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obi.at: OBI Baumarkt & Online-Shop - alles für Heim, Haus, Garten und Bau

OBI Baumarkt - Ihre Nummer Eins für Heimwerken, Bauen und Garten. Mit mehr als 30.000 Artikeln online, vor Ort in Ihrer Nähe und online für Sie da!

Page load speed analysis

  • 54/100

    Normal result
  • 5

    Successful tests
  • 3

    Failed tests
  • First response

    312 ms

  • Resources loaded

    3.9 sec

  • Page rendered

    457 ms

  • Total page load time

    4.7 sec

Visit obi.at now to see the best up-to-date OBI content for Austria and also check out these interesting facts you probably never knew about obi.at

We analyzed Obi.at page load time and found that the first response time was 312 ms and then it took 4.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 65% of websites can load faster.

Page optimization

  • HTML 171.0 kB
    Images 1.1 MB
    Javascripts 577.0 kB
    CSS 700.4 kB

    In fact, the total size of Obi.at main page is 2.6 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. Images take 1.1 MB which makes up the majority of the site volume.

    • Original 171.0 kB
    • After minification 155.1 kB
    • After compression 26.5 kB

    HTML optimization

    HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 144.4 kB or 84% of the original size.

    • Original 1.1 MB
    • After optimization 1.1 MB

    Image optimization

    Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. OBI images are well optimized though.

    • Original 577.0 kB
    • After minification 571.3 kB
    • After compression 180.0 kB

    JavaScript optimization

    It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 397.0 kB or 69% of the original size.

    • Original 700.4 kB
    • After minification 696.3 kB
    • After compression 101.4 kB

    CSS optimization

    CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Obi.at needs all CSS files to be minified and compressed as it can save up to 599.0 kB or 86% of the original size.

Network requests diagram

  • obi.at
  • www.obi.at
  • home.html
  • obi-generic-styles.css
  • obi-fonts-op.css
  • obi-styles.css
  • obi-modules.css
  • obi-media-fixes.css
  • 868680151.js
  • modernizr-custom.js
  • webtrekk_v3.js
  • de_AT.js
  • stop-hidden-images.js
  • require.js
  • ld.js
  • conversion.js
  • geo2.js
  • event
  • obi-small.png
  • icons-sprite.png
  • obi-logo-schatten.png
  • obi-logo.png
  • sticker-market.png
  • ajax-loader-transparent.gif
  • market-change.png
  • kamin.jpg
  • heizkoerper-montieren-flyout.jpg
  • aussenbeleuchtung.jpg
  • hecken.jpg
  • farbe.jpg
  • flyout-magazin.jpg
  • flyout-magazin-tablet.jpg
  • obi-print.jpg
  • S7-thumb-fruehjahrsvorteil.jpg
  • S7-thumb-fruehjahrsvorteil-mobil.jpg
  • S7-left-badmoebel.jpg
  • S7-left-badmoebel-mobil.jpg
  • S7-left-laminat.jpg
  • S7-left-laminat-mobile.jpg
  • S5-fruehjahrsvorteil-2.jpg
  • S5-fruehjahrsvorteil-2-mobil.jpg
  • 43t.gif
  • star-active.png
  • star-active-inactive.png
  • star-inactive.png
  • stoerer-top-preis.png
  • stoerer-exklusiv.png
  • T12-sml-marktfinder-wien.jpg
  • T12-sml-marktfinder-wien-mobil.jpg
  • spar.png
  • T6-gartenhaus-como-thumb.jpg
  • stoerer-versand.png
  • T6-gartenhaus-como.jpg
  • T6-gartenhaus-como-mobil.jpg
  • event
  • obisans_bold-webfont.woff
  • obiziffernop-black-webfont-woff.woff
  • T6-terrasse.jpg
  • ifo.js
  • event
  • event
  • 270x445-orange.jpg
  • TZ-sml-6-offer-thumb.jpg
  • TZ-sml-6-offer.jpg
  • TZ-sml-6-offer-mobil.jpg
  • TZ-sml-3.jpg
  • TZ-sml-3-mobil.jpg
  • TZ-sml-3-image.jpg
  • T12_door_left_miergeraeteservice_V2.jpg
  • ico-obi.png
  • obi-logo-footer.png
  • trusted-shops.png
  • blind.gif
  • wt
  • stage2.js
  • jcarousel.js
  • specials.js
  • 606213_1.jpg
  • 9812678
  • 988442_1.jpg
  • 155130_2.jpg
  • 491475_1.jpg
  • 316621_1.jpg
  • 219896_1.jpg
  • 139844_1.jpg
  • jquery-dotdotdot.js
  • btn_stage_disabled.png
  • 807237_2.jpg
  • obi-print.css
  • dis.aspx

Our browser made a total of 94 requests to load all elements on the main page. We found that 77% of them (72 requests) were addressed to the original Obi.at, 9% (8 requests) were made to Images.obi.at and 2% (2 requests) were made to 868680151.log.optimizely.com. The less responsive or slowest element that took the longest time to load (1.3 sec) belongs to the original domain Obi.at.

Additional info on obi.at

Requests

The browser has sent 86 CSS, Javascripts, AJAX and image requests in order to completely render the main page of OBI. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 16 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

16

Javascripts

60

Images

6

CSS

4

AJAX

86

All

Possible request optimization

1

Javascripts

53

Images

1

CSS

4

AJAX

27

Optimized

59

All

Normal result

Redirects

As for redirects, our browser reached this domain in two steps. The first redirect led to http://www.obi.at/, then it was forwarded to http://www.obi.at/decom/home.html, and finally we managed to open this domain. We strongly recommend that the redirects should be reduced, as the more redirects a site has, the slower it loads.

IP address

Obi.at uses IP address which is currently shared with 1 other domain. The more sites share the same IP address, the higher the host server’s workload is. It is strongly recommended that the host server should be changed or the hosting provider should be requested to give a different (separate) IP address for this domain.

Normal result

IP Trace

obi.at

selbstbaumoebel.obi.at

192.229.210.186

DNS records

Type Host Target/ip TTL Other
A

obi.at

84.17.171.232 3600
NS

obi.at

dns01.pironet-ndh.com 14400
NS

obi.at

dns02.pironet-ndh.com 14400
NS

obi.at

dns03.pironet-ndh.com 14400
SOA

obi.at

3600 Mname: dns01.pironet-ndh.com
Rname: noc-dns.net.obi.com
Serial: 2020102101
Refresh: 28800
Retry: 7200
Expire: 604800
Minimum-ttl: 7200

Language and encoding

Good result

Language

DE de language flag

Detected

DE de language flag

Claimed

Encoding

UTF-8

Claimed

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Obi.at can be misinterpreted by Google and other search engines. Our service has detected that German is used on the page, and it matches the claimed language. Our system also found out that Obi.at main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

HTTPS certificate

SSL Certificate

Obi.at has no SSL certificate. Web browsing can be safer with HTTPS connection, so we suggest that it should be obtained for this site.

Poor result

Visitor World Map

Country of origin for 98% of all visits is Austria. It lies approximately 5190 miles away from the server location (United States) and such a long distance can negatively affect website speed, as it takes some time for data to travel back and forth between those places. That’s why one of the best ways to speed up Obi.at page load time for the majority of users is moving the server to Austria or just closer to the user base.

Poor result

Poor result

Social Sharing Optimization

Open Graph description is not detected on the main page of OBI. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks:

obi.at

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