Tools & Wizards About Us
alexanderinteractive.com screenshot

Report Summary

  • 42

    Performance

    Renders faster than
    61% of other websites

  • 96

    Accessibility

    Visual factors better than
    that of 89% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 100

    SEO

    Google-friendlier than
    95% of websites

alexanderinteractive.com

Experience Design, User Research, and Innovation for the Insurance & Financial Services Industry | Cake & Arrow

Page Load Speed

1.2 sec in total

First Response

110 ms

Resources Loaded

833 ms

Page Rendered

215 ms

alexanderinteractive.com screenshot

About Website

Welcome to alexanderinteractive.com homepage info - get ready to check Alexanderinteractive best content for India right away, or after learning these important things about alexanderinteractive.com

We are an experience design and innovation company that works with organizations in the insurance and financial services industries to identify new opportunities and design innovative products and ser...

Visit alexanderinteractive.com

Key Findings

We analyzed Alexanderinteractive.com page load time and found that the first response time was 110 ms and then it took 1 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 20% of websites can load faster.

Performance Metrics

alexanderinteractive.com performance score

42

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.9 s

24/100

10%

LCP (Largest Contentful Paint)

Value18.7 s

0/100

25%

SI (Speed Index)

Value14.4 s

1/100

10%

TBT (Total Blocking Time)

Value280 ms

81/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value20.7 s

2/100

10%

Network Requests Diagram

alexanderinteractive.com

110 ms

www.alexanderinteractive.com

249 ms

base.css

297 ms

fonts.css

3 ms

home.css

327 ms

Our browser made a total of 38 requests to load all elements on the main page. We found that 16% of them (6 requests) were addressed to the original Alexanderinteractive.com, 76% (29 requests) were made to Dzutovmmu6g2t.cloudfront.net and 5% (2 requests) were made to Stats.g.doubleclick.net. The less responsive or slowest element that took the longest time to load (357 ms) relates to the external source Dzutovmmu6g2t.cloudfront.net.

Page Optimization Overview & Recommendations

Page size can be reduced by 181.9 kB (7%)

Content Size

2.7 MB

After Optimization

2.5 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Alexanderinteractive.com main page is 2.7 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Images take 2.5 MB which makes up the majority of the site volume.

HTML Optimization

-74%

Potential reduce by 11.9 kB

  • Original 16.1 kB
  • After minification 13.2 kB
  • After compression 4.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 2.9 kB, which is 18% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 11.9 kB or 74% of the original size.

Image Optimization

-3%

Potential reduce by 63.4 kB

  • Original 2.5 MB
  • After minification 2.5 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Alexanderinteractive images are well optimized though.

JavaScript Optimization

-62%

Potential reduce by 60.9 kB

  • Original 98.2 kB
  • After minification 82.9 kB
  • After compression 37.4 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 60.9 kB or 62% of the original size.

CSS Optimization

-85%

Potential reduce by 45.7 kB

  • Original 53.7 kB
  • After minification 36.7 kB
  • After compression 8.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Alexanderinteractive.com needs all CSS files to be minified and compressed as it can save up to 45.7 kB or 85% of the original size.

Requests Breakdown

Number of requests can be reduced by 5 (15%)

Requests Now

33

After Optimization

28

  • Images
  • JavaScript
  • CSS

The browser has sent 33 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Alexanderinteractive. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 6 to 1 for JavaScripts and as a result speed up the page load time.

Network Requests Diagram

alexanderinteractive.com

alexanderinteractive.com

110 ms

www.alexanderinteractive.com

www.alexanderinteractive.com

249 ms

base.css

base.css

297 ms

fonts.css

fonts.css

3 ms

home.css

home.css

327 ms

modernizr.min.js

modernizr.min.js

300 ms

jquery.min.js

jquery.min.js

88 ms

jquery.easing.js

jquery.easing.js

356 ms

base.js

base.js

299 ms

home.js

home.js

357 ms

logo.png

logo.png

56 ms

slide-metlife.png

slide-metlife.png

65 ms

slide_crains_2015_2.png

slide_crains_2015_2.png

61 ms

slide-catbird.png

slide-catbird.png

64 ms

saks-fifth-avenue-logo.png

saks-fifth-avenue-logo.png

56 ms

citi.png

citi.png

56 ms

lowes.png

lowes.png

57 ms

hearst.png

hearst.png

58 ms

metlife.png

metlife.png

57 ms

logo.jpg

logo.jpg

58 ms

louis-vuitton.png

louis-vuitton.png

59 ms

schwinn-logo.png

schwinn-logo.png

61 ms

culture.jpg

culture.jpg

60 ms

industry-awards.jpg

industry-awards.jpg

61 ms

thought-leadership.jpg

thought-leadership.jpg

60 ms

numbers-2014.png

numbers-2014.png

63 ms

logo_footer.png

logo_footer.png

64 ms

social-footer.png

social-footer.png

64 ms

dc.js

dc.js

35 ms

akzidenzgroteskbq-medium-webfont.woff

akzidenzgroteskbq-medium-webfont.woff

18 ms

ptsans-regular-webfont.woff

ptsans-regular-webfont.woff

19 ms

ptsans-bold-webfont.woff

ptsans-bold-webfont.woff

18 ms

__utm.gif

__utm.gif

13 ms

slide-metlife.png

slide-metlife.png

20 ms

slide_crains_2015_2.png

slide_crains_2015_2.png

16 ms

slide-catbird.png

slide-catbird.png

12 ms

arrow-left.png

arrow-left.png

8 ms

arrow-right.png

arrow-right.png

9 ms

Accessibility Review

alexanderinteractive.com accessibility score

96

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Navigation

These are opportunities to improve keyboard navigation in your application.

Impact

Issue

High

Heading elements are not in a sequentially-descending order

Best Practices

alexanderinteractive.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

alexanderinteractive.com SEO score

100

Search Engine Optimization Advices

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Alexanderinteractive.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Alexanderinteractive.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

alexanderinteractive.com

Open Graph description is not detected on the main page of Alexanderinteractive. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: