Tools & Wizards About Us
seraphine.co screenshot

Report Summary

  • 24

    Performance

    Renders faster than
    43% of other websites

  • 94

    Accessibility

    Visual factors better than
    that of 84% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 77

    SEO

    Google-friendlier than
    36% of websites

seraphine.co

Seraphine Landing Page

Page Load Speed

3.4 sec in total

First Response

124 ms

Resources Loaded

2.7 sec

Page Rendered

610 ms

seraphine.co screenshot

About Website

Click here to check amazing Seraphine content. Otherwise, check out these important facts you probably never knew about seraphine.co

Seraphine™ celebrates 14 years designing maternity clothes loved by celebrities and fashion mamas. Shop award winning maternity wear now!

Visit seraphine.co

Key Findings

We analyzed Seraphine.co page load time and found that the first response time was 124 ms and then it took 3.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

seraphine.co performance score

24

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.3 s

39/100

10%

LCP (Largest Contentful Paint)

Value6.2 s

11/100

25%

SI (Speed Index)

Value7.9 s

22/100

10%

TBT (Total Blocking Time)

Value1,160 ms

22/100

30%

CLS (Cumulative Layout Shift)

Value0.23

54/100

15%

TTI (Time to Interactive)

Value15.1 s

7/100

10%

Network Requests Diagram

www.seraphine.com

124 ms

amscroll.css

78 ms

amshopby.css

79 ms

fixed.css

82 ms

cssreset-context-min.css

77 ms

Our browser made a total of 163 requests to load all elements on the main page. We found that 0% of them (0 request) were addressed to the original Seraphine.co, 9% (15 requests) were made to M.photoslurp.com and 4% (7 requests) were made to Seraphine.com. The less responsive or slowest element that took the longest time to load (1.4 sec) relates to the external source S3-eu-west-1.amazonaws.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 3.7 MB (32%)

Content Size

11.5 MB

After Optimization

7.7 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Seraphine.co main page is 11.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 85% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 7.4 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 135.2 kB

  • Original 162.1 kB
  • After minification 149.7 kB
  • After compression 26.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 135.2 kB or 83% of the original size.

Image Optimization

-10%

Potential reduce by 733.7 kB

  • Original 7.4 MB
  • After minification 6.6 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Seraphine images are well optimized though.

JavaScript Optimization

-69%

Potential reduce by 2.2 MB

  • Original 3.2 MB
  • After minification 2.7 MB
  • After compression 987.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 2.2 MB or 69% of the original size.

CSS Optimization

-85%

Potential reduce by 602.9 kB

  • Original 705.9 kB
  • After minification 677.9 kB
  • After compression 103.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Seraphine.co needs all CSS files to be minified and compressed as it can save up to 602.9 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 79 (53%)

Requests Now

148

After Optimization

69

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 148 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Seraphine. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 64 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

www.seraphine.com

www.seraphine.com

124 ms

amscroll.css

amscroll.css

78 ms

amshopby.css

amshopby.css

79 ms

fixed.css

fixed.css

82 ms

cssreset-context-min.css

cssreset-context-min.css

77 ms

styles_20170728.css

styles_20170728.css

99 ms

sagePaySuite.css

sagePaySuite.css

80 ms

prototype.js

prototype.js

91 ms

jquery-1.12.0.min.js

jquery-1.12.0.min.js

87 ms

noconflict.js

noconflict.js

79 ms

ccard.js

ccard.js

81 ms

validation.js

validation.js

81 ms

builder.js

builder.js

79 ms

effects.js

effects.js

82 ms

dragdrop.js

dragdrop.js

83 ms

controls.js

controls.js

85 ms

slider.js

slider.js

84 ms

js.js

js.js

86 ms

form.js

form.js

87 ms

translate.js

translate.js

87 ms

cookies.js

cookies.js

87 ms

amscroll.js

amscroll.js

89 ms

campaignCatcher.js

campaignCatcher.js

87 ms

ga.js

ga.js

173 ms

cookie.js

cookie.js

88 ms

modalvideo.js

modalvideo.js

174 ms

promotionalpopups.js

promotionalpopups.js

175 ms

modernizr.custom.min.js

modernizr.custom.min.js

173 ms

selectivizr.js

selectivizr.js

178 ms

matchMedia.js

matchMedia.js

175 ms

matchMedia.addListener.js

matchMedia.addListener.js

176 ms

enquire.js

enquire.js

176 ms

app.js

app.js

179 ms

imagesloaded.js

imagesloaded.js

177 ms

scripts.js

scripts.js

178 ms

minicart.js

minicart.js

177 ms

catalogevent.js

catalogevent.js

184 ms

css

css

26 ms

adsbygoogle.js

adsbygoogle.js

32 ms

c6364e2f-5f36-4a33-98f0-a79417b66b58.css

c6364e2f-5f36-4a33-98f0-a79417b66b58.css

14 ms

E-v1.js

E-v1.js

47 ms

wishlist.js

wishlist.js

122 ms

jquery-ui.min.js

jquery-ui.min.js

128 ms

jquery.mobile.custom.js

jquery.mobile.custom.js

125 ms

jquery.hoverintent.js

jquery.hoverintent.js

119 ms

jquery.colorbox.js

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120 ms

jetmenu-custom.js

jetmenu-custom.js

155 ms

jquery.match-height.js

jquery.match-height.js

116 ms

swiper.js

swiper.js

120 ms

seraphine.js

seraphine.js

116 ms

language-popup.js

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114 ms

performance.js

performance.js

115 ms

prum.min.js

prum.min.js

25 ms

logo.svg

logo.svg

31 ms

flag-AUD.jpg

flag-AUD.jpg

63 ms

HP_Elijah_UK.gif

HP_Elijah_UK.gif

1403 ms

flag-default.jpg

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18 ms

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27 ms

flag-us.jpg

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19 ms

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19 ms

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20 ms

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24 ms

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22 ms

Mega-Menu_293x382_Madison.jpg

Mega-Menu_293x382_Madison.jpg

21 ms

Mega-Menu_448x263_Samantha.jpg

Mega-Menu_448x263_Samantha.jpg

23 ms

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27 ms

Mega-Menu_293x382_Dress-UK.jpg

Mega-Menu_293x382_Dress-UK.jpg

40 ms

Mega-Menu_293x382_Blanket-UK.jpg

Mega-Menu_293x382_Blanket-UK.jpg

24 ms

Mega-Menu_293x382_Coats-UK.jpg

Mega-Menu_293x382_Coats-UK.jpg

53 ms

Mega-Menu_448x263_Blog-UK.jpg

Mega-Menu_448x263_Blog-UK.jpg

55 ms

Mega-Menu_448x263_Celebs-UK.jpg

Mega-Menu_448x263_Celebs-UK.jpg

56 ms

Mega-Menu_448x263_OurStory-UK.jpg

Mega-Menu_448x263_OurStory-UK.jpg

57 ms

Mega-Menu_448x263_Press-UK.jpg

Mega-Menu_448x263_Press-UK.jpg

58 ms

HP_FreeDe_UK.jpg

HP_FreeDe_UK.jpg

71 ms

HP_Richmond_UK.jpg

HP_Richmond_UK.jpg

62 ms

HP_Luxe_Jill-Black_UK.jpg

HP_Luxe_Jill-Black_UK.jpg

60 ms

HPMobile_FreeDe_UK.jpg

HPMobile_FreeDe_UK.jpg

64 ms

HPMobile_Richmond_UK.jpg

HPMobile_Richmond_UK.jpg

69 ms

HPMobile_JillBLk_UK.jpg

HPMobile_JillBLk_UK.jpg

64 ms

jolene-blue-01.jpg

jolene-blue-01.jpg

62 ms

trinity_navyprint_01.jpg

trinity_navyprint_01.jpg

67 ms

charlotte_black_1.jpg

charlotte_black_1.jpg

65 ms

SideBar_Buttons_BumpKIt_UK-1.jpg

SideBar_Buttons_BumpKIt_UK-1.jpg

66 ms

hp-button-workwear.jpg

hp-button-workwear.jpg

71 ms

SideBar_Binky.jpg

SideBar_Binky.jpg

106 ms

SideBar_Denim_Hunter.jpg

SideBar_Denim_Hunter.jpg

72 ms

SideBar_Brochure_Queenie_UK.jpg

SideBar_Brochure_Queenie_UK.jpg

107 ms

flag-GBP.jpg

flag-GBP.jpg

73 ms

flag-HKD.jpg

flag-HKD.jpg

74 ms

flag-JPY.jpg

flag-JPY.jpg

74 ms

flag-SGD.jpg

flag-SGD.jpg

103 ms

flag-AED.jpg

flag-AED.jpg

102 ms

HPMobile_Elijah_UK.gif

HPMobile_Elijah_UK.gif

1313 ms

gtm.js

gtm.js

67 ms

bfa9abb97adab1e5.js

bfa9abb97adab1e5.js

62 ms

opc-ajax-loader.gif

opc-ajax-loader.gif

57 ms

event.gif

event.gif

596 ms

142b09e6-c245-4ff7-b01c-325fa824c99e.woff

142b09e6-c245-4ff7-b01c-325fa824c99e.woff

24 ms

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26 ms

icomoon.ttf

icomoon.ttf

25 ms

ddc0f223-a296-451a-8681-ad80508eb419.woff

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25 ms

analytics.js

analytics.js

6 ms

conversion_async.js

conversion_async.js

60 ms

fbevents.js

fbevents.js

61 ms

hotjar-319025.js

hotjar-319025.js

48 ms

great-vibes-title.png

great-vibes-title.png

45 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

54 ms

7rxf8ietez

7rxf8ietez

151 ms

ec.js

ec.js

30 ms

collect

collect

185 ms

collect

collect

185 ms

collect

collect

185 ms

970a093d-098a-4d5b-b6f0-c2d682e95d80.woff

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13 ms

6q1c0ofG6NKsEhAc2eh-3YbN6UDyHWBl620a-IRfuBk.woff

6q1c0ofG6NKsEhAc2eh-3YbN6UDyHWBl620a-IRfuBk.woff

184 ms

iframe_shim

iframe_shim

299 ms

mux.js

mux.js

314 ms

widget_loader.js

widget_loader.js

224 ms

modules-f524bccd859bfc7e394e1123f7f90405.js

modules-f524bccd859bfc7e394e1123f7f90405.js

331 ms

rcj-99d43ead6bdf30da8ed5ffcb4f17100c.html

rcj-99d43ead6bdf30da8ed5ffcb4f17100c.html

326 ms

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177 ms

collect

collect

349 ms

collect

collect

357 ms

collect

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170 ms

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169 ms

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433 ms

120 ms

ca-pub-4118985707391170.js

ca-pub-4118985707391170.js

212 ms

zrt_lookup.html

zrt_lookup.html

220 ms

show_ads_impl.js

show_ads_impl.js

84 ms

custom.js

custom.js

118 ms

bat.js

bat.js

115 ms

widget-carousel.js

widget-carousel.js

163 ms

132 ms

pla

pla

123 ms

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ga-audiences

188 ms

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ga-audiences

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sprite.png

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67 ms

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beacon.gif

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52 ms

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20 ms

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126 ms

Accessibility Review

seraphine.co accessibility score

94

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

seraphine.co best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Missing source maps for large first-party JavaScript

SEO Factors

seraphine.co SEO score

77

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

High

Page is blocked from indexing

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Seraphine.co can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Seraphine.co main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

seraphine.co

Open Graph data is detected on the main page of Seraphine. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: