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expresspark.reachlocal.net: Digital Marketing for Local Business Online - ReachLocal

ReachLocal offers comprehensive digital marketing services to help businesses reach their customers. Start enhancing your local online marketing today.

Page load speed analysis

  • 69/100

    Normal result
  • 6

    Successful tests
  • 2

    Failed tests
  • First response

    1.2 sec

  • Resources loaded

    3.2 sec

  • Page rendered

    163 ms

  • Total page load time

    4.6 sec

Click here to check amazing Expresspark Reach Local content for United States. Otherwise, check out these important facts you probably never knew about expresspark.reachlocal.net

We analyzed Expresspark.reachlocal.net page load time and found that the first response time was 1.2 sec and then it took 3.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Page optimization

  • HTML 17.2 kB
    Images 123.7 kB
    Javascripts 230.7 kB
    CSS 132.5 kB

    In fact, the total size of Expresspark.reachlocal.net main page is 504.1 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 25% of websites need less resources to load. Javascripts take 230.7 kB which makes up the majority of the site volume.

    • Original 17.2 kB
    • After minification 16.7 kB
    • After compression 4.9 kB

    HTML optimization

    HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 12.3 kB or 72% of the original size.

    • Original 123.7 kB
    • After optimization 95.0 kB

    Image optimization

    Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Expresspark Reach Local needs image optimization as it can save up to 28.7 kB or 23% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

    • Original 230.7 kB
    • After minification 215.7 kB
    • After compression 73.6 kB

    JavaScript optimization

    It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 157.1 kB or 68% of the original size.

    • Original 132.5 kB
    • After minification 126.2 kB
    • After compression 59.6 kB

    CSS optimization

    CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Expresspark.reachlocal.net needs all CSS files to be minified and compressed as it can save up to 72.9 kB or 55% of the original size.

Network requests diagram

  • expresspark.reachlocal.net
  • style.css
  • wp-customer-reviews.css
  • style.css
  • social_widget.css
  • shortcodes.css
  • atooltip.css
  • colorbox.css
  • font.css
  • jquery.js
  • jquery-migrate.min.js
  • wp-customer-reviews.js
  • printomat.js
  • jquery.atooltip.min.js
  • gallery.js
  • colorbox.js
  • comment-reply.min.js
  • qppr_frontend_script.min.js
  • effect.min.js
  • wp-embed.min.js
  • wp-emoji-release.min.js
  • analytics.js
  • south_logo.png
  • south_logo_van.png
  • Main_Logo.png
  • left_arrow.gif
  • right_arrow.gif
  • north_logo.png
  • north_van.png
  • book_now_7.95_green_small.png
  • book_now_7.95_orange_small.png
  • map.png
  • hp_footer_assoc_bbb.png
  • hp_footer_assoc_delaware.png
  • hp_footer_assoc_pa.png
  • hp_footer_assoc_wbenc.png
  • overlay.png
  • collect
  • south_logo.png
  • left_arrow.gif
  • south_logo_van.png
  • Main_Logo.png
  • right_arrow.gif
  • north_logo.png
  • north_van.png
  • book_now_7.95_green_small.png
  • book_now_7.95_orange_small.png
  • map.png
  • hp_footer_assoc_bbb.png
  • hp_footer_assoc_delaware.png
  • hp_footer_assoc_pa.png
  • hp_footer_assoc_wbenc.png
  • overlay.png
  • print.css

Our browser made a total of 56 requests to load all elements on the main page. We found that 66% of them (37 requests) were addressed to the original Expresspark.reachlocal.net, 27% (15 requests) were made to Expresspark.net and 4% (2 requests) were made to Google-analytics.com. The less responsive or slowest element that took the longest time to load (1.2 sec) belongs to the original domain Expresspark.reachlocal.net.

Additional info on expresspark.reachlocal.net

Requests

The browser has sent 38 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Expresspark Reach Local. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.

13

Javascripts

16

Images

9

CSS

38

All

Possible request optimization

1

Javascripts

16

Images

1

CSS

20

Optimized

18

All

Normal result

IP address

Expresspark.reachlocal.net uses IP address which is currently shared with 4 other domains. The more sites share the same IP address, the higher the host server’s workload is. It is strongly recommended that the host server should be changed or the hosting provider should be requested to give a different (separate) IP address for this domain.

Poor result

IP Trace

expresspark.reachlocal.net

reachlocal.net

a1septicinc.reachlocal.com

kidville.reachlocal.com

americanaatbrand1.reachlocal.com

66.150.153.20

DNS records

Type Host Target/ip TTL Other
A

reachlocal.rlcdn.net

66.150.153.20 119
CNAME

expresspark.reachlocal.net

reachlocal.rlcdn.net 300

Language and encoding

Good result

Language

EN en language flag

Detected

EN en language flag

Claimed

Encoding

UTF-8

Claimed

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Expresspark.reachlocal.net can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Expresspark.reachlocal.net main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

HTTPS certificate

SSL Certificate

Expresspark.reachlocal.net has no SSL certificate. Web browsing can be safer with HTTPS connection, so we suggest that it should be obtained for this site.

Poor result

Visitor World Map

Country of origin for 100% of all visits is United States. It’s good for Expresspark.reachlocal.net that their server is also located in United States, as that enables the majority of their visitors to benefit from a much faster page load time.

Good result

Normal result

Social Sharing Optimization

Open Graph data is detected on the main page of Expresspark Reach Local. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook:

expresspark.reachlocal.net

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