Report Summary

  • 0

    Performance

  • 0

    Accessibility

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    Best Practices

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    SEO

starbucks.co.jp

Starbucks Coffee Japan - スターバックス コーヒー ジャパン

Page Load Speed

8.6 sec in total

First Response

424 ms

Resources Loaded

8.1 sec

Page Rendered

87 ms

starbucks.co.jp screenshot

About Website

Visit starbucks.co.jp now to see the best up-to-date Starbucks content for Japan and also check out these interesting facts you probably never knew about starbucks.co.jp

スターバックス コーヒー ジャパンの公式ホームページ。新商品・メニュー情報、店舗検索、イベント情報、求人情報、エスプレッソドリンク用語の解説、コーヒー豆の解説、IR情報、CSR情報など。

Visit starbucks.co.jp

Key Findings

We analyzed Starbucks.co.jp page load time and found that the first response time was 424 ms and then it took 8.2 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

starbucks.co.jp performance score

0

Network Requests Diagram

starbucks.co.jp

424 ms

www.starbucks.co.jp

849 ms

3144710084.js

208 ms

platform.css

460 ms

element.css

311 ms

Our browser made a total of 131 requests to load all elements on the main page. We found that 47% of them (61 requests) were addressed to the original Starbucks.co.jp, 19% (25 requests) were made to Sbcj.s3.amazonaws.com and 19% (25 requests) were made to D3vgbguy0yofad.cloudfront.net. The less responsive or slowest element that took the longest time to load (3.4 sec) belongs to the original domain Starbucks.co.jp.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.8 MB (47%)

Content Size

3.9 MB

After Optimization

2.1 MB

In fact, the total size of Starbucks.co.jp main page is 3.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 50% of websites need less resources to load. Images take 2.3 MB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 37.6 kB

  • Original 48.0 kB
  • After minification 46.5 kB
  • After compression 10.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 37.6 kB or 78% of the original size.

Image Optimization

-24%

Potential reduce by 548.6 kB

  • Original 2.3 MB
  • After minification 1.8 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Starbucks needs image optimization as it can save up to 548.6 kB or 24% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-80%

Potential reduce by 877.6 kB

  • Original 1.1 MB
  • After minification 653.6 kB
  • After compression 223.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 877.6 kB or 80% of the original size.

CSS Optimization

-86%

Potential reduce by 352.1 kB

  • Original 407.2 kB
  • After minification 309.9 kB
  • After compression 55.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Starbucks.co.jp needs all CSS files to be minified and compressed as it can save up to 352.1 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 63 (61%)

Requests Now

103

After Optimization

40

The browser has sent 103 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Starbucks. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 24 to 1 for JavaScripts and from 10 to 1 for CSS and as a result speed up the page load time.

SEO Factors

starbucks.co.jp SEO score

0

Language and Encoding

  • Language Detected

    JA

  • Language Claimed

    JA

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Starbucks.co.jp can be misinterpreted by Google and other search engines. Our service has detected that Japanese is used on the page, and it matches the claimed language. Our system also found out that Starbucks.co.jp main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Starbucks. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: