Tools & Wizards About Us
usoutdoor.com screenshot

Report Summary

  • 30

    Performance

    Renders faster than
    50% of other websites

  • 82

    Accessibility

    Visual factors better than
    that of 54% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    19% of websites

  • 90

    SEO

    Google-friendlier than
    68% of websites

usoutdoor.com

US Outdoor

Page Load Speed

13.8 sec in total

First Response

327 ms

Resources Loaded

11.3 sec

Page Rendered

2.2 sec

usoutdoor.com screenshot

About Website

Visit usoutdoor.com now to see the best up-to-date US Outdoor content for United States and also check out these interesting facts you probably never knew about usoutdoor.com

Shop The North Face, Arcteryx, Mountain Hardwear, Oakley, Reef, Volcom, Burton, Dakine, Marmot and more. The best prices on skis, snowboards, surf gear, clothing, footwear, camping, climbing & travel ...

Visit usoutdoor.com

Key Findings

We analyzed Usoutdoor.com page load time and found that the first response time was 327 ms and then it took 13.5 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

usoutdoor.com performance score

30

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.3 s

18/100

10%

LCP (Largest Contentful Paint)

Value4.7 s

33/100

25%

SI (Speed Index)

Value4.6 s

70/100

10%

TBT (Total Blocking Time)

Value820 ms

35/100

30%

CLS (Cumulative Layout Shift)

Value0.537

14/100

15%

TTI (Time to Interactive)

Value18.2 s

3/100

10%

Network Requests Diagram

usoutdoor.com

327 ms

www.usoutdoor.com

720 ms

ref.js

245 ms

actb.js

243 ms

common.js

262 ms

Our browser made a total of 101 requests to load all elements on the main page. We found that 46% of them (46 requests) were addressed to the original Usoutdoor.com, 8% (8 requests) were made to Images.usoutdoor.com and 4% (4 requests) were made to C.lytics.io. The less responsive or slowest element that took the longest time to load (7.9 sec) belongs to the original domain Usoutdoor.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 953.0 kB (46%)

Content Size

2.1 MB

After Optimization

1.1 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Usoutdoor.com main page is 2.1 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 45% of websites need less resources to load. Javascripts take 1.1 MB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 68.5 kB

  • Original 85.6 kB
  • After minification 84.8 kB
  • After compression 17.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 68.5 kB or 80% of the original size.

Image Optimization

-5%

Potential reduce by 45.3 kB

  • Original 853.6 kB
  • After minification 808.3 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. US Outdoor images are well optimized though.

JavaScript Optimization

-72%

Potential reduce by 762.8 kB

  • Original 1.1 MB
  • After minification 1.0 MB
  • After compression 293.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 762.8 kB or 72% of the original size.

CSS Optimization

-83%

Potential reduce by 76.5 kB

  • Original 92.5 kB
  • After minification 73.4 kB
  • After compression 16.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Usoutdoor.com needs all CSS files to be minified and compressed as it can save up to 76.5 kB or 83% of the original size.

Requests Breakdown

Number of requests can be reduced by 48 (51%)

Requests Now

95

After Optimization

47

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 95 CSS, Javascripts, AJAX and image requests in order to completely render the main page of US Outdoor. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 29 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

usoutdoor.com

usoutdoor.com

327 ms

www.usoutdoor.com

www.usoutdoor.com

720 ms

ref.js

ref.js

245 ms

actb.js

actb.js

243 ms

common.js

common.js

262 ms

jquery.min.js

jquery.min.js

506 ms

css

css

266 ms

jquery-ui.css

jquery-ui.css

265 ms

jquery-ui.min.js

jquery-ui.min.js

2618 ms

uso.css

uso.css

383 ms

menuUSO.css

menuUSO.css

384 ms

colorbox.css

colorbox.css

953 ms

jquery.colorbox.js

jquery.colorbox.js

397 ms

ajax_newsletter.js

ajax_newsletter.js

949 ms

homeSlideshow.css

homeSlideshow.css

566 ms

criteo_ld.js

criteo_ld.js

574 ms

jquery.bxslider.min.js

jquery.bxslider.min.js

2038 ms

jquery.bxslider.css

jquery.bxslider.css

766 ms

uso_home.css

uso_home.css

2591 ms

42789_medal.js

42789_medal.js

171 ms

searchResults.js

searchResults.js

4260 ms

miscAjax.cfc

miscAjax.cfc

667 ms

map_background.jpg

map_background.jpg

1903 ms

watch.js

watch.js

18 ms

hotjar-84908.js

hotjar-84908.js

283 ms

j.php

j.php

347 ms

lio.js

lio.js

280 ms

fbevents.js

fbevents.js

1298 ms

analytics.js

analytics.js

248 ms

gtm.js

gtm.js

298 ms

oakley-moonlighter-frstsaph.jpg

oakley-moonlighter-frstsaph.jpg

453 ms

blue-seal-250-52-whitetxt-u-s-outdoor-store-inc-53000627.png

blue-seal-250-52-whitetxt-u-s-outdoor-store-inc-53000627.png

7192 ms

42789_medal.gif

42789_medal.gif

261 ms

uso_logo.png

uso_logo.png

447 ms

searchBox_bg2.png

searchBox_bg2.png

1609 ms

blank.gif

blank.gif

260 ms

go_bg.png

go_bg.png

444 ms

vuarnet-banner-2016.jpg

vuarnet-banner-2016.jpg

3176 ms

snowboard-30-40-off-2016.jpg

snowboard-30-40-off-2016.jpg

7947 ms

skis-30-percent-off-2016.jpg

skis-30-percent-off-2016.jpg

6111 ms

2016-marmot-pb.jpg

2016-marmot-pb.jpg

3454 ms

billabong-PB-womens-2016.jpg

billabong-PB-womens-2016.jpg

4430 ms

early-boardshorts.jpg

early-boardshorts.jpg

4067 ms

_shim.gif

_shim.gif

3906 ms

loading.gif

loading.gif

3906 ms

blog.gif

blog.gif

4064 ms

facebook.gif

facebook.gif

4174 ms

youtube.gif

youtube.gif

4176 ms

pintrest.gif

pintrest.gif

4274 ms

twitter.gif

twitter.gif

4280 ms

gPlus.gif

gPlus.gif

4365 ms

soybu-tessa-dress-w.jpg

soybu-tessa-dress-w.jpg

544 ms

arc-cierzo-18-backpack2.jpg

arc-cierzo-18-backpack2.jpg

550 ms

la-sp-wildcat.jpg

la-sp-wildcat.jpg

619 ms

tnf-venture-jacket26.jpg

tnf-venture-jacket26.jpg

701 ms

vans-authentic10.jpg

vans-authentic10.jpg

700 ms

birks-arizona15.jpg

birks-arizona15.jpg

782 ms

la-sp-tarantula1.jpg

la-sp-tarantula1.jpg

860 ms

nav-area-large.png

nav-area-large.png

4268 ms

nav-area-medium.png

nav-area-medium.png

4344 ms

sprite.gif

sprite.gif

4391 ms

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

cJZKeOuBrn4kERxqtaUH3aCWcynf_cDxXwCLxiixG1c.ttf

213 ms

home-page-nav-boxes.jpg

home-page-nav-boxes.jpg

6901 ms

authorizedDealerSprite.png

authorizedDealerSprite.png

6445 ms

emailSignUpButton.gif

emailSignUpButton.gif

4378 ms

linkid.js

linkid.js

34 ms

io.js

io.js

65 ms

undefined

undefined

353 ms

modules-79ac3e471402dedc7fa595a0b4974f10.js

modules-79ac3e471402dedc7fa595a0b4974f10.js

294 ms

collect

collect

120 ms

collect

collect

306 ms

conversion_async.js

conversion_async.js

163 ms

v.gif

v.gif

112 ms

1f68f681eed4e06e9bd2fcac69e000ec

1f68f681eed4e06e9bd2fcac69e000ec

87 ms

286 ms

ga-audiences

ga-audiences

236 ms

collect

collect

67 ms

default

default

91 ms

42789_medal_summary.gif

42789_medal_summary.gif

42 ms

157 ms

1414 ms

1880 ms

js

js

535 ms

bx_loader.gif

bx_loader.gif

2934 ms

banner-nav-arrow-left.png

banner-nav-arrow-left.png

3484 ms

banner-nav-arrow-right.png

banner-nav-arrow-right.png

4370 ms

tag.js

tag.js

250 ms

.jsonp

.jsonp

953 ms

gtmp_compiled_6qHRE2erCiw.js

gtmp_compiled_6qHRE2erCiw.js

229 ms

visit-data

visit-data

376 ms

storage.min.html

storage.min.html

903 ms

66255509

66255509

481 ms

zones

zones

344 ms

storage.min.html

storage.min.html

520 ms

UISuite.js

UISuite.js

75 ms

overlay.js

overlay.js

86 ms

2

2

67 ms

66255509

66255509

41 ms

live-chat.png

live-chat.png

102 ms

66255509

66255509

71 ms

display.js

display.js

36 ms

Accessibility Review

usoutdoor.com accessibility score

82

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

button, link, and menuitem elements do not have accessible names.

High

[aria-hidden="true"] elements contain focusable descendents

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

[id] attributes on active, focusable elements are not unique

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

usoutdoor.com best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

SEO Factors

usoutdoor.com SEO score

90

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Usoutdoor.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else) and no language is claimed in <html> or <meta> tags either. Our system also found out that Usoutdoor.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

usoutdoor.com

Open Graph data is detected on the main page of US Outdoor. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: