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roiescalator.com screenshot

Report Summary

  • 16

    Performance

    Renders faster than
    30% of other websites

  • 87

    Accessibility

    Visual factors better than
    that of 67% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 89

    SEO

    Google-friendlier than
    67% of websites

roiescalator.com

ROI Escalator Digital Marketing Agency - Facebook, Google & eCommerce

Page Load Speed

6.2 sec in total

First Response

182 ms

Resources Loaded

3.8 sec

Page Rendered

2.2 sec

roiescalator.com screenshot

About Website

Click here to check amazing ROI Escalator content. Otherwise, check out these important facts you probably never knew about roiescalator.com

We are ROI Escalator, your top digital marketing agency. Since 2015, we've generated more than $39,000,000 in revenue for our clients. Now it's your turn. We provide companies like your with...

Visit roiescalator.com

Key Findings

We analyzed Roiescalator.com page load time and found that the first response time was 182 ms and then it took 6 sec to load all DOM resources and completely render a web page. This is a poor result, as 75% of websites can load faster.

Performance Metrics

roiescalator.com performance score

16

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.6 s

5/100

10%

LCP (Largest Contentful Paint)

Value9.1 s

1/100

25%

SI (Speed Index)

Value16.6 s

0/100

10%

TBT (Total Blocking Time)

Value16,960 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.03

100/100

15%

TTI (Time to Interactive)

Value26.3 s

0/100

10%

Network Requests Diagram

roiescalator.com

182 ms

roiescalator.com

167 ms

owl.carousel.css

72 ms

font-awesome.min.css

135 ms

owl.theme.default.min.css

177 ms

Our browser made a total of 139 requests to load all elements on the main page. We found that 53% of them (74 requests) were addressed to the original Roiescalator.com, 12% (17 requests) were made to Fonts.gstatic.com and 5% (7 requests) were made to Apis.google.com. The less responsive or slowest element that took the longest time to load (1.2 sec) belongs to the original domain Roiescalator.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 155.0 kB (16%)

Content Size

993.3 kB

After Optimization

838.3 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Roiescalator.com main page is 993.3 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 85% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 510.9 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 90.6 kB

  • Original 115.7 kB
  • After minification 109.2 kB
  • After compression 25.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 90.6 kB or 78% of the original size.

Image Optimization

-1%

Potential reduce by 3.8 kB

  • Original 510.9 kB
  • After minification 507.1 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. ROI Escalator images are well optimized though.

JavaScript Optimization

-26%

Potential reduce by 50.5 kB

  • Original 190.9 kB
  • After minification 186.6 kB
  • After compression 140.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 50.5 kB or 26% of the original size.

CSS Optimization

-6%

Potential reduce by 10.1 kB

  • Original 175.9 kB
  • After minification 175.9 kB
  • After compression 165.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Roiescalator.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 86 (76%)

Requests Now

113

After Optimization

27

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 113 CSS, Javascripts, AJAX and image requests in order to completely render the main page of ROI Escalator. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 45 to 1 for JavaScripts and from 30 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

roiescalator.com

roiescalator.com

182 ms

roiescalator.com

roiescalator.com

167 ms

owl.carousel.css

owl.carousel.css

72 ms

font-awesome.min.css

font-awesome.min.css

135 ms

owl.theme.default.min.css

owl.theme.default.min.css

177 ms

layout.css

layout.css

178 ms

style.min.css

style.min.css

246 ms

styles.css

styles.css

176 ms

front.min.css

front.min.css

246 ms

font-awesome.min.css

font-awesome.min.css

283 ms

sfwa.css

sfwa.css

245 ms

css

css

402 ms

font-awesome.min.css

font-awesome.min.css

319 ms

jquery-ui.css

jquery-ui.css

319 ms

simple-job-board-public.css

simple-job-board-public.css

318 ms

wpr-hamburger.css

wpr-hamburger.css

319 ms

wprmenu.css

wprmenu.css

317 ms

wpr-icons.css

wpr-icons.css

318 ms

style.css

style.css

411 ms

easy-social-share-buttons.min.css

easy-social-share-buttons.min.css

396 ms

masterslider.main.css

masterslider.main.css

398 ms

custom.css

custom.css

397 ms

dashicons.min.css

dashicons.min.css

386 ms

jquery.js

jquery.js

386 ms

jquery-migrate.min.js

jquery-migrate.min.js

425 ms

front.min.js

front.min.js

426 ms

modernizr.custom.js

modernizr.custom.js

1026 ms

jquery.touchSwipe.min.js

jquery.touchSwipe.min.js

1025 ms

wprmenu.js

wprmenu.js

424 ms

js.cookie-2.1.3.min.js

js.cookie-2.1.3.min.js

425 ms

jquery.bind-first-0.2.3.min.js

jquery.bind-first-0.2.3.min.js

1054 ms

public.js

public.js

1057 ms

css

css

424 ms

et-divi-customizer-global-16645445806382.min.css

et-divi-customizer-global-16645445806382.min.css

1055 ms

platform.js

platform.js

390 ms

mediaelementplayer-legacy.min.css

mediaelementplayer-legacy.min.css

1052 ms

wp-mediaelement.min.css

wp-mediaelement.min.css

1190 ms

css

css

420 ms

scripts.js

scripts.js

1189 ms

custom.min.js

custom.min.js

1196 ms

common.js

common.js

1149 ms

wp-embed.min.js

wp-embed.min.js

1148 ms

swap.js

swap.js

375 ms

styles.css

styles.css

1147 ms

mediaelement-and-player.min.js

mediaelement-and-player.min.js

1148 ms

mediaelement-migrate.min.js

mediaelement-migrate.min.js

1083 ms

wp-mediaelement.min.js

wp-mediaelement.min.js

1044 ms

css

css

268 ms

owl.carousel.min.js

owl.carousel.min.js

1026 ms

loader.js

loader.js

933 ms

gtm.js

gtm.js

973 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

780 ms

j.php

j.php

334 ms

call.png

call.png

216 ms

envelope.png

envelope.png

217 ms

emergtency.png

emergtency.png

214 ms

document.png

document.png

216 ms

site-logo.png

site-logo.png

215 ms

speech-bubble.png

speech-bubble.png

220 ms

google-adwords.png

google-adwords.png

219 ms

facebook.png

facebook.png

220 ms

online-shopping.png

online-shopping.png

219 ms

tick.png

tick.png

218 ms

ppiclaim-1024x1024.jpg

ppiclaim-1024x1024.jpg

340 ms

inkkas.jpg

inkkas.jpg

344 ms

unusual-watches.jpg

unusual-watches.jpg

742 ms

100X207-logo.png

100X207-logo.png

255 ms

2017-12-29_10-45-34.png

2017-12-29_10-45-34.png

254 ms

quartz-logo.png

quartz-logo.png

254 ms

new_logo.png

new_logo.png

329 ms

Google-favicon-2015.png

Google-favicon-2015.png

258 ms

shutterstock_402477157-400x250.jpg

shutterstock_402477157-400x250.jpg

256 ms

shutterstock_673930894-400x250.jpg

shutterstock_673930894-400x250.jpg

328 ms

shutterstock_691840195-400x250.jpg

shutterstock_691840195-400x250.jpg

327 ms

footer-logo.png

footer-logo.png

356 ms

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCtZ6Hw5aX8.ttf

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCtZ6Hw5aX8.ttf

175 ms

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCtr6Hw5aX8.ttf

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCtr6Hw5aX8.ttf

223 ms

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCs16Hw5aX8.ttf

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCs16Hw5aX8.ttf

544 ms

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCu173w5aX8.ttf

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCu173w5aX8.ttf

548 ms

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCuM73w5aX8.ttf

JTUHjIg1_i6t8kCHKm4532VJOt5-QNFgpCuM73w5aX8.ttf

547 ms

modules.ttf

modules.ttf

541 ms

KFOlCnqEu92Fr1MmSU5fBBc9.ttf

KFOlCnqEu92Fr1MmSU5fBBc9.ttf

548 ms

KFOkCnqEu92Fr1MmgVxIIzc.ttf

KFOkCnqEu92Fr1MmgVxIIzc.ttf

547 ms

KFOmCnqEu92Fr1Mu4mxP.ttf

KFOmCnqEu92Fr1Mu4mxP.ttf

542 ms

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

KFOlCnqEu92Fr1MmEU9fBBc9.ttf

551 ms

KFOlCnqEu92Fr1MmWUlfBBc9.ttf

KFOlCnqEu92Fr1MmWUlfBBc9.ttf

643 ms

KFOlCnqEu92Fr1MmYUtfBBc9.ttf

KFOlCnqEu92Fr1MmYUtfBBc9.ttf

643 ms

call-tracking_7.js

call-tracking_7.js

123 ms

v.gif

v.gif

66 ms

analytics.js

analytics.js

763 ms

conversion_async.js

conversion_async.js

761 ms

w.js

w.js

879 ms

insight.min.js

insight.min.js

936 ms

t.js

t.js

749 ms

sdk.js

sdk.js

911 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

302 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

300 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

300 ms

roiescalator.com

roiescalator.com

296 ms

cb=gapi.loaded_0

cb=gapi.loaded_0

274 ms

cb=gapi.loaded_1

cb=gapi.loaded_1

638 ms

badge.html

badge.html

265 ms

badge.css

badge.css

369 ms

api.js

api.js

371 ms

badge_compiled.js

badge_compiled.js

492 ms

homebg.jpg

homebg.jpg

391 ms

fbevents.js

fbevents.js

408 ms

refill

refill

674 ms

swap_session.json

swap_session.json

623 ms

Mask-Group.png

Mask-Group.png

242 ms

case-bg-1.png

case-bg-1.png

202 ms

ajax-loader.gif

ajax-loader.gif

198 ms

KFOlCnqEu92Fr1MmEU9vAw.ttf

KFOlCnqEu92Fr1MmEU9vAw.ttf

226 ms

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KFOmCnqEu92Fr1Me5Q.ttf

226 ms

KFOlCnqEu92Fr1MmSU5vAw.ttf

KFOlCnqEu92Fr1MmSU5vAw.ttf

226 ms

KFOkCnqEu92Fr1MmgWxP.ttf

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210 ms

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KFOlCnqEu92Fr1MmWUlvAw.ttf

225 ms

KFOlCnqEu92Fr1MmYUtvAw.ttf

KFOlCnqEu92Fr1MmYUtvAw.ttf

224 ms

css

css

181 ms

postmessageRelay

postmessageRelay

509 ms

352 ms

collect

collect

166 ms

wcm

wcm

320 ms

sdk.js

sdk.js

131 ms

cb=gapi.loaded_0

cb=gapi.loaded_0

123 ms

collect

collect

326 ms

identity.js

identity.js

160 ms

1632652383660095

1632652383660095

253 ms

85 ms

icap.js

icap.js

56 ms

1832714284-postmessagerelay.js

1832714284-postmessagerelay.js

60 ms

rpc:shindig_random.js

rpc:shindig_random.js

45 ms

settings.luckyorange.net

settings.luckyorange.net

52 ms

ga-audiences

ga-audiences

38 ms

clickstream.legacy.js

clickstream.legacy.js

66 ms

cb=gapi.loaded_0

cb=gapi.loaded_0

16 ms

proxy.html

proxy.html

107 ms

googlelogo_color_150x54dp.png

googlelogo_color_150x54dp.png

13 ms

56 ms

Accessibility Review

roiescalator.com accessibility score

87

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

roiescalator.com best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

roiescalator.com SEO score

89

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Roiescalator.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Roiescalator.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

roiescalator.com

Open Graph data is detected on the main page of ROI Escalator. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: