Tools & Wizards About Us
mobilemarketing.jp screenshot

Report Summary

  • 67

    Performance

    Renders faster than
    80% of other websites

  • 67

    Accessibility

    Visual factors better than
    that of 32% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 69

    SEO

    Google-friendlier than
    28% of websites

mobilemarketing.jp

株式会社モバイルマーケティング・ジャパン｜調査･制作･プロモーションを一貫する戦略的マーケティングデザインをご提供|スマートフォンアプリ・サービスのコンサルティングならモバイルマーケティング・ジャパン

Page Load Speed

3.4 sec in total

First Response

875 ms

Resources Loaded

2.3 sec

Page Rendered

183 ms

mobilemarketing.jp screenshot

About Website

Visit mobilemarketing.jp now to see the best up-to-date Mobilemarketing content and also check out these interesting facts you probably never knew about mobilemarketing.jp

モバイル・携帯・スマートフォンに関するマーケティング・プロモーション、消費者調査、モバイルリサーチASPに取り組む株式会社モバイルマーケティング・ジャパン。旧社名：株式会社MobileMarketing.JP（モバイルマーケティング・ジェーピー）。

Visit mobilemarketing.jp

Key Findings

We analyzed Mobilemarketing.jp page load time and found that the first response time was 875 ms and then it took 2.5 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

mobilemarketing.jp performance score

67

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.2 s

77/100

10%

LCP (Largest Contentful Paint)

Value2.9 s

80/100

25%

SI (Speed Index)

Value4.2 s

78/100

10%

TBT (Total Blocking Time)

Value1,100 ms

24/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value4.0 s

88/100

10%

Network Requests Diagram

mobilemarketing.jp

875 ms

common.css

714 ms

mixpanel.2.js

75 ms

index_top.gif

362 ms

gnav_01.gif

183 ms

Our browser made a total of 22 requests to load all elements on the main page. We found that 82% of them (18 requests) were addressed to the original Mobilemarketing.jp, 9% (2 requests) were made to Api.mixpanel.com and 9% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (1 sec) belongs to the original domain Mobilemarketing.jp.

Page Optimization Overview & Recommendations

Page size can be reduced by 37.9 kB (32%)

Content Size

118.9 kB

After Optimization

80.9 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Mobilemarketing.jp main page is 118.9 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Images take 47.7 kB which makes up the majority of the site volume.

HTML Optimization

-72%

Potential reduce by 15.3 kB

  • Original 21.2 kB
  • After minification 20.3 kB
  • After compression 6.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 15.3 kB or 72% of the original size.

Image Optimization

-0%

Potential reduce by 31 B

  • Original 47.7 kB
  • After minification 47.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Mobilemarketing images are well optimized though.

JavaScript Optimization

-35%

Potential reduce by 13.2 kB

  • Original 38.1 kB
  • After minification 38.1 kB
  • After compression 25.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 13.2 kB or 35% of the original size.

CSS Optimization

-80%

Potential reduce by 9.5 kB

  • Original 11.8 kB
  • After minification 9.2 kB
  • After compression 2.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Mobilemarketing.jp needs all CSS files to be minified and compressed as it can save up to 9.5 kB or 80% of the original size.

Requests Breakdown

Number of requests can be reduced by 9 (43%)

Requests Now

21

After Optimization

12

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 21 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Mobilemarketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests and as a result speed up the page load time.

Network Requests Diagram

mobilemarketing.jp

mobilemarketing.jp

875 ms

common.css

common.css

714 ms

mixpanel.2.js

mixpanel.2.js

75 ms

index_top.gif

index_top.gif

362 ms

gnav_01.gif

gnav_01.gif

183 ms

gnav_02.gif

gnav_02.gif

350 ms

gnav_03.gif

gnav_03.gif

349 ms

gnav_04.gif

gnav_04.gif

357 ms

gnav_05.gif

gnav_05.gif

361 ms

gnav_06.gif

gnav_06.gif

382 ms

midashi2.gif

midashi2.gif

525 ms

service_03.jpg

service_03.jpg

694 ms

arrow01.gif

arrow01.gif

547 ms

service_02.jpg

service_02.jpg

533 ms

service_01.jpg

service_01.jpg

551 ms

researchone_banner.gif

researchone_banner.gif

759 ms

mmjp_labo_banner.jpg

mmjp_labo_banner.jpg

1045 ms

graph_01.gif

graph_01.gif

710 ms

footer.gif

footer.gif

725 ms

ga.js

ga.js

14 ms

31 ms

__utm.gif

__utm.gif

14 ms

Accessibility Review

mobilemarketing.jp accessibility score

67

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

Best Practices

mobilemarketing.jp best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

SEO Factors

mobilemarketing.jp SEO score

69

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    JA

  • Language Claimed

    JA

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Mobilemarketing.jp can be misinterpreted by Google and other search engines. Our service has detected that Japanese is used on the page, and it matches the claimed language. Our system also found out that Mobilemarketing.jp main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

mobilemarketing.jp

Open Graph description is not detected on the main page of Mobilemarketing. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: