Report Summary

  • 18

    Performance

    Renders faster than
    34% of other websites

  • 77

    Accessibility

    Visual factors better than
    that of 45% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

werbungwien.at

Werbung Wien – Die Vertretung der Wiener Kreativbranche

Page Load Speed

4.1 sec in total

First Response

335 ms

Resources Loaded

3.5 sec

Page Rendered

227 ms

werbungwien.at screenshot

About Website

Visit werbungwien.at now to see the best up-to-date Werbung Wien content and also check out these interesting facts you probably never knew about werbungwien.at

Werbung Wien Blog: der zentrale Info-Hub für die Wiener Kreativbranche. Mit allen Infos zu aktuellen Events & Aus- und Weiterbildungsmöglichkeiten, Serviceleistungen, Unterstützung für GründerInnen un...

Visit werbungwien.at

Key Findings

We analyzed Werbungwien.at page load time and found that the first response time was 335 ms and then it took 3.7 sec to load all DOM resources and completely render a web page. This is a poor result, as 60% of websites can load faster.

Performance Metrics

werbungwien.at performance score

18

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value4.5 s

15/100

10%

LCP (Largest Contentful Paint)

Value9.0 s

1/100

25%

SI (Speed Index)

Value10.0 s

9/100

10%

TBT (Total Blocking Time)

Value41,740 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.005

100/100

15%

TTI (Time to Interactive)

Value84.3 s

0/100

10%

Network Requests Diagram

werbungwien.at

335 ms

startseite_dst.wk

325 ms

Startseite---Werbung-und-Marktkommunikation--Fachgruppe.html

580 ms

style.css

519 ms

jquery.ui.datepicker_3.css

322 ms

Our browser made a total of 69 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Werbungwien.at, 93% (64 requests) were made to Wko.at and 3% (2 requests) were made to Ssl-wko.oewabox.at. The less responsive or slowest element that took the longest time to load (955 ms) relates to the external source Wko.at.

Page Optimization Overview & Recommendations

Page size can be reduced by 695.6 kB (47%)

Content Size

1.5 MB

After Optimization

776.1 kB

In fact, the total size of Werbungwien.at main page is 1.5 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Images take 692.9 kB which makes up the majority of the site volume.

HTML Optimization

-83%

Potential reduce by 57.3 kB

  • Original 69.4 kB
  • After minification 50.8 kB
  • After compression 12.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 18.6 kB, which is 27% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 57.3 kB or 83% of the original size.

Image Optimization

-11%

Potential reduce by 77.1 kB

  • Original 692.9 kB
  • After minification 615.8 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Werbung Wien needs image optimization as it can save up to 77.1 kB or 11% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-74%

Potential reduce by 324.2 kB

  • Original 435.3 kB
  • After minification 392.5 kB
  • After compression 111.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 324.2 kB or 74% of the original size.

CSS Optimization

-86%

Potential reduce by 237.0 kB

  • Original 274.1 kB
  • After minification 207.9 kB
  • After compression 37.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Werbungwien.at needs all CSS files to be minified and compressed as it can save up to 237.0 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 27 (42%)

Requests Now

65

After Optimization

38

The browser has sent 65 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Werbung Wien. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 10 to 1 for JavaScripts and from 5 to 1 for CSS and as a result speed up the page load time.

Accessibility Review

werbungwien.at accessibility score

77

Accessibility Issues

ARIA

These are opportunities to improve the usage of ARIA in your application which may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

[aria-*] attributes do not match their roles

High

ARIA IDs are not unique

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

werbungwien.at best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

werbungwien.at SEO score

79

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    DE

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Werbungwien.at can be misinterpreted by Google and other search engines. Our service has detected that German is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Werbungwien.at main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Werbung Wien. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: