Analyze Buy Silver Jewellery Handbags and Gifts Online, UK – Violetmai

Violetmai is an independent Gift and Jewellery business with a wide range of British designer and bespoke jewellery online at competitive prices. We sell popular fashion brands Pilgrim Denmark, Joma J...

Page load speed analysis

  • 16/100

    Poor result
  • 4

    Successful tests
  • 4

    Failed tests
  • First response

    166 ms

  • Resources loaded

    795 ms

  • Page rendered

    127 ms

  • Total page load time

    1.1 sec

Click here to check amazing Violetmai content for United Kingdom. Otherwise, check out these important facts you probably never knew about

We analyzed page load time and found that the first response time was 166 ms and then it took 922 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 15% of websites can load faster. This domain responded with an error, which can significantly jeopardize rating and web reputation

Page optimization

  • HTML 7.0 kB
    Images 5.5 kB
    Javascripts 83.9 kB
    CSS 52.1 kB

    In fact, the total size of main page is 148.5 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Javascripts take 83.9 kB which makes up the majority of the site volume.

    • Original 7.0 kB
    • After minification 6.6 kB
    • After compression 2.3 kB

    HTML optimization

    HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 4.7 kB or 67% of the original size.

    • Original 5.5 kB

    Image optimization

    Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Violetmai images are well optimized though.

    • Original 83.9 kB
    • After minification 83.9 kB
    • After compression 30.0 kB

    JavaScript optimization

    It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 54.0 kB or 64% of the original size.

    • Original 52.1 kB
    • After minification 51.7 kB
    • After compression 9.0 kB

    CSS optimization

    CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. needs all CSS files to be minified and compressed as it can save up to 43.1 kB or 83% of the original size.

Network requests diagram

  • external-assets-413e902aa978666b6163057fd975ab2b3f8484d92a64d7c44301f6f68b713b0e.css
  • jquery-2.0.3-fbb0666ac3cbc8879f95692c15953c28256037229b4b05741af0b55e0a98da70.js
  • last_shop.json
  • shopify-logo-sm-7b5461df61eb80d832efe6b2bf019bc5d3d92e8680b21088f2617e7c2e62d617.png
  • proximanova-reg-webfont.woff
  • proximanova-light-webfont-03ffc62310965db7268b79eaa95395c921d486fd912740390b0b0e8efe369464.woff
  • proximanova-reg-webfont.ttf

Our browser made a total of 8 requests to load all elements on the main page. We found that 13% of them (1 request) were addressed to the original, 75% (6 requests) were made to and 13% (1 request) were made to The less responsive or slowest element that took the longest time to load (473 ms) relates to the external source

Additional info on


The browser has sent 4 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Violetmai. According to our analytics all requests are already optimized.









Possible request optimization











Poor result

IP address

This IP address is dedicated to This is the best domain hosting practice .

Good result

IP Trace

DNS records

Type Host Target/ip TTL Other
A 55
NS 60
NS 60

60 Mname:
Serial: 2017060702
Refresh: 14400
Retry: 0
Expire: 604800
Minimum-ttl: 14400
MX 60 Pri: 10

Language and encoding

Good result


EN en language flag


EN en language flag





Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

HTTPS certificate

SSL Certificate has no SSL certificate. Web browsing can be safer with HTTPS connection, so we suggest that it should be obtained for this site.

Normal result

Visitor World Map

Country of origin for 98% of all visits is United Kingdom. Unfortunately, we cannot track the location of server and thus cannot define if the distance between their user base and server can potentially affect the page load time

Good result

Poor result

Social Sharing Optimization

Open Graph description is not detected on the main page of Violetmai. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks:

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