Report Summary

  • 23

    Performance

    Renders faster than
    42% of other websites

  • 79

    Accessibility

    Visual factors better than
    that of 48% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 81

    SEO

    Google-friendlier than
    43% of websites

midlandindustrial.com

Midland Metal is Now Midland Industries | Midland Industries

Page Load Speed

1.7 sec in total

First Response

133 ms

Resources Loaded

1.3 sec

Page Rendered

274 ms

midlandindustrial.com screenshot

About Website

Click here to check amazing Midland Industrial content. Otherwise, check out these important facts you probably never knew about midlandindustrial.com

With a history of outstanding customer service, Midland Industries helps consolidate your vendor base with brass fittings, nipples, ball valves, and more.

Visit midlandindustrial.com

Key Findings

We analyzed Midlandindustrial.com page load time and found that the first response time was 133 ms and then it took 1.6 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

midlandindustrial.com performance score

23

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.7 s

30/100

10%

LCP (Largest Contentful Paint)

Value11.3 s

0/100

25%

SI (Speed Index)

Value5.3 s

57/100

10%

TBT (Total Blocking Time)

Value1,040 ms

26/100

30%

CLS (Cumulative Layout Shift)

Value0.319

36/100

15%

TTI (Time to Interactive)

Value15.9 s

6/100

10%

Network Requests Diagram

midlandindustrial.com

133 ms

midlandindustrial.com

183 ms

midlandmetal.com

249 ms

style.css

150 ms

blue.css

121 ms

Our browser made a total of 54 requests to load all elements on the main page. We found that 4% of them (2 requests) were addressed to the original Midlandindustrial.com, 85% (46 requests) were made to Midlandmetal.com and 4% (2 requests) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (319 ms) relates to the external source Midlandmetal.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 384.1 kB (26%)

Content Size

1.5 MB

After Optimization

1.1 MB

In fact, the total size of Midlandindustrial.com main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 971.6 kB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 26.3 kB

  • Original 32.1 kB
  • After minification 26.2 kB
  • After compression 5.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 5.9 kB, which is 18% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 26.3 kB or 82% of the original size.

Image Optimization

-1%

Potential reduce by 13.3 kB

  • Original 971.6 kB
  • After minification 958.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Midland Industrial images are well optimized though.

JavaScript Optimization

-65%

Potential reduce by 220.5 kB

  • Original 339.8 kB
  • After minification 329.1 kB
  • After compression 119.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 220.5 kB or 65% of the original size.

CSS Optimization

-84%

Potential reduce by 123.9 kB

  • Original 146.8 kB
  • After minification 112.9 kB
  • After compression 22.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Midlandindustrial.com needs all CSS files to be minified and compressed as it can save up to 123.9 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 20 (39%)

Requests Now

51

After Optimization

31

The browser has sent 51 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Midland Industrial. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

midlandindustrial.com accessibility score

79

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

midlandindustrial.com best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

midlandindustrial.com SEO score

81

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Midlandindustrial.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Midlandindustrial.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Midland Industrial. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: