Report Summary

  • 0

    Performance

  • 89

    Accessibility

    Visual factors better than
    that of 72% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    55% of websites

  • 91

    SEO

    Google-friendlier than
    71% of websites

thetradinghouse.co.nz

| The Trading House | New Zealand

Page Load Speed

165 ms in total

First Response

53 ms

Resources Loaded

55 ms

Page Rendered

57 ms

thetradinghouse.co.nz screenshot

About Website

Welcome to thetradinghouse.co.nz homepage info - get ready to check The Trading House best content right away, or after learning these important things about thetradinghouse.co.nz

Quality products at affordable prices. We sell babies clothing & accessories and homewares. Long established family owned and operated.

Visit thetradinghouse.co.nz

Key Findings

We analyzed Thetradinghouse.co.nz page load time and found that the first response time was 53 ms and then it took 112 ms to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster.

Performance Metrics

thetradinghouse.co.nz performance score

0

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value0

0/100

10%

LCP (Largest Contentful Paint)

Value0

0/100

25%

SI (Speed Index)

Value0

0/100

10%

TBT (Total Blocking Time)

Value0

0/100

30%

CLS (Cumulative Layout Shift)

Value0.319

36/100

15%

TTI (Time to Interactive)

Value0

0/100

10%

Network Requests Diagram

thetradinghouse.co.nz

53 ms

Our browser made a total of 1 request to load all elements on the main page. We found that all of those requests were addressed to Thetradinghouse.co.nz and no external sources were called. The less responsive or slowest element that took the longest time to load (53 ms) belongs to the original domain Thetradinghouse.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 328.3 kB (40%)

Content Size

815.3 kB

After Optimization

487.1 kB

In fact, the total size of Thetradinghouse.co.nz main page is 815.3 kB. This result falls within the top 5000 of lightweight and thus fast loading web pages. Only a small number of websites need less resources to load. Images take 460.2 kB which makes up the majority of the site volume.

HTML Optimization

-13%

Potential reduce by 23 B

  • Original 177 B
  • After minification 177 B
  • After compression 154 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 23 B or 13% of the original size.

Image Optimization

-16%

Potential reduce by 73.6 kB

  • Original 460.2 kB
  • After minification 386.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, The Trading House needs image optimization as it can save up to 73.6 kB or 16% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-61%

Potential reduce by 110.1 kB

  • Original 179.6 kB
  • After minification 175.9 kB
  • After compression 69.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 110.1 kB or 61% of the original size.

CSS Optimization

-82%

Potential reduce by 144.6 kB

  • Original 175.3 kB
  • After minification 167.8 kB
  • After compression 30.7 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Thetradinghouse.co.nz needs all CSS files to be minified and compressed as it can save up to 144.6 kB or 82% of the original size.

Requests Breakdown

We found no issues to fix!

Requests Now

0

After Optimization

0

Besides the initial HTML request, no CSS, Javascripts, AJAX or image files were requested in the course of web page rendering.

Accessibility Review

thetradinghouse.co.nz accessibility score

89

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[role]s do not have all required [aria-*] attributes

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Tables and lists

These are opportunities to improve the experience of reading tabular or list data using assistive technology, like a screen reader.

Impact

Issue

High

Lists do not contain only <li> elements and script supporting elements (<script> and <template>).

Best Practices

thetradinghouse.co.nz best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Page has valid source maps

SEO Factors

thetradinghouse.co.nz SEO score

91

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Thetradinghouse.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Thetradinghouse.co.nz main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of The Trading House. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: