Merlin-industrial.co.uk.

Page Optimization Overview & Recommendations

Page size can be reduced by 332.3 kB (70%)

Content Size

472.3 kB

After Optimization

140.0 kB

In fact, the total size of Merlin-industrial.co.uk main page is 472.3 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. CSS take 206.5 kB which makes up the majority of the site volume.

HTML Optimization

-74%

Potential reduce by 33.4 kB

  • Original 45.3 kB
  • After minification 45.1 kB
  • After compression 11.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 33.4 kB or 74% of the original size.

Image Optimization

-22%

Potential reduce by 5.3 kB

  • Original 24.3 kB
  • After minification 19.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Merlin Industrial needs image optimization as it can save up to 5.3 kB or 22% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-61%

Potential reduce by 120.4 kB

  • Original 196.2 kB
  • After minification 196.2 kB
  • After compression 75.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 120.4 kB or 61% of the original size.

CSS Optimization

-84%

Potential reduce by 173.1 kB

  • Original 206.5 kB
  • After minification 205.6 kB
  • After compression 33.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Merlin-industrial.co.uk needs all CSS files to be minified and compressed as it can save up to 173.1 kB or 84% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

8

After Optimization

8

The browser has sent 8 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Merlin Industrial. According to our analytics all requests are already optimized.

Accessibility Review

merlin-industrial.co.uk accessibility score

97

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

merlin-industrial.co.uk best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

merlin-industrial.co.uk SEO score

86

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Merlin-industrial.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Merlin-industrial.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Merlin Industrial. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: