Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

brandscouncil.com

Council for Brand Business Promotions & Research - BrandsCouncil

Page Load Speed

13.9 sec in total

First Response

1.1 sec

Resources Loaded

11.8 sec

Page Rendered

972 ms

brandscouncil.com screenshot

About Website

Visit brandscouncil.com now to see the best up-to-date Brands Council content and also check out these interesting facts you probably never knew about brandscouncil.com

We deal with corporates and Startups, interested in strategic branding. We help businesses to create a strategic plan and budget for promotions to ensure cost effective services.

Visit brandscouncil.com

Key Findings

We analyzed Brandscouncil.com page load time and found that the first response time was 1.1 sec and then it took 12.8 sec to load all DOM resources and completely render a web page. This is a poor result, as 90% of websites can load faster.

Performance Metrics

brandscouncil.com performance score

0

Network Requests Diagram

www.brandscouncil.com

1146 ms

font-awesome.css

248 ms

font-awesome.min.css

496 ms

style.css

691 ms

bootstrap.min.css

709 ms

Our browser made a total of 170 requests to load all elements on the main page. We found that 85% of them (144 requests) were addressed to the original Brandscouncil.com, 8% (13 requests) were made to Embed.tawk.to and 5% (9 requests) were made to Fonts.gstatic.com. The less responsive or slowest element that took the longest time to load (3.8 sec) belongs to the original domain Brandscouncil.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 931.4 kB (8%)

Content Size

11.2 MB

After Optimization

10.3 MB

In fact, the total size of Brandscouncil.com main page is 11.2 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Images take 10.8 MB which makes up the majority of the site volume.

HTML Optimization

-87%

Potential reduce by 118.0 kB

  • Original 136.2 kB
  • After minification 105.4 kB
  • After compression 18.3 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 30.8 kB, which is 23% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 118.0 kB or 87% of the original size.

Image Optimization

-7%

Potential reduce by 773.8 kB

  • Original 10.8 MB
  • After minification 10.0 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Brands Council images are well optimized though.

JavaScript Optimization

-12%

Potential reduce by 36.7 kB

  • Original 293.8 kB
  • After minification 293.7 kB
  • After compression 257.1 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 36.7 kB or 12% of the original size.

CSS Optimization

-5%

Potential reduce by 2.9 kB

  • Original 60.3 kB
  • After minification 60.3 kB
  • After compression 57.3 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Brandscouncil.com has all CSS files already compressed.

Requests Breakdown

Number of requests can be reduced by 39 (25%)

Requests Now

157

After Optimization

118

The browser has sent 157 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Brands Council. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 25 to 1 for JavaScripts and from 16 to 1 for CSS and as a result speed up the page load time.

SEO Factors

brandscouncil.com SEO score

0

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Brandscouncil.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Brandscouncil.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Brands Council. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: