3.1 sec in total
17 ms
2.6 sec
420 ms
Click here to check amazing Zipcar content for United Kingdom. Otherwise, check out these important facts you probably never knew about zipcar.co.uk
Rent a car by the minute, hour or day with Zipcar's car sharing service. Car sharing is wheels when you want them, convenient to you.
Visit zipcar.co.ukWe analyzed Zipcar.co.uk page load time and found that the first response time was 17 ms and then it took 3 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.
zipcar.co.uk performance score
name
value
score
weighting
Value5.0 s
10/100
10%
Value9.6 s
0/100
25%
Value10.2 s
8/100
10%
Value2,500 ms
4/100
30%
Value0.131
81/100
15%
Value19.5 s
2/100
10%
17 ms
226 ms
70 ms
145 ms
45 ms
Our browser made a total of 215 requests to load all elements on the main page. We found that 19% of them (41 requests) were addressed to the original Zipcar.co.uk, 25% (53 requests) were made to Dru-cdn.zipcar.com and 14% (31 requests) were made to Media.zipcar.com. The less responsive or slowest element that took the longest time to load (1.2 sec) relates to the external source Track.adform.net.
Page size can be reduced by 3.5 MB (56%)
6.3 MB
2.8 MB
In fact, the total size of Zipcar.co.uk main page is 6.3 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 85% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Javascripts take 3.7 MB which makes up the majority of the site volume.
Potential reduce by 233.6 kB
HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 233.6 kB or 78% of the original size.
Potential reduce by 95.4 kB
Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Zipcar images are well optimized though.
Potential reduce by 2.7 MB
It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 2.7 MB or 74% of the original size.
Potential reduce by 423.7 kB
CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Zipcar.co.uk needs all CSS files to be minified and compressed as it can save up to 423.7 kB or 83% of the original size.
Number of requests can be reduced by 85 (42%)
203
118
The browser has sent 203 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Zipcar. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 53 to 1 for JavaScripts and from 9 to 1 for CSS and as a result speed up the page load time.
zipcar.co.uk
17 ms
www.zipcar.co.uk
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css_9SD9KIsaQFXoTx0sPvP1qLT0rVTTeV6deKWG6etnE78.css
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css_fe4VAQAD8i1fr0bt1nUXHchXCe9tA8esQBmqXqNLUZA.css
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js_pVA-4RJCPf_vRbV7puZVfjMJSXtNjVAd8QRMV5ir7V0.js
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js_jeMZOR5AY2WAXy0lohe9Hox3XhAkA2cTT_fsONWJFAg.js
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responsive.css
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js_S_qGoEaoUadcjD3Kl_EZgylQz5HMvELKrRL6zywcN8g.js
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geo2.js
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event
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event
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gtm.js
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btn_select_blank_header-compressor.gif
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x.gif
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btn_close.gif
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DINWebPro.woff
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DINWebPro-Medium.woff
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DINWebPro-Light.woff
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DINWebPro-Bold.woff
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facebook.svg
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springheader-altbkgd.png
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big-car-aug16.png
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1-join.png
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2-reserve.png
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3-unlock.png
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btn_close_circle.png
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images-business.jpg
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images-property-developers.jpg
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flex-next-steps.jpg
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googleplus.svg
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linkedin.svg
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twitter.svg
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youtube.svg
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yelp.svg
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btn_close_circle.png
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bg_map_findcars-compressor.jpg
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map-navbar.gif
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overlay-meetcars-bg.png
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overlay-address-v1.png
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list_divider_clear-compressor.gif
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drtv_bg_bullet-compressor.gif
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map_box-compressor.png
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x.gif
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css_eIA3_Kzz7xyRCWcqdzNy0bRgKYJi2uTzc4TEnFjMxJY.css
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footer-divider.gif
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fontawesome-webfont.woff
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DINWebPro-Black.woff
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zipcar_cust_locate.js
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login-header
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login-header
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springheader-background.svg
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facebook.svg
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googleplus.svg
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linkedin.svg
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twitter.svg
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youtube.svg
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yelp.svg
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fleets
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markets
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neighborhoods
287 ms
vehicle-models
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location-search-terms
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vehicle-styles
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js_injector_70.js
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visscore.tag.min.js
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conversion_async.js
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analytics.js
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pixel
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ld.js
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761aa61b-7f56-46e8-ad36-c94f5beec282.js
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fbds.js
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aquant.js
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geoip2.js
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activityi;src=6144698;type=main;cat=car-a0;u5=.co.uk;ord=2266452164552;~oref=http%3A%2F%2Fwww.zipcar.co.uk%2F
75 ms
activityi;src=6144698;type=main;cat=car-h0;u5=.co.uk;ord=1;num=7806105213729;~oref=http%3A%2F%2Fwww.zipcar.co.uk%2F
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tag.js
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oct.js
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linkid.js
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me
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r.js
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collect
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js_injector_70.js
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adsct
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event
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collect
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pixel;r=1093580997;a=p-xcqRKMrhjw0sh;labels=_fp.event.Homepage;rf=3;fpan=1;fpa=P0-1863720482-1504649841421;ns=0;ce=1;cm=;je=0;sr=1024x768x32;enc=n;dst=0;et=1504649841421;tzo=-180;ref=;url=http%3A%2F%2Fwww.zipcar.co.uk%2F;ogl=
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16 ms
bounce
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51 ms
storage.secure.min.html
727 ms
zones
625 ms
50082981
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ga-audiences
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ga-audiences
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common.js
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util.js
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geocoder.js
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map.js
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marker.js
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reserve-address-compressor.gif
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car-model-all.png
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collect
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me
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onion.js
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openhand_8_8.cur
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collect
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collect
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ViewportInfoService.GetViewportInfo
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stats.js
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controls.js
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wrap
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zipmarker-youarehere.png
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ziphood-compressor.png
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transparent.png
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css
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google4.png
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mapcnt6.png
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sv9.png
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tmapctrl.png
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cb_scout5.png
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vt
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zN7GBFwfMP4uA6AR0HCoLQ.ttf
22 ms
RxZJdnzeo3R5zSexge8UUaCWcynf_cDxXwCLxiixG1c.ttf
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Hgo13k-tfSpn0qi1SFdUfaCWcynf_cDxXwCLxiixG1c.ttf
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190 ms
AuthenticationService.Authenticate
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usage.js
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vt
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springheader-car1-v2.svg
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adsct
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dis.aspx
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zipcar.co.uk accessibility score
Names and labels
These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.
Impact
Issue
Buttons do not have an accessible name
Image elements do not have [alt] attributes
Links do not have a discernible name
Contrast
These are opportunities to improve the legibility of your content.
Impact
Issue
Background and foreground colors do not have a sufficient contrast ratio.
Navigation
These are opportunities to improve keyboard navigation in your application.
Impact
Issue
Some elements have a [tabindex] value greater than 0
zipcar.co.uk best practices score
Trust and Safety
Impact
Issue
Does not use HTTPS
Includes front-end JavaScript libraries with known security vulnerabilities
Ensure CSP is effective against XSS attacks
General
Impact
Issue
Detected JavaScript libraries
Page has valid source maps
zipcar.co.uk SEO score
Content Best Practices
Format your HTML in a way that enables crawlers to better understand your app’s content.
Impact
Issue
Links do not have descriptive text
Image elements do not have [alt] attributes
Crawling and Indexing
To appear in search results, crawlers need access to your app.
Impact
Issue
Links are not crawlable
Mobile Friendly
Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).
Impact
Issue
Document uses legible font sizes
Tap targets are not sized appropriately
EN
EN
UTF-8
Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Zipcar.co.uk can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Zipcar.co.uk main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.
zipcar.co.uk
Open Graph description is not detected on the main page of Zipcar. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: