Analyze All-In-One Local Internet Marketing & Advertising | Yodle

Find and keep more customers in just a few minutes a week. See why 50,000 small business owners trust Yodle's all-in-one local online marketing solution.

Page load speed analysis

  • 63/100

    Normal result
  • 7

    Successful tests
  • 1

    Failed test
  • First response

    244 ms

  • Resources loaded

    3.1 sec

  • Page rendered

    664 ms

  • Total page load time

    4 sec

Click here to check amazing Profitfuel content. Otherwise, check out these important facts you probably never knew about

We analyzed page load time and found that the first response time was 244 ms and then it took 3.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Page optimization

  • HTML 76.7 kB
    Images 484.7 kB
    Javascripts 1.3 MB
    CSS 217.6 kB

    In fact, the total size of main page is 2.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 70% of websites need less resources to load. Javascripts take 1.3 MB which makes up the majority of the site volume.

    • Original 76.7 kB
    • After minification 64.2 kB
    • After compression 15.2 kB

    HTML optimization

    HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 12.5 kB, which is 16% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 61.5 kB or 80% of the original size.

    • Original 484.7 kB
    • After optimization 394.6 kB

    Image optimization

    Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Profitfuel needs image optimization as it can save up to 90.1 kB or 19% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

    • Original 1.3 MB
    • After minification 1.2 MB
    • After compression 370.2 kB

    JavaScript optimization

    It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 915.2 kB or 71% of the original size.

    • Original 217.6 kB
    • After minification 181.1 kB
    • After compression 33.8 kB

    CSS optimization

    CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. needs all CSS files to be minified and compressed as it can save up to 183.8 kB or 84% of the original size.

Network requests diagram

  • bootstrap.css
  • styles.css
  • yodle-icons.css
  • marketing-essentials-styles.css
  • formfields.css
  • modernizr.min.js
  • css3-mediaqueries.js
  • 1017922897.js
  • jquery.min.js
  • E-v1.js
  • metadata.js
  • bootstrap.js
  • scripts.js
  • set-tracking-data.js
  • namespace.js
  • formfields.js
  • validation.js
  • select-dropdown.js
  • jquery.easing.1.3.js
  • jquery.shuffle.js
  • map.js
  • index.js
  • conversion.js
  • number-changer-gtm.js
  • oct.js
  • swapper.js
  • event
  • OpenSans-Regular-webfont.woff
  • analytics.js
  • mixpanel-2-latest.min.js
  • photo-1454473332662-09275b52e5a1-500x261.jpeg
  • yodle-logo.png
  • yodle-logo-long.png
  • yodle-logo-long-250.png
  • forbes-logo-home.png
  • essentials-wheel.png
  • consumer-banner-homepage.jpg
  • bing-elite-smb-partner.png
  • google.jpg
  • cio-100.jpg
  • forbes.png
  • bbb.jpg
  • forbes-logo.png
  • inc.png
  • huff-logo.png
  • fox.png
  • bbb-logo.png
  • shutterstock_173967290-642x3361-500x261.jpg
  • shutterstock_230271685-642x33611-500x261.jpg
  • shutterstock_367268897-500x261.jpg
  • gtm.js
  • yo-video-bg.jpg
  • overlay-pattern.png
  • yo-bg.jpg
  • iframe_shim
  • x3k9mc0ap4.json
  • OpenSans-Semibold-webfont.woff
  • OpenSans-Light-webfont.woff
  • yodle-icons-1b41576be5e521dc02152074327b7476.woff
  • OpenSans-Bold-webfont.woff
  • hh8ctqyzk3.json
  • grey-triangle-pattern-bg.png
  • map.png
  • youtube.png
  • facebook.png
  • twitter.png
  • googleplus.png
  • glyphicons-halflings-regular.woff
  • collect
  • collect
  • up_loader.1.1.0.js
  • fbds.js
  • postRoll-v1.js
  • fbevents.js
  • getnumdata.js
  • a.js;m=11252200393748;cache=0.9041251491289586
  • up
  • ytc.js
  • adsct
  • adsct
  • munchkin.js
  • pixel.gif
  • pixel.gif
  • rtp.js
  • aquant.js
  • collect
  • stream.json
  • ga-audiences
  • pixel;r=1984388787;a=p-997buU_EfNrRG;ezt=1;orderid=;revenue=;labels=_fp.event.Homepage;fpan=1;fpa=P0-1442819129-1458135702188;ns=0;ce=1;cm=;je=0;sr=1024x768x32;enc=n;dst=0;et=1458135702188;tzo=-180;ref=;;ogl=type.article%2Ctitle.All-In-One%20Local%20Internet%20Marketing%20%26%20Advertising%20%7C%20Yodle%2Curl.http%3A%2F%2Fwww%252Eyodle%252Ecom%2F%2Cimage.http%3A%2F%2Fembed%252Ewistia%252Ecom%2Fdeliveries%2Ff30bbb9c14ac1f244f4921db36fb9e5227926f41%252Ejpg%3F%2Cvideo.http%3A%2F%2Fembed%252Ewistia%252Ecom%2Fflash%2Fembed_player_v2%252E0%252Eswf%3F2015-02-27controlsVisibleOnL%2Cvideo%3Atype.application%2Fx-shockwave-flash
  • jquery.min.js
  • jquery-ui-insightera-custom-1.8.css
  • ga-integration-2.0.1.js
  • munchkin.js
  • pinSmall.png
  • Nakowicz_Financial_Services.jpg
  • pin.png
  • universal_pixel.1.1.1.js
  • visitWebPage
  • jquery-custom-ui.min.js
  • pixel
  • generic
  • google
  • generic
  • mput

Our browser made a total of 115 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original, 46% (53 requests) were made to and 5% (6 requests) were made to The less responsive or slowest element that took the longest time to load (1.4 sec) relates to the external source

Additional info on


The browser has sent 103 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Profitfuel. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 41 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.











Possible request optimization













Normal result


As for redirects, our browser was forwarded to before it reached this domain.

IP address uses IP address which is currently shared with 4 other domains. The more sites share the same IP address, the higher the host server’s workload is. It is strongly recommended that the host server should be changed or the hosting provider should be requested to give a different (separate) IP address for this domain.

Poor result

IP Trace

DNS records

Type Host Target/ip TTL Other
A 60
NS 60
NS 60

60 Mname:
Serial: 2016050400
Refresh: 28800
Retry: 7200
Expire: 604800
Minimum-ttl: 600
MX 60 Pri: 10

Language and encoding

Good result


EN en language flag


EN en language flag





Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

HTTPS certificate

SSL Certificate has no SSL certificate. Web browsing can be safer with HTTPS connection, so we suggest that it should be obtained for this site.

Normal result

Visitor World Map

The server of is located in United States, but, unfortunately, we cannot identify the countries where the visitors come from and thus it’s impossible to define if the distance can potentially affect the page load time.

Good result

Normal result

Social Sharing Optimization

Open Graph description is not detected on the main page of Profitfuel. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks:

Share this report in social media

Analyze another website