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ashville.com screenshot

Report Summary

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    Performance

  • 0

    Accessibility

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    Best Practices

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    SEO

ashville.com

Ashville Media Group - Creative / Events / Strategy Agency

Page Load Speed

2.2 sec in total

First Response

623 ms

Resources Loaded

1.3 sec

Page Rendered

253 ms

ashville.com screenshot

About Website

Visit ashville.com now to see the best up-to-date Ashville content and also check out these interesting facts you probably never knew about ashville.com

Ashville Media Group is Ireland's largest publishing agency of consumer and business publications. We curate a range of established national awards and events.

Visit ashville.com

Key Findings

We analyzed Ashville.com page load time and found that the first response time was 623 ms and then it took 1.5 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 30% of websites can load faster.

Performance Metrics

ashville.com performance score

0

Network Requests Diagram

ashville.com

623 ms

wp-emoji-release.min.js

70 ms

style.css

115 ms

dashicons.min.css

201 ms

desktop_style.css

133 ms

Our browser made a total of 41 requests to load all elements on the main page. We found that 88% of them (36 requests) were addressed to the original Ashville.com, 5% (2 requests) were made to Google-analytics.com and 2% (1 request) were made to Fonts.googleapis.com. The less responsive or slowest element that took the longest time to load (623 ms) belongs to the original domain Ashville.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 394.7 kB (55%)

Content Size

722.9 kB

After Optimization

328.2 kB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Ashville.com main page is 722.9 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. CSS take 267.3 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 18.5 kB

  • Original 23.8 kB
  • After minification 22.5 kB
  • After compression 5.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 18.5 kB or 78% of the original size.

Image Optimization

-2%

Potential reduce by 4.3 kB

  • Original 188.5 kB
  • After minification 184.2 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Ashville images are well optimized though.

JavaScript Optimization

-68%

Potential reduce by 164.4 kB

  • Original 243.4 kB
  • After minification 234.8 kB
  • After compression 79.0 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 164.4 kB or 68% of the original size.

CSS Optimization

-78%

Potential reduce by 207.5 kB

  • Original 267.3 kB
  • After minification 212.1 kB
  • After compression 59.8 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Ashville.com needs all CSS files to be minified and compressed as it can save up to 207.5 kB or 78% of the original size.

Requests Breakdown

Number of requests can be reduced by 25 (64%)

Requests Now

39

After Optimization

14

  • Images
  • JavaScript
  • CSS

The browser has sent 39 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Ashville. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 12 to 1 for JavaScripts and from 15 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

ashville.com

ashville.com

623 ms

wp-emoji-release.min.js

wp-emoji-release.min.js

70 ms

style.css

style.css

115 ms

dashicons.min.css

dashicons.min.css

201 ms

desktop_style.css

desktop_style.css

133 ms

prlipro-post.css

prlipro-post.css

139 ms

css

css

28 ms

reset.css

reset.css

152 ms

text.css

text.css

150 ms

960.css

960.css

162 ms

superfish.css

superfish.css

193 ms

prettyPhoto.css

prettyPhoto.css

198 ms

font-awesome.css

font-awesome.css

220 ms

style.css

style.css

241 ms

custom_style.css

custom_style.css

223 ms

responsive.css

responsive.css

265 ms

style.css

style.css

259 ms

jquery.js

jquery.js

382 ms

jquery-migrate.min.js

jquery-migrate.min.js

278 ms

front_end_script.js

front_end_script.js

307 ms

jquery.prettyPhoto.js

jquery.prettyPhoto.js

324 ms

custom_params.js

custom_params.js

329 ms

superfish.combined.js

superfish.combined.js

330 ms

script.js

script.js

445 ms

selectnav.min.js

selectnav.min.js

447 ms

selectnav-options.js

selectnav-options.js

447 ms

wp-embed.min.js

wp-embed.min.js

443 ms

analytics.js

analytics.js

165 ms

ashville-logo.png

ashville-logo.png

186 ms

staff-e1425995030314.png

staff-e1425995030314.png

169 ms

home-page-before-content-top.png

home-page-before-content-top.png

170 ms

Welcome-Slider.jpg

Welcome-Slider.jpg

247 ms

pull-quote-dark.png

pull-quote-dark.png

166 ms

home-page-content-top.png

home-page-content-top.png

167 ms

Publishing-Holder.jpg

Publishing-Holder.jpg

170 ms

adverise.jpg

adverise.jpg

226 ms

Event-Holder.jpg

Event-Holder.jpg

171 ms

Digital-Holding-Shot.jpg

Digital-Holding-Shot.jpg

170 ms

auto-arrows.png

auto-arrows.png

68 ms

erE3KsIWUumgD1j_Ca-V-6CWcynf_cDxXwCLxiixG1c.ttf

erE3KsIWUumgD1j_Ca-V-6CWcynf_cDxXwCLxiixG1c.ttf

25 ms

collect

collect

17 ms

SEO Factors

ashville.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Ashville.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Ashville.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

ashville.com

Open Graph description is not detected on the main page of Ashville. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: