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Report Summary

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    Performance

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    Accessibility

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    Best Practices

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    SEO

jp.nielsen.com

Nielsen | Audience is Everything (TM) – Nielsen

Page Load Speed

1.3 sec in total

First Response

61 ms

Resources Loaded

1.1 sec

Page Rendered

152 ms

jp.nielsen.com screenshot

About Website

Welcome to jp.nielsen.com homepage info - get ready to check Jp Nielsen best content for United States right away, or after learning these important things about jp.nielsen.com

ニールセンの視聴者主体のデータとインサイトは人々が何を見たり聴いたりしているのかを明らかにします。

Visit jp.nielsen.com

Key Findings

We analyzed Jp.nielsen.com page load time and found that the first response time was 61 ms and then it took 1.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 25% of websites can load faster.

Performance Metrics

jp.nielsen.com performance score

0

Network Requests Diagram

jp.nielsen.com

61 ms

ja.html

347 ms

jquery.js

157 ms

utils.js

115 ms

granite.js

68 ms

Our browser made a total of 48 requests to load all elements on the main page. We found that 2% of them (1 request) were addressed to the original Jp.nielsen.com, 77% (37 requests) were made to Nielsen.com and 4% (2 requests) were made to Assets.adobedtm.com. The less responsive or slowest element that took the longest time to load (347 ms) relates to the external source Nielsen.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.9 MB (66%)

Content Size

2.8 MB

After Optimization

961.7 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Jp.nielsen.com main page is 2.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Javascripts take 1.7 MB which makes up the majority of the site volume.

HTML Optimization

-81%

Potential reduce by 64.5 kB

  • Original 79.3 kB
  • After minification 63.5 kB
  • After compression 14.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 15.8 kB, which is 20% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 64.5 kB or 81% of the original size.

Image Optimization

-9%

Potential reduce by 56.9 kB

  • Original 606.6 kB
  • After minification 549.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Jp Nielsen images are well optimized though.

JavaScript Optimization

-81%

Potential reduce by 1.4 MB

  • Original 1.7 MB
  • After minification 1.2 MB
  • After compression 339.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 1.4 MB or 81% of the original size.

CSS Optimization

-86%

Potential reduce by 355.8 kB

  • Original 413.8 kB
  • After minification 321.6 kB
  • After compression 58.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Jp.nielsen.com needs all CSS files to be minified and compressed as it can save up to 355.8 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 22 (51%)

Requests Now

43

After Optimization

21

  • Images
  • JavaScript
  • CSS

The browser has sent 43 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Jp Nielsen. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 19 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

jp.nielsen.com

jp.nielsen.com

61 ms

ja.html

ja.html

347 ms

jquery.js

jquery.js

157 ms

utils.js

utils.js

115 ms

granite.js

granite.js

68 ms

jquery.js

jquery.js

71 ms

font-face.css

font-face.css

69 ms

left-to-right.css

left-to-right.css

148 ms

left-to-right.js

left-to-right.js

197 ms

home.js

home.js

128 ms

buttons.20a85a6a67053717023e8d12a9dba430.css

buttons.20a85a6a67053717023e8d12a9dba430.css

13 ms

satelliteLib-434a435885e5028943d43ac9b6bab88e5ab22dbb.js

satelliteLib-434a435885e5028943d43ac9b6bab88e5ab22dbb.js

9 ms

shared.js

shared.js

264 ms

underscore.js

underscore.js

264 ms

kernel.js

kernel.js

265 ms

default.css

default.css

263 ms

jquery-ui-1.11.2.css

jquery-ui-1.11.2.css

265 ms

jquery-ui-1.8.23.min.js

jquery-ui-1.8.23.min.js

267 ms

jquery.adobe.autocomplete-min.js

jquery.adobe.autocomplete-min.js

265 ms

respond.min.js

respond.min.js

263 ms

id

id

15 ms

japan.gif

japan.gif

78 ms

logo.png

logo.png

11 ms

LR_HAYDEN_7336.png

LR_HAYDEN_7336.png

107 ms

insight-top-right.png

insight-top-right.png

41 ms

LR_PRITESH_3621.png

LR_PRITESH_3621.png

75 ms

insight-top-left.png

insight-top-left.png

14 ms

alex-nielson-5978-white-r-618x555.png

alex-nielson-5978-white-r-618x555.png

43 ms

sumiko-nielsen-7885-l-618x555.png

sumiko-nielsen-7885-l-618x555.png

42 ms

givingPartnership_blue_65x65.png

givingPartnership_blue_65x65.png

49 ms

socialMedia_Purple.png

socialMedia_Purple.png

73 ms

tv_Green.png

tv_Green.png

105 ms

accessApplication_Red_65x65.png

accessApplication_Red_65x65.png

74 ms

online-Websites_Yellow.png

online-Websites_Yellow.png

75 ms

serpentine-homepage.png

serpentine-homepage.png

74 ms

standard

standard

13 ms

id

id

31 ms

id

id

4 ms

search-icon.png

search-icon.png

48 ms

right-arrow.gif

right-arrow.gif

43 ms

brandon_reg-webfont.woff

brandon_reg-webfont.woff

216 ms

brandon_light-webfont.woff

brandon_light-webfont.woff

216 ms

ga.js

ga.js

4 ms

s-code-contents-6051e8592133b991451d3719c2959c2683430e62.js

s-code-contents-6051e8592133b991451d3719c2959c2683430e62.js

178 ms

__utm.gif

__utm.gif

26 ms

ui-bg_flat_75_ffffff_40x100.png

ui-bg_flat_75_ffffff_40x100.png

59 ms

s64659730056300

s64659730056300

32 ms

arrows.png

arrows.png

50 ms

SEO Factors

jp.nielsen.com SEO score

0

Language and Encoding

  • Language Detected

    JA

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Jp.nielsen.com can be misinterpreted by Google and other search engines. Our service has detected that Japanese is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Jp.nielsen.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

jp.nielsen.com

Open Graph description is not detected on the main page of Jp Nielsen. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: