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americaoutdoors.com screenshot

Report Summary

  • 100

    Performance

    Renders faster than
    97% of other websites

  • 52

    Accessibility

    Visual factors better than
    that of 21% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    19% of websites

  • 67

    SEO

    Google-friendlier than
    25% of websites

americaoutdoors.com

America Outdoors - Information Services for Outdoor Recreation Enthusiasts

Page Load Speed

391 ms in total

First Response

109 ms

Resources Loaded

194 ms

Page Rendered

88 ms

americaoutdoors.com screenshot

About Website

Welcome to americaoutdoors.com homepage info - get ready to check America Outdoors best content right away, or after learning these important things about americaoutdoors.com

Information area for America's fishermen, hunters, hikers, bikers, campers, boaters, shooters, skiers, outdoor photographers, outdoorsmen, all outdoor recreationists, nature lovers, outdoor sports, up...

Visit americaoutdoors.com

Key Findings

We analyzed Americaoutdoors.com page load time and found that the first response time was 109 ms and then it took 282 ms to load all DOM resources and completely render a web page. This is an excellent result, as only a small number of websites can load faster.

Performance Metrics

americaoutdoors.com performance score

100

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value0.7 s

100/100

10%

LCP (Largest Contentful Paint)

Value0.8 s

100/100

25%

SI (Speed Index)

Value0.7 s

100/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0.005

100/100

15%

TTI (Time to Interactive)

Value0.7 s

100/100

10%

Network Requests Diagram

americaoutdoors.com

109 ms

new_book_bill.gif

74 ms

background.gif

20 ms

blank.gif

33 ms

shooting_hunting.gif

33 ms

Our browser made a total of 19 requests to load all elements on the main page. We found that 95% of them (18 requests) were addressed to the original Americaoutdoors.com, 5% (1 request) were made to Shootinginstruction.com. The less responsive or slowest element that took the longest time to load (109 ms) belongs to the original domain Americaoutdoors.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 7.0 kB (24%)

Content Size

29.6 kB

After Optimization

22.7 kB

  • HTML
  • Images

In fact, the total size of Americaoutdoors.com main page is 29.6 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. Only 10% of websites need less resources to load. Images take 20.9 kB which makes up the majority of the site volume.

HTML Optimization

-72%

Potential reduce by 6.3 kB

  • Original 8.8 kB
  • After minification 8.0 kB
  • After compression 2.5 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 6.3 kB or 72% of the original size.

Image Optimization

-3%

Potential reduce by 687 B

  • Original 20.9 kB
  • After minification 20.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. America Outdoors images are well optimized though.

Requests Breakdown

Number of requests can be reduced by 5 (28%)

Requests Now

18

After Optimization

13

  • Images

The browser has sent 18 CSS, Javascripts, AJAX and image requests in order to completely render the main page of America Outdoors. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests and as a result speed up the page load time.

Network Requests Diagram

americaoutdoors.com

americaoutdoors.com

109 ms

new_book_bill.gif

new_book_bill.gif

74 ms

background.gif

background.gif

20 ms

blank.gif

blank.gif

33 ms

shooting_hunting.gif

shooting_hunting.gif

33 ms

shooting_hunting_txt.gif

shooting_hunting_txt.gif

43 ms

Fish_Pic.GIF

Fish_Pic.GIF

39 ms

fishing_txt.gif

fishing_txt.gif

42 ms

Travel.GIF

Travel.GIF

36 ms

travel_txt.gif

travel_txt.gif

51 ms

search_button.gif

search_button.gif

51 ms

magazine.gif

magazine.gif

55 ms

teenadventure_link_2.gif

teenadventure_link_2.gif

58 ms

america_outdoors.gif

america_outdoors.gif

61 ms

DeerPg1.jpg

DeerPg1.jpg

62 ms

home_links.gif

home_links.gif

68 ms

ao_magazine.jpg

ao_magazine.jpg

67 ms

minimize.gif

minimize.gif

71 ms

omni_sm.gif

omni_sm.gif

78 ms

Accessibility Review

americaoutdoors.com accessibility score

52

Accessibility Issues

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

Best Practices

americaoutdoors.com best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

SEO Factors

americaoutdoors.com SEO score

67

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    N/A

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Americaoutdoors.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Americaoutdoors.com main page’s claimed encoding is . Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

americaoutdoors.com

Open Graph description is not detected on the main page of America Outdoors. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: