Tools & Wizards About Us
powerhousebrands.com screenshot

Report Summary

  • 44

    Performance

    Renders faster than
    63% of other websites

  • 98

    Accessibility

    Visual factors better than
    that of 94% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 85

    SEO

    Google-friendlier than
    56% of websites

powerhousebrands.com

Powerhouse Brands Consulting - Powerhouse Brands Gift Card Consulting

Page Load Speed

4.6 sec in total

First Response

1.1 sec

Resources Loaded

3.2 sec

Page Rendered

273 ms

powerhousebrands.com screenshot

About Website

Click here to check amazing Powerhouse Brands content. Otherwise, check out these important facts you probably never knew about powerhousebrands.com

At Powerhouse Brands Consulting, we run premium gift card programs for national and international brands. Our clients include brands like adidas, Taco Bell, Princess Cruises, Crate and Barrel, Cold St...

Visit powerhousebrands.com

Key Findings

We analyzed Powerhousebrands.com page load time and found that the first response time was 1.1 sec and then it took 3.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

powerhousebrands.com performance score

44

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.0 s

22/100

10%

LCP (Largest Contentful Paint)

Value7.4 s

4/100

25%

SI (Speed Index)

Value4.6 s

71/100

10%

TBT (Total Blocking Time)

Value560 ms

53/100

30%

CLS (Cumulative Layout Shift)

Value0.012

100/100

15%

TTI (Time to Interactive)

Value9.7 s

28/100

10%

Network Requests Diagram

powerhousebrands.com

1101 ms

www.powerhousebrands.com

501 ms

sites.css

24 ms

fancybox.css

50 ms

social-icons.css

37 ms

Our browser made a total of 35 requests to load all elements on the main page. We found that 49% of them (17 requests) were addressed to the original Powerhousebrands.com, 40% (14 requests) were made to Cdn2.editmysite.com and 3% (1 request) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (1.1 sec) belongs to the original domain Powerhousebrands.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 437.4 kB (31%)

Content Size

1.4 MB

After Optimization

959.6 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Powerhousebrands.com main page is 1.4 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Javascripts take 1.0 MB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 36.8 kB

  • Original 47.2 kB
  • After minification 46.1 kB
  • After compression 10.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 36.8 kB or 78% of the original size.

Image Optimization

-0%

Potential reduce by 52 B

  • Original 277.7 kB
  • After minification 277.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Powerhouse Brands images are well optimized though.

JavaScript Optimization

-39%

Potential reduce by 400.2 kB

  • Original 1.0 MB
  • After minification 1.0 MB
  • After compression 631.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 400.2 kB or 39% of the original size.

CSS Optimization

-1%

Potential reduce by 296 B

  • Original 40.3 kB
  • After minification 40.3 kB
  • After compression 40.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Powerhousebrands.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 15 (63%)

Requests Now

24

After Optimization

9

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 24 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Powerhouse Brands. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

powerhousebrands.com

powerhousebrands.com

1101 ms

www.powerhousebrands.com

www.powerhousebrands.com

501 ms

sites.css

sites.css

24 ms

fancybox.css

fancybox.css

50 ms

social-icons.css

social-icons.css

37 ms

main_style.css

main_style.css

220 ms

font.css

font.css

36 ms

font.css

font.css

38 ms

templateArtifacts.js

templateArtifacts.js

416 ms

jquery-1.8.3.min.js

jquery-1.8.3.min.js

38 ms

stl.js

stl.js

40 ms

main.js

main.js

41 ms

plugins.js

plugins.js

648 ms

custom.js

custom.js

553 ms

main-customer-accounts-site.js

main-customer-accounts-site.js

39 ms

Dawn-Sky.jpg

Dawn-Sky.jpg

61 ms

phbc-logo.png

phbc-logo.png

311 ms

phbc-siteiconssmall-build_1_orig.png

phbc-siteiconssmall-build_1_orig.png

313 ms

phbc-siteiconssmall-renew_orig.png

phbc-siteiconssmall-renew_orig.png

312 ms

phbc-siteiconssmall-grow_orig.png

phbc-siteiconssmall-grow_orig.png

420 ms

bold.woff

bold.woff

5 ms

regular.woff

regular.woff

12 ms

regular.ttf

regular.ttf

16 ms

1e9892c0-6927-4412-9874-1b82801ba47a.woff

1e9892c0-6927-4412-9874-1b82801ba47a.woff

586 ms

fa19948e-5e38-4909-b31e-41acd170d6f2.woff

fa19948e-5e38-4909-b31e-41acd170d6f2.woff

379 ms

f26faddb-86cc-4477-a253-1e1287684336.woff

f26faddb-86cc-4477-a253-1e1287684336.woff

798 ms

ga.js

ga.js

63 ms

snowday262.js

snowday262.js

63 ms

api.js

api.js

91 ms

495 ms

recaptcha__en.js

recaptcha__en.js

33 ms

6de0ce4d-9278-467b-b96f-c1f5f0a4c375.ttf

6de0ce4d-9278-467b-b96f-c1f5f0a4c375.ttf

215 ms

tp2

tp2

134 ms

46cf1067-688d-4aab-b0f7-bd942af6efd8.ttf

46cf1067-688d-4aab-b0f7-bd942af6efd8.ttf

431 ms

63a74598-733c-4d0c-bd91-b01bffcd6e69.ttf

63a74598-733c-4d0c-bd91-b01bffcd6e69.ttf

224 ms

Accessibility Review

powerhousebrands.com accessibility score

98

Accessibility Issues

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best Practices

powerhousebrands.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

powerhousebrands.com SEO score

85

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Powerhousebrands.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Powerhousebrands.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

powerhousebrands.com

Open Graph data is detected on the main page of Powerhouse Brands. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: