830 ms in total
Visit selfridges.co.uk now to see the best up-to-date Selfridges content and also check out these interesting facts you probably never knew about selfridges.co.uk
Voted the best department store in the world, Selfridges has all the latest designer collections, must-have toys & gifts for all the family.Visit selfridges.co.uk
We analyzed Selfridges.co.uk page load time and found that the first response time was 320 ms and then it took 510 ms to load all DOM resources and completely render a web page. This is an excellent result, as only 5% of websites can load faster.
selfridges.co.uk performance score
Our browser made a total of 5 requests to load all elements on the main page. We found that 20% of them (1 request) were addressed to the original Selfridges.co.uk, 60% (3 requests) were made to Selfridges.com and 20% (1 request) were made to Performance.radar.cloudflare.com. The less responsive or slowest element that took the longest time to load (320 ms) belongs to the original domain Selfridges.co.uk.
Page size can be reduced by 4.1 kB (51%)
In fact, the total size of Selfridges.co.uk main page is 8.0 kB. This result falls within a big category (top 100 000) of medium weight web pages. Only a small number of websites need less resources to load. HTML takes 6.5 kB which makes up the majority of the site volume.
Potential reduce by 4.1 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 4.1 kB or 63% of the original size.
Potential reduce by 0 B
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Selfridges images are well optimized though.
Potential reduce by 13 B
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Selfridges.co.uk has all CSS files already compressed.
We found no issues to fix!
selfridges.co.uk accessibility score
These are opportunities to improve the legibility of your content.
Background and foreground colors do not have a sufficient contrast ratio.
These are opportunities to improve keyboard navigation in your application.
Heading elements are not in a sequentially-descending order
Names and labels
Links do not have a discernible name
Tables and lists
These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.
Lists do not contain only <li> elements and script supporting elements (<script> and <template>).
List items (<li>) are not contained within <ul> or <ol> parent elements.
selfridges.co.uk best practices score
Trust and Safety
Does not use HTTPS
Ensure CSP is effective against XSS attacks
Serves images with low resolution
Browser errors were logged to the console
selfridges.co.uk SEO score
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Links are not crawlable
Document uses legible font sizes
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Selfridges.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Selfridges.co.uk main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.
Open Graph description is not detected on the main page of Selfridges. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: