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novodigital.com.au screenshot

Report Summary

  • 41

    Performance

    Renders faster than
    60% of other websites

  • 86

    Accessibility

    Visual factors better than
    that of 62% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 98

    SEO

    Google-friendlier than
    92% of websites

novodigital.com.au

NOVO DIGITAL - DIGITAL ADVERTISING.“We do digital better!”

Page Load Speed

1.9 sec in total

First Response

897 ms

Resources Loaded

914 ms

Page Rendered

69 ms

novodigital.com.au screenshot

About Website

Visit novodigital.com.au now to see the best up-to-date NOVO DIGITAL content and also check out these interesting facts you probably never knew about novodigital.com.au

NOVO Digital flips the traditional publisher first approach on its head with “audience first advertising”." Simply put, we do digital better." Reach The Right People with the Right Message

Visit novodigital.com.au

Key Findings

We analyzed Novodigital.com.au page load time and found that the first response time was 897 ms and then it took 983 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster. This domain responded with an error, which can significantly jeopardize Novodigital.com.au rating and web reputation

Performance Metrics

novodigital.com.au performance score

41

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.8 s

26/100

10%

LCP (Largest Contentful Paint)

Value12.5 s

0/100

25%

SI (Speed Index)

Value21.0 s

0/100

10%

TBT (Total Blocking Time)

Value300 ms

78/100

30%

CLS (Cumulative Layout Shift)

Value0.127

82/100

15%

TTI (Time to Interactive)

Value10.6 s

23/100

10%

Network Requests Diagram

novodigital.com.au

897 ms

css

38 ms

Our browser made a total of 2 requests to load all elements on the main page. We found that 50% of them (1 request) were addressed to the original Novodigital.com.au, 50% (1 request) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (897 ms) belongs to the original domain Novodigital.com.au.

Page Optimization Overview & Recommendations

Page size can be reduced by 133.7 kB (16%)

Content Size

811.0 kB

After Optimization

677.4 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Novodigital.com.au main page is 811.0 kB. This result falls within the top 5000 of lightweight and thus fast loading web pages. Only a small number of websites need less resources to load. Images take 448.6 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 59.2 kB

  • Original 75.5 kB
  • After minification 75.2 kB
  • After compression 16.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 59.2 kB or 78% of the original size.

Image Optimization

-9%

Potential reduce by 39.8 kB

  • Original 448.6 kB
  • After minification 408.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. NOVO DIGITAL images are well optimized though.

JavaScript Optimization

-14%

Potential reduce by 34.5 kB

  • Original 249.6 kB
  • After minification 249.6 kB
  • After compression 215.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 34.5 kB or 14% of the original size.

CSS Optimization

-0%

Potential reduce by 158 B

  • Original 37.3 kB
  • After minification 37.3 kB
  • After compression 37.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Novodigital.com.au has all CSS files already compressed.

Requests Breakdown

We found no issues to fix!

Requests Now

1

After Optimization

1

  • CSS

The browser has sent 1 CSS, Javascripts, AJAX and image requests in order to completely render the main page of NOVO DIGITAL. According to our analytics all requests are already optimized.

Network Requests Diagram

novodigital.com.au

novodigital.com.au

897 ms

css

css

38 ms

Accessibility Review

novodigital.com.au accessibility score

86

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-hidden="true"] elements contain focusable descendents

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

novodigital.com.au best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

novodigital.com.au SEO score

98

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Novodigital.com.au can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Novodigital.com.au main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

novodigital.com.au

Open Graph description is not detected on the main page of NOVO DIGITAL. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: