Analyze Digital Marketing for Local Business Online - ReachLocal

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Page load speed analysis

  • 59/100

    Normal result
  • 5

    Successful tests
  • 3

    Failed tests
  • First response

    603 ms

  • Resources loaded

    3.4 sec

  • Page rendered

    143 ms

  • Total page load time

    4.2 sec

Visit now to see the best up-to-date Co 538 Px Rtrk content for United Kingdom and also check out these interesting facts you probably never knew about

We analyzed page load time and found that the first response time was 603 ms and then it took 3.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Page optimization

  • HTML 73.5 kB
    Images 262.6 kB
    Javascripts 129.0 kB
    CSS 0 B

    In fact, the total size of main page is 465.1 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Images take 262.6 kB which makes up the majority of the site volume.

    • Original 73.5 kB
    • After minification 68.1 kB
    • After compression 15.0 kB

    HTML optimization

    HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 58.5 kB or 80% of the original size.

    • Original 262.6 kB
    • After optimization 258.5 kB

    Image optimization

    Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Co 538 Px Rtrk images are well optimized though.

    • Original 129.0 kB
    • After minification 110.9 kB
    • After compression 37.8 kB

    JavaScript optimization

    It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 91.2 kB or 71% of the original size.

Network requests diagram

  • jquery-1.3.2.min.js
  • jcarousellite_1.0.1.pack.js
  • styles-common.css
  • styles-float-ads.css
  • styles.css
  • styles-screen.css
  • styles-calendar.css
  • functions.js
  • errorreporting-system.js
  • general.js
  • images.js
  • loading.js
  • swfobject.js
  • lightbox.css
  • prototype.js
  • scriptaculous.js
  • lightbox.js
  • extra-functions.js
  • width.js
  • popup-calendar.js
  • ads-scroll.js
  • prompt.js
  • extra-onload.js
  • cookies-checker.js
  • styles-library.css
  • styles-profile.css
  • styles-navigator.css
  • logo.png
  • trucks2sell.gif
  • make-enquiry.gif
  • submit.gif
  • biggest-truck-%28cover%29.jpg
  • mx54ayg-merc-scaffolding-2-(product2).jpg
  • dk06ejy-2-(product2).jpg
  • eu08enm-5-(product2).jpg
  • nu02osr-2-(product2).jpg
  • yk07eht-1-(product2).jpg
  • pf10hfm-6-(product2).jpg
  • p058mwa-4-(product2).jpg
  • dk10egc-15-(product2).jpg
  • gn56lyf-13-(product2).jpg
  • dk13wfo-15-(product2).jpg
  • blank.gif
  • small-utv-accessories-%28banner%29.jpg
  • trucks-2-go-finance-%28banner%29.jpg
  • twitter.gif
  • facebook.gif
  • you-tube.gif
  • rss.gif
  • logo-brick.png
  • logo-footer-print.gif
  • 2.gif
  • 1.png
  • 3.png
  • 4.png
  • 6.png
  • effects.js
  • i.html
  • curve5a.png
  • drop1.gif
  • drop2.gif
  • left1.gif
  • left2.gif
  • right1.gif
  • right2.gif
  • close.gif
  • telephone.gif
  • 1.gif
  • 2.gif
  • caption-item.gif
  • curve5.png
  • home.png
  • trucks-(category).png
  • 1.gif
  • 4.png
  • 3.gif
  • vans-(category).png
  • blank.gif
  • trailers2-(category).png
  • avt-(category).png
  • wish-item.gif
  • 1.png
  • search-vehicle.png
  • 2.gif
  • 3.png
  • curve8a.png
  • curve4a.png
  • 2.gif
  • 4.gif
  • curve5b.png
  • 3.gif
  • close.gif
  • case.png
  • ga.js
  • gtm.js
  • __utm.gif
  • analytics.js
  • conversion_async.js
  • fs.js
  • bat.js
  • 1.png
  • collect
  • 3.png
  • 2.png
  • styles-print.css
  • index.php
  • loading.gif
  • closelabel.png
  • underline.gif

Our browser made a total of 113 requests to load all elements on the main page. We found that 90% of them (102 requests) were addressed to the original, 4% (4 requests) were made to and 2% (2 requests) were made to The less responsive or slowest element that took the longest time to load (952 ms) belongs to the original domain

Additional info on


The browser has sent 109 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Co 538 Px Rtrk. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 26 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.









Possible request optimization











Normal result

IP address uses IP address which is currently shared with 4 other domains. The more sites share the same IP address, the higher the host server’s workload is. It is strongly recommended that the host server should be changed or the hosting provider should be requested to give a different (separate) IP address for this domain.

Poor result

IP Trace

DNS records

Type Host Target/ip TTL Other
A 126

Language and encoding

Normal result


EN en language flag


EN en language flag





Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that main page’s claimed encoding is windows-1252. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

HTTPS certificate

SSL Certificate has no SSL certificate. Web browsing can be safer with HTTPS connection, so we suggest that it should be obtained for this site.

Poor result

Visitor World Map

Country of origin for 80.5% of all visits is United Kingdom. It lies approximately 310 miles away from the server location (Netherlands) and such a small distance can positively affect website speed, as data can travel really fast between those locations.

Good result

Poor result

Social Sharing Optimization

Open Graph description is not detected on the main page of Co 538 Px Rtrk. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks:

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