Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

Page Load Speed

480 ms in total

First Response

167 ms

Resources Loaded

197 ms

Page Rendered

116 ms

sportmart.com screenshot

About Website

Click here to check amazing Sportmart content for United States. Otherwise, check out these important facts you probably never knew about sportmart.com

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Key Findings

We analyzed Sportmart.com page load time and found that the first response time was 167 ms and then it took 313 ms to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster.

Performance Metrics

sportmart.com performance score

0

Network Requests Diagram

sportmart.com

167 ms

smart-sport.png

16 ms

sportsauthority.png

23 ms

Our browser made a total of 3 requests to load all elements on the main page. We found that 33% of them (1 request) were addressed to the original Sportmart.com, 67% (2 requests) were made to Sportsauthority.com. The less responsive or slowest element that took the longest time to load (167 ms) belongs to the original domain Sportmart.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 23.9 kB (12%)

Content Size

198.6 kB

After Optimization

174.7 kB

In fact, the total size of Sportmart.com main page is 198.6 kB. This result falls within a vast category (top 1 000 000) of heavyweight, probably not optimized, and thus slow loading web pages. Only 5% of websites need less resources to load. Images take 195.8 kB which makes up the majority of the site volume.

HTML Optimization

-59%

Potential reduce by 1.7 kB

  • Original 2.9 kB
  • After minification 2.8 kB
  • After compression 1.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 1.7 kB or 59% of the original size.

Image Optimization

-11%

Potential reduce by 22.2 kB

  • Original 195.8 kB
  • After minification 173.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Sportmart needs image optimization as it can save up to 22.2 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

Requests Breakdown

We found no issues to fix!

Requests Now

2

After Optimization

2

The browser has sent 2 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Sportmart. According to our analytics all requests are already optimized.

SEO Factors

sportmart.com SEO score

0

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Sportmart.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else) and no language is claimed in <html> or <meta> tags either. Our system also found out that Sportmart.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Sportmart. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: