Report Summary

  • 2

    Performance

    Renders faster than
    29% of other websites

  • 79

    Accessibility

    Visual factors better than
    that of 57% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    65% of websites

  • 71

    SEO

    Google-friendlier than
    39% of websites

returnpath.net

Return Path - Validity

Page Load Speed

91.4 sec in total

First Response

262 ms

Resources Loaded

63.7 sec

Page Rendered

27.4 sec

returnpath.net screenshot

About Website

Welcome to returnpath.net homepage info - get ready to check Return Path best content for United States right away, or after learning these important things about returnpath.net

Return Path is the expert in deliverability, helping marketers drive revenue through email.

Visit returnpath.net

Key Findings

We analyzed Returnpath.net page load time and found that the first response time was 262 ms and then it took 91.1 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster. Unfortunately, there were 3 request timeouts, which can generally increase the web page load time, as the browser stays idle while waiting for website response.

Performance Metrics

returnpath.net performance score

2

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.8 s

5/100

10%

LCP (Largest Contentful Paint)

Value23.9 s

0/100

25%

SI (Speed Index)

Value11.6 s

4/100

10%

TBT (Total Blocking Time)

Value2,470 ms

4/100

30%

CLS (Cumulative Layout Shift)

Value1.413

0/100

15%

TTI (Time to Interactive)

Value22.6 s

1/100

10%

Network Requests Diagram

returnpath.net

262 ms

returnpath.com

828 ms

j.php

1427 ms

meu3yfz.js

3467 ms

rp.global.min.css

4026 ms

Our browser made a total of 97 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Returnpath.net, 42% (41 requests) were made to Digital.returnpath.com and 10% (10 requests) were made to Returnpath.com. The less responsive or slowest element that took the longest time to load (16.7 sec) relates to the external source Digital.returnpath.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.7 MB (47%)

Content Size

3.5 MB

After Optimization

1.9 MB

In fact, the total size of Returnpath.net main page is 3.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 85% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.4 MB which makes up the majority of the site volume.

HTML Optimization

-74%

Potential reduce by 168.8 kB

  • Original 228.1 kB
  • After minification 214.6 kB
  • After compression 59.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 168.8 kB or 74% of the original size.

Image Optimization

-11%

Potential reduce by 148.2 kB

  • Original 1.4 MB
  • After minification 1.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Return Path needs image optimization as it can save up to 148.2 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-63%

Potential reduce by 728.1 kB

  • Original 1.2 MB
  • After minification 1.1 MB
  • After compression 428.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 728.1 kB or 63% of the original size.

CSS Optimization

-84%

Potential reduce by 628.2 kB

  • Original 747.1 kB
  • After minification 723.7 kB
  • After compression 118.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Returnpath.net needs all CSS files to be minified and compressed as it can save up to 628.2 kB or 84% of the original size.

Requests Breakdown

Number of requests can be reduced by 34 (45%)

Requests Now

76

After Optimization

42

The browser has sent 76 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Return Path. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 22 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

returnpath.net accessibility score

79

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

High

Some elements have a [tabindex] value greater than 0

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

returnpath.net best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

returnpath.net SEO score

71

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

High

Image elements do not have [alt] attributes

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Returnpath.net can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Returnpath.net main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Return Path. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: