Tools & Wizards About Us
townsman.co.nz screenshot

Report Summary

  • 33

    Performance

    Renders faster than
    53% of other websites

  • 94

    Accessibility

    Visual factors better than
    that of 83% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    35% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

townsman.co.nz

ASURE Townsman Motor Lodge | Motel Accommodation | Invercargill

Page Load Speed

15.8 sec in total

First Response

501 ms

Resources Loaded

14.1 sec

Page Rendered

1.2 sec

townsman.co.nz screenshot

About Website

Click here to check amazing Townsman content. Otherwise, check out these important facts you probably never knew about townsman.co.nz

Make our Invercargill motel accommodation your base while visiting Southland, we are officially 4 star plus rated. We are proud to offer you convenient, clean, comfortable and warm motel accommodation...

Visit townsman.co.nz

Key Findings

We analyzed Townsman.co.nz page load time and found that the first response time was 501 ms and then it took 15.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

townsman.co.nz performance score

33

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value5.8 s

4/100

10%

LCP (Largest Contentful Paint)

Value24.1 s

0/100

25%

SI (Speed Index)

Value16.4 s

0/100

10%

TBT (Total Blocking Time)

Value610 ms

49/100

30%

CLS (Cumulative Layout Shift)

Value0.029

100/100

15%

TTI (Time to Interactive)

Value10.2 s

25/100

10%

Network Requests Diagram

townsman.co.nz

501 ms

townsman.co.nz

820 ms

www.townsman.co.nz

489 ms

www.townsman.co.nz

970 ms

bootstrap.min.css

276 ms

Our browser made a total of 47 requests to load all elements on the main page. We found that 66% of them (31 requests) were addressed to the original Townsman.co.nz, 6% (3 requests) were made to Cdnjs.cloudflare.com and 6% (3 requests) were made to Code.jquery.com. The less responsive or slowest element that took the longest time to load (10.7 sec) belongs to the original domain Townsman.co.nz.

Page Optimization Overview & Recommendations

Page size can be reduced by 25.7 kB (1%)

Content Size

2.1 MB

After Optimization

2.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Townsman.co.nz main page is 2.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 60% of websites need less resources to load. Images take 2.0 MB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 19.3 kB

  • Original 24.9 kB
  • After minification 20.4 kB
  • After compression 5.7 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 4.6 kB, which is 18% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 19.3 kB or 77% of the original size.

Image Optimization

-0%

Potential reduce by 2.7 kB

  • Original 2.0 MB
  • After minification 2.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Townsman images are well optimized though.

JavaScript Optimization

-2%

Potential reduce by 1.6 kB

  • Original 101.2 kB
  • After minification 101.2 kB
  • After compression 99.5 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

CSS Optimization

-5%

Potential reduce by 2.1 kB

  • Original 44.1 kB
  • After minification 44.1 kB
  • After compression 42.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Townsman.co.nz has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 22 (58%)

Requests Now

38

After Optimization

16

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 38 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Townsman. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 13 to 1 for JavaScripts and from 11 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

townsman.co.nz

townsman.co.nz

501 ms

townsman.co.nz

townsman.co.nz

820 ms

www.townsman.co.nz

www.townsman.co.nz

489 ms

www.townsman.co.nz

www.townsman.co.nz

970 ms

bootstrap.min.css

bootstrap.min.css

276 ms

font-awesome.min.css

font-awesome.min.css

480 ms

css2

css2

39 ms

css2

css2

51 ms

magnific-popup.css

magnific-popup.css

608 ms

lightbox.css

lightbox.css

610 ms

fotorama.css

fotorama.css

34 ms

custom.css

custom.css

620 ms

datepicker.css

datepicker.css

623 ms

jquery-ui.css

jquery-ui.css

28 ms

jquery-3.6.0.min.js

jquery-3.6.0.min.js

32 ms

jquery-ui.min.js

jquery-ui.min.js

35 ms

js

js

63 ms

carousel.css

carousel.css

668 ms

bootstrap.bundle.min.js

bootstrap.bundle.min.js

762 ms

jquery.easing.min.js

jquery.easing.min.js

814 ms

jquery.magnific-popup.min.js

jquery.magnific-popup.min.js

815 ms

scrollreveal.min.js

scrollreveal.min.js

828 ms

lightbox.js

lightbox.js

829 ms

fotorama.js

fotorama.js

40 ms

custom.js

custom.js

842 ms

jquery.cycle.all.min.js

jquery.cycle.all.min.js

47 ms

embed

embed

273 ms

ASURE_loyaltycard-01.png

ASURE_loyaltycard-01.png

1382 ms

townsman_outside-corrected-nosign.png

townsman_outside-corrected-nosign.png

10672 ms

accommodation_option.jpg

accommodation_option.jpg

3458 ms

motel-facilities-v2.jpg

motel-facilities-v2.jpg

2623 ms

T0-Invercargill-Location-Guide-Featured.png

T0-Invercargill-Location-Guide-Featured.png

1452 ms

netflix__ScaleHeightWzExMF0.png

netflix__ScaleHeightWzExMF0.png

386 ms

4-Star-Plus-ASURE__ScaleHeightWzExMF0.jpg

4-Star-Plus-ASURE__ScaleHeightWzExMF0.jpg

387 ms

Unlimited-FREE-WiFi__ScaleHeightWzExMF0.png

Unlimited-FREE-WiFi__ScaleHeightWzExMF0.png

609 ms

ASURE_cards06-1.jpg

ASURE_cards06-1.jpg

653 ms

37189349071_48a528e9d1_k.jpg

37189349071_48a528e9d1_k.jpg

2044 ms

close.png

close.png

842 ms

loading.gif

loading.gif

1087 ms

prev.png

prev.png

1296 ms

next.png

next.png

1504 ms

js

js

102 ms

nuFvD-vYSZviVYUb_rj3ij__anPXJzDwcbmjWBN2PKeiukDQ.ttf

nuFvD-vYSZviVYUb_rj3ij__anPXJzDwcbmjWBN2PKeiukDQ.ttf

19 ms

fontawesome-webfont.woff

fontawesome-webfont.woff

1941 ms

o-0mIpQlx3QUlC5A4PNB6Ryti20_6n1iPHjcz6L1SoM-jCpoiyD9A99d.ttf

o-0mIpQlx3QUlC5A4PNB6Ryti20_6n1iPHjcz6L1SoM-jCpoiyD9A99d.ttf

41 ms

o-0mIpQlx3QUlC5A4PNB6Ryti20_6n1iPHjcz6L1SoM-jCpoiyAaBN9d.ttf

o-0mIpQlx3QUlC5A4PNB6Ryti20_6n1iPHjcz6L1SoM-jCpoiyAaBN9d.ttf

82 ms

js

js

50 ms

Accessibility Review

townsman.co.nz accessibility score

94

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Links do not have a discernible name

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

townsman.co.nz best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

townsman.co.nz SEO score

83

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Townsman.co.nz can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Townsman.co.nz main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

townsman.co.nz

Open Graph description is not detected on the main page of Townsman. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: