2 sec in total
455 ms
1.4 sec
154 ms
Welcome to swift-research.co.uk homepage info - get ready to check Swift Research best content for United Kingdom right away, or after learning these important things about swift-research.co.uk
Swift Research is a full service quantitative and qualitative agency offering both national and international market research.
Visit swift-research.co.ukWe analyzed Swift-research.co.uk page load time and found that the first response time was 455 ms and then it took 1.6 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.
swift-research.co.uk performance score
name
value
score
weighting
Value7.2 s
1/100
10%
Value19.3 s
0/100
25%
Value16.5 s
0/100
10%
Value1,030 ms
26/100
30%
Value0.011
100/100
15%
Value18.6 s
3/100
10%
455 ms
11 ms
387 ms
304 ms
193 ms
Our browser made a total of 38 requests to load all elements on the main page. We found that 92% of them (35 requests) were addressed to the original Swift-research.co.uk, 5% (2 requests) were made to Google-analytics.com and 3% (1 request) were made to Ajax.googleapis.com. The less responsive or slowest element that took the longest time to load (705 ms) belongs to the original domain Swift-research.co.uk.
Page size can be reduced by 82.9 kB (18%)
468.5 kB
385.6 kB
In fact, the total size of Swift-research.co.uk main page is 468.5 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Images take 404.1 kB which makes up the majority of the site volume.
Potential reduce by 16.2 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 2.4 kB, which is 11% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 16.2 kB or 78% of the original size.
Potential reduce by 45.1 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Swift Research needs image optimization as it can save up to 45.1 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.
Potential reduce by 4.6 kB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 4.6 kB or 20% of the original size.
Potential reduce by 17.1 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Swift-research.co.uk needs all CSS files to be minified and compressed as it can save up to 17.1 kB or 84% of the original size.
We found no issues to fix!
37
37
The browser has sent 37 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Swift Research. According to our analytics all requests are already optimized.
swift-research.co.uk
455 ms
jquery.min.js
11 ms
css.css
387 ms
jquery.bxslider2.0.1.min.js
304 ms
cssNick.css
193 ms
cssHome.css
285 ms
ga.js
52 ms
innerWrapperBackground.jpg
105 ms
MainContentBg.jpg
107 ms
headerbgNick2Colour.jpg
306 ms
whoamI.png
105 ms
Home_on.png
102 ms
Expertise_off.png
292 ms
industry_off.png
198 ms
Clients_off.png
208 ms
About_off.png
304 ms
careers_off.png
213 ms
Overview.png
294 ms
AFfrontpage.jpg
508 ms
Fragrance_Research.jpg
319 ms
Consultancies.jpg
389 ms
wet_rooms_sml.png
487 ms
Case_Studies_sml.jpg
403 ms
Social_Research.jpg
501 ms
Become_an_Interviewer.jpg
423 ms
FMCG_Research.jpg
487 ms
Automotive_Research.jpg
503 ms
Virtual_Shopping.jpg
526 ms
Market_Research_Career.jpg
589 ms
Retail_Research.jpg
588 ms
blog_sml.jpg
699 ms
Swift_Insight_Online_Research_Panel.png
609 ms
MRS_IIP.jpg
618 ms
facebook.png
631 ms
twitter.png
684 ms
linkedin.png
683 ms
footerBg.jpg
705 ms
__utm.gif
15 ms
swift-research.co.uk accessibility score
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Buttons do not have an accessible name
Contrast
These are opportunities to improve the legibility of your content.
Impact
Issue
Background and foreground colors do not have a sufficient contrast ratio.
Navigation
These are opportunities to improve keyboard navigation in your application.
Impact
Issue
Heading elements are not in a sequentially-descending order
Internationalization and localization
These are opportunities to improve the interpretation of your content by users in different locales.
Impact
Issue
<html> element does not have a [lang] attribute
Best practices
These items highlight common accessibility best practices.
Impact
Issue
[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.
swift-research.co.uk best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Includes front-end JavaScript libraries with known security vulnerabilities
Ensure CSP is effective against XSS attacks
General
Impact
Issue
Detected JavaScript libraries
Page has valid source maps
swift-research.co.uk SEO score
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Links do not have descriptive text
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
Links are not crawlable
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
Tap targets are not sized appropriately
EN
N/A
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Swift-research.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Swift-research.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
swift-research.co.uk
Open Graph description is not detected on the main page of Swift Research. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: