Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

shop18.cn

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Page Load Speed

60.5 sec in total

First Response

17.6 sec

Resources Loaded

42.3 sec

Page Rendered

544 ms

shop18.cn screenshot

About Website

Welcome to shop18.cn homepage info - get ready to check Shop 18 best content right away, or after learning these important things about shop18.cn

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Visit shop18.cn

Key Findings

We analyzed Shop18.cn page load time and found that the first response time was 17.6 sec and then it took 42.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 95% of websites can load faster. This domain responded with an error, which can significantly jeopardize Shop18.cn rating and web reputation

Performance Metrics

shop18.cn performance score

0

Network Requests Diagram

shop18.cn

17601 ms

main.css

4207 ms

m18.css

8480 ms

pagevalidator.css

875 ms

jquery.cookie.js

9504 ms

Our browser made a total of 74 requests to load all elements on the main page. We found that 77% of them (57 requests) were addressed to the original Shop18.cn, 5% (4 requests) were made to Img.alicdn.com and 3% (2 requests) were made to Static.baifendian.com. The less responsive or slowest element that took the longest time to load (20.4 sec) belongs to the original domain Shop18.cn.

Page Optimization Overview & Recommendations

Page size can be reduced by 260.3 kB (17%)

Content Size

1.5 MB

After Optimization

1.3 MB

In fact, the total size of Shop18.cn main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 20% of websites need less resources to load. Images take 1.2 MB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 56.4 kB

  • Original 67.9 kB
  • After minification 56.4 kB
  • After compression 11.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 11.4 kB, which is 17% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 56.4 kB or 83% of the original size.

Image Optimization

-3%

Potential reduce by 34.8 kB

  • Original 1.2 MB
  • After minification 1.2 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Shop 18 images are well optimized though.

JavaScript Optimization

-68%

Potential reduce by 100.0 kB

  • Original 146.3 kB
  • After minification 133.3 kB
  • After compression 46.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 100.0 kB or 68% of the original size.

CSS Optimization

-81%

Potential reduce by 69.1 kB

  • Original 85.5 kB
  • After minification 72.7 kB
  • After compression 16.4 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Shop18.cn needs all CSS files to be minified and compressed as it can save up to 69.1 kB or 81% of the original size.

Requests Breakdown

Number of requests can be reduced by 23 (32%)

Requests Now

71

After Optimization

48

The browser has sent 71 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Shop 18. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and from 6 to 1 for CSS and as a result speed up the page load time.

SEO Factors

shop18.cn SEO score

0

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    ZH

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Shop18.cn can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is Chinese. Our system also found out that Shop18.cn main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Shop 18. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: