Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

schnap.it

Demographics Pro - Audience Demographics via Dashboard and API

Page Load Speed

3.7 sec in total

First Response

322 ms

Resources Loaded

3 sec

Page Rendered

403 ms

schnap.it screenshot

About Website

Welcome to schnap.it homepage info - get ready to check Schnap best content right away, or after learning these important things about schnap.it

Meet your customers' influencer marketing and analytics needs with demographics via dashboard and API for platform integration

Visit schnap.it

Key Findings

We analyzed Schnap.it page load time and found that the first response time was 322 ms and then it took 3.4 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

schnap.it performance score

0

Network Requests Diagram

schnap.it

322 ms

css

28 ms

demographics_head.css

222 ms

demographics_analyze_compare.css

227 ms

demographics_pro_new.css

296 ms

Our browser made a total of 78 requests to load all elements on the main page. We found that 85% of them (66 requests) were addressed to the original Schnap.it, 9% (7 requests) were made to Demographicspro.com and 5% (4 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (1.6 sec) belongs to the original domain Schnap.it.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.2 MB (40%)

Content Size

3.0 MB

After Optimization

1.8 MB

In fact, the total size of Schnap.it main page is 3.0 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 1.7 MB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 20.4 kB

  • Original 26.5 kB
  • After minification 24.2 kB
  • After compression 6.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 20.4 kB or 77% of the original size.

Image Optimization

-9%

Potential reduce by 155.7 kB

  • Original 1.7 MB
  • After minification 1.6 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Schnap images are well optimized though.

JavaScript Optimization

-80%

Potential reduce by 893.6 kB

  • Original 1.1 MB
  • After minification 817.9 kB
  • After compression 218.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 893.6 kB or 80% of the original size.

CSS Optimization

-81%

Potential reduce by 144.1 kB

  • Original 177.6 kB
  • After minification 139.0 kB
  • After compression 33.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Schnap.it needs all CSS files to be minified and compressed as it can save up to 144.1 kB or 81% of the original size.

Requests Breakdown

Number of requests can be reduced by 23 (32%)

Requests Now

73

After Optimization

50

The browser has sent 73 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Schnap. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 17 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

SEO Factors

schnap.it SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Schnap.it can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Schnap.it main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Schnap. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: