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preview.wholefoodsmarket.com screenshot

Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

preview.wholefoodsmarket.com

Whole Foods Market | America’s Healthiest Grocery Store

Page Load Speed

4.8 sec in total

First Response

244 ms

Resources Loaded

4.1 sec

Page Rendered

476 ms

preview.wholefoodsmarket.com screenshot

About Website

Click here to check amazing Preview Whole Foods Market content for United States. Otherwise, check out these important facts you probably never knew about preview.wholefoodsmarket.com

Are you hungry for better? When it comes to what we put in and on our bodies, Whole Foods Market® believes the full story of those products is important as we make our choices. Join us as we encourage...

Visit preview.wholefoodsmarket.com

Key Findings

We analyzed Preview.wholefoodsmarket.com page load time and found that the first response time was 244 ms and then it took 4.6 sec to load all DOM resources and completely render a web page. This is a poor result, as 70% of websites can load faster.

Performance Metrics

preview.wholefoodsmarket.com performance score

0

Network Requests Diagram

preview.wholefoodsmarket.com

244 ms

capture_client.js

67 ms

css__6xjlWvLItzA40FWf0gbszWDZWgnBxiYOcpw1BT_wqbA__jZaSR4HZzBBliaBMOlbMCEL3r0eQ1LmugFrFYc-fuw8__iNB0KIl5uuwF7QmCW1ekdYw-JBEBP3F6KQbSZyTd1gY.css

106 ms

css__A6LxqOXxNOes7BC6SpCuA23vUwD8rUeYlvJiOfJyi-E__8TNe-nJWyVtNppr-3EoFvapplnWfnLGqxXWjH5ZqRsg__iNB0KIl5uuwF7QmCW1ekdYw-JBEBP3F6KQbSZyTd1gY.css

119 ms

css__ZEXcTf9PRyTAeSgk7YSGR8hGzZUKksYAjgCrZ2WUjDA__mDiByXYbRvX0xM7hbFMc6obXThpA_h5XVzFApxUFB8U__iNB0KIl5uuwF7QmCW1ekdYw-JBEBP3F6KQbSZyTd1gY.css

103 ms

Our browser made a total of 139 requests to load all elements on the main page. We found that 27% of them (37 requests) were addressed to the original Preview.wholefoodsmarket.com, 8% (11 requests) were made to D.adroll.com and 5% (7 requests) were made to Facebook.com. The less responsive or slowest element that took the longest time to load (1.5 sec) relates to the external source Connect.facebook.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 1.1 MB (37%)

Content Size

2.9 MB

After Optimization

1.9 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Preview.wholefoodsmarket.com main page is 2.9 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 80% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 1.5 MB which makes up the majority of the site volume.

HTML Optimization

-77%

Potential reduce by 200.9 kB

  • Original 261.9 kB
  • After minification 252.1 kB
  • After compression 61.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 200.9 kB or 77% of the original size.

Image Optimization

-1%

Potential reduce by 20.6 kB

  • Original 1.5 MB
  • After minification 1.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Preview Whole Foods Market images are well optimized though.

JavaScript Optimization

-63%

Potential reduce by 380.4 kB

  • Original 601.0 kB
  • After minification 583.9 kB
  • After compression 220.6 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 380.4 kB or 63% of the original size.

CSS Optimization

-82%

Potential reduce by 493.3 kB

  • Original 604.4 kB
  • After minification 590.4 kB
  • After compression 111.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Preview.wholefoodsmarket.com needs all CSS files to be minified and compressed as it can save up to 493.3 kB or 82% of the original size.

Requests Breakdown

Number of requests can be reduced by 87 (71%)

Requests Now

122

After Optimization

35

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 122 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Preview Whole Foods Market. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 25 to 1 for JavaScripts and from 7 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

preview.wholefoodsmarket.com

preview.wholefoodsmarket.com

244 ms

capture_client.js

capture_client.js

67 ms

css__6xjlWvLItzA40FWf0gbszWDZWgnBxiYOcpw1BT_wqbA__jZaSR4HZzBBliaBMOlbMCEL3r0eQ1LmugFrFYc-fuw8__iNB0KIl5uuwF7QmCW1ekdYw-JBEBP3F6KQbSZyTd1gY.css

css__6xjlWvLItzA40FWf0gbszWDZWgnBxiYOcpw1BT_wqbA__jZaSR4HZzBBliaBMOlbMCEL3r0eQ1LmugFrFYc-fuw8__iNB0KIl5uuwF7QmCW1ekdYw-JBEBP3F6KQbSZyTd1gY.css

106 ms

css__A6LxqOXxNOes7BC6SpCuA23vUwD8rUeYlvJiOfJyi-E__8TNe-nJWyVtNppr-3EoFvapplnWfnLGqxXWjH5ZqRsg__iNB0KIl5uuwF7QmCW1ekdYw-JBEBP3F6KQbSZyTd1gY.css

css__A6LxqOXxNOes7BC6SpCuA23vUwD8rUeYlvJiOfJyi-E__8TNe-nJWyVtNppr-3EoFvapplnWfnLGqxXWjH5ZqRsg__iNB0KIl5uuwF7QmCW1ekdYw-JBEBP3F6KQbSZyTd1gY.css

119 ms

css__ZEXcTf9PRyTAeSgk7YSGR8hGzZUKksYAjgCrZ2WUjDA__mDiByXYbRvX0xM7hbFMc6obXThpA_h5XVzFApxUFB8U__iNB0KIl5uuwF7QmCW1ekdYw-JBEBP3F6KQbSZyTd1gY.css

css__ZEXcTf9PRyTAeSgk7YSGR8hGzZUKksYAjgCrZ2WUjDA__mDiByXYbRvX0xM7hbFMc6obXThpA_h5XVzFApxUFB8U__iNB0KIl5uuwF7QmCW1ekdYw-JBEBP3F6KQbSZyTd1gY.css

103 ms

share.js

share.js

41 ms

3480640015.js

3480640015.js

132 ms

js__z-q4fbJn_JBJue3VjuRNo2Kb3nzxUxYFlY0hSimh5Pk___I5vjvd8sxYw1xDoc4sMIgmi-RHo8Bi_C5BQIBRb4Tc__iNB0KIl5uuwF7QmCW1ekdYw-JBEBP3F6KQbSZyTd1gY.js

js__z-q4fbJn_JBJue3VjuRNo2Kb3nzxUxYFlY0hSimh5Pk___I5vjvd8sxYw1xDoc4sMIgmi-RHo8Bi_C5BQIBRb4Tc__iNB0KIl5uuwF7QmCW1ekdYw-JBEBP3F6KQbSZyTd1gY.js

122 ms

janrain_capture.js

janrain_capture.js

100 ms

users.janrain.js

users.janrain.js

121 ms

js__YYNhGF8aqtnl5LHK4-zSnWQZqda1GVYkBfnifPaHlVQ__voDDRlMcfUgfWQC7H71AaCaTSIvazOvdZYXXgQQnHqc__iNB0KIl5uuwF7QmCW1ekdYw-JBEBP3F6KQbSZyTd1gY.js

js__YYNhGF8aqtnl5LHK4-zSnWQZqda1GVYkBfnifPaHlVQ__voDDRlMcfUgfWQC7H71AaCaTSIvazOvdZYXXgQQnHqc__iNB0KIl5uuwF7QmCW1ekdYw-JBEBP3F6KQbSZyTd1gY.js

208 ms

login.wholefoodsmarket.com

login.wholefoodsmarket.com

60 ms

providers.css

providers.css

39 ms

js__qu0UGZL8Z3fDxatwrpUATOyzdBnGuub2BpUmY8pPUjg__dyKFXv5OwALC7JP-xUaLq1ueCYRl58b36xkH5OR9RqU__iNB0KIl5uuwF7QmCW1ekdYw-JBEBP3F6KQbSZyTd1gY.js

js__qu0UGZL8Z3fDxatwrpUATOyzdBnGuub2BpUmY8pPUjg__dyKFXv5OwALC7JP-xUaLq1ueCYRl58b36xkH5OR9RqU__iNB0KIl5uuwF7QmCW1ekdYw-JBEBP3F6KQbSZyTd1gY.js

100 ms

capture:login

capture:login

85 ms

j.php

j.php

37 ms

image_placeholder.gif

image_placeholder.gif

592 ms

providers.css

providers.css

30 ms

v.gif

v.gif

3 ms

gtm.js

gtm.js

528 ms

logo.png

logo.png

536 ms

20160203-marquee-pretzles.jpg

20160203-marquee-pretzles.jpg

521 ms

monster_nav_sprites_2016.png

monster_nav_sprites_2016.png

218 ms

nav-sprite-2016.png

nav-sprite-2016.png

214 ms

throbber-inactive.png

throbber-inactive.png

215 ms

ui-sprite.png

ui-sprite.png

218 ms

ugc_magnifier.png

ugc_magnifier.png

218 ms

category-food.png

category-food.png

215 ms

category-people.png

category-people.png

218 ms

category-planet.png

category-planet.png

219 ms

external-link.png

external-link.png

109 ms

League_Gothic.woff

League_Gothic.woff

92 ms

social-sprite-sm.png

social-sprite-sm.png

49 ms

fbevents.js

fbevents.js

1547 ms

analytics.js

analytics.js

12 ms

activity;src=4511561;type=Whole0;cat=WFMHo0;ord=7781348960754

activity;src=4511561;type=Whole0;cat=WFMHo0;ord=7781348960754

1524 ms

oct.js

oct.js

1524 ms

1513 ms

how_to_be_romantic.jpg

how_to_be_romantic.jpg

171 ms

12523606_227239980943071_1995605327_n.jpg

12523606_227239980943071_1995605327_n.jpg

470 ms

VM_tile_email_640.jpg

VM_tile_email_640.jpg

149 ms

SweetPototoGnocchi.jpg

SweetPototoGnocchi.jpg

147 ms

Dec12-homemade-lavender-rose-potpourri.jpg

Dec12-homemade-lavender-rose-potpourri.jpg

148 ms

Winter16_FloralWholeTradeRoses_alt_2.jpg

Winter16_FloralWholeTradeRoses_alt_2.jpg

146 ms

VM_tile_find_640.jpg

VM_tile_find_640.jpg

146 ms

NationalValue_WTGGrapeTomatoes_001.jpg

NationalValue_WTGGrapeTomatoes_001.jpg

145 ms

oyster_tile.jpg

oyster_tile.jpg

239 ms

SPRING2015_Roses2.jpg

SPRING2015_Roses2.jpg

241 ms

silky-sweetheart-puddings.jpg

silky-sweetheart-puddings.jpg

237 ms

play_video.png

play_video.png

238 ms

ugc_explore.png

ugc_explore.png

237 ms

menu-icon.png

menu-icon.png

240 ms

checked.png

checked.png

301 ms

load-more.png

load-more.png

301 ms

scroll-top.png

scroll-top.png

300 ms

12534629_1663396963912396_1003168718_n.jpg

12534629_1663396963912396_1003168718_n.jpg

443 ms

tc.min.js

tc.min.js

137 ms

136 ms

widgets.css

widgets.css

61 ms

janrain.css

janrain.css

258 ms

flow.js:kbmjc5qfsfcfyay7f5rpkyrj36:en-US:HEAD:drupal

flow.js:kbmjc5qfsfcfyay7f5rpkyrj36:en-US:HEAD:drupal

191 ms

3820.js

3820.js

94 ms

collect

collect

64 ms

collect

collect

285 ms

284 ms

adsct

adsct

287 ms

adsct

adsct

149 ms

301 ms

trackconversion

trackconversion

101 ms

ca.html

ca.html

114 ms

s

s

123 ms

u

u

136 ms

pixel

pixel

99 ms

Pug

Pug

99 ms

rum

rum

91 ms

adb.gif

adb.gif

98 ms

1

1

110 ms

cs

cs

369 ms

sync

sync

103 ms

cx

cx

100 ms

demconf.jpg

demconf.jpg

59 ms

tap.php

tap.php

59 ms

cx

cx

61 ms

rum

rum

63 ms

cm

cm

63 ms

cm

cm

110 ms

pixel.gif

pixel.gif

133 ms

xrefid.xgi

xrefid.xgi

56 ms

360947.gif

360947.gif

56 ms

pixel

pixel

101 ms

mapuid

mapuid

95 ms

cm

cm

100 ms

sd

sd

114 ms

94 ms

lr.gif

lr.gif

88 ms

roundtrip.js

roundtrip.js

83 ms

cm

cm

88 ms

362378.gif

362378.gif

78 ms

conversion_async.js

conversion_async.js

67 ms

64 ms

360 ms

54 ms

69 ms

xrefid.xgi

xrefid.xgi

41 ms

cx

cx

47 ms

42 ms

wholefoods-auto-inject.bundle.js

wholefoods-auto-inject.bundle.js

171 ms

82 ms

pixel.gif

pixel.gif

43 ms

SR2XK7LHQ5BZTETPZSUEUX.js

SR2XK7LHQ5BZTETPZSUEUX.js

46 ms

fbevents.hashing.js

fbevents.hashing.js

196 ms

out

out

17 ms

64 ms

58 ms

out

out

12 ms

out

out

18 ms

out

out

20 ms

out

out

21 ms

out

out

34 ms

out

out

34 ms

out

out

35 ms

out

out

39 ms

tap.php

tap.php

268 ms

u.php

u.php

173 ms

sync

sync

62 ms

adsct

adsct

166 ms

377928.gif

377928.gif

150 ms

sd

sd

149 ms

pixel

pixel

189 ms

178 ms

180 ms

collect

collect

62 ms

collect

collect

47 ms

37 ms

59 ms

225 ms

in

in

14 ms

in

in

15 ms

content-recommender-get-user-id.html

content-recommender-get-user-id.html

38 ms

SEO Factors

preview.wholefoodsmarket.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Preview.wholefoodsmarket.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Preview.wholefoodsmarket.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

preview.wholefoodsmarket.com

Open Graph description is not detected on the main page of Preview Whole Foods Market. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: