Access mkto.businessinsurance.com. Business Insurance

name

value

score

weighting

FCP (First Contentful Paint)

Value5.0 s

10/100

10%

LCP (Largest Contentful Paint)

Value11.8 s

0/100

25%

SI (Speed Index)

Value8.6 s

17/100

10%

TBT (Total Blocking Time)

Value1,540 ms

13/100

30%

CLS (Cumulative Layout Shift)

Value0.172

69/100

15%

TTI (Time to Interactive)

Value12.0 s

16/100

10%

mkto.businessinsurance.com

381 ms

www.businessinsurance.com

89 ms

css,body%7B%7D

2 ms

components.css

19 ms

web.css

123 ms

Our browser made a total of 84 requests to load all elements on the main page. We found that 1% of them (1 request) were addressed to the original Mkto.businessinsurance.com, 46% (39 requests) were made to Businessinsurance.com and 12% (10 requests) were made to V4.moatads.com. The less responsive or slowest element that took the longest time to load (437 ms) relates to the external source Businessinsurance.com.

Content Size

1.8 MB

After Optimization

427.7 kB

In fact, the total size of Mkto.businessinsurance.com main page is 1.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 65% of websites need less resources to load. Javascripts take 1.2 MB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 76.5 kB

Original 93.5 kB
After minification 77.0 kB
After compression 17.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 16.5 kB, which is 18% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 76.5 kB or 82% of the original size.

Image Optimization

-2%

Potential reduce by 2.4 kB

Original 125.4 kB
After minification 123.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Mkto Business Insurance images are well optimized though.

JavaScript Optimization

-79%

Potential reduce by 979.2 kB

Original 1.2 MB
After minification 824.3 kB
After compression 258.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 979.2 kB or 79% of the original size.

CSS Optimization

-90%

Potential reduce by 267.4 kB

Original 296.3 kB
After minification 174.1 kB
After compression 28.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Mkto.businessinsurance.com needs all CSS files to be minified and compressed as it can save up to 267.4 kB or 90% of the original size.

Requests Now

After Optimization

The browser has sent 50 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Mkto Business Insurance. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 18 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Issues

These are opportunities to improve the legibility of your content.

High

Background and foreground colors do not have a sufficient contrast ratio.

These are opportunities to improve keyboard navigation in your application.

High

[id] attributes on active, focusable elements are not unique

These are opportunities to improve the interpretation of your content by users in different locales.

High

<html> element does not have a [lang] attribute

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Areas of Improvement

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

High

Displays images with incorrect aspect ratio

Low

Detected JavaScript libraries

High

Page has valid source maps

Search Engine Optimization Advices

To appear in search results, crawlers need access to your app.

High

Links are not crawlable

Format your HTML in a way that enables crawlers to better understand your app’s content.

High

Image elements do not have [alt] attributes

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

Language Detected

EN
Language Claimed

N/A
Encoding

ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Mkto.businessinsurance.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Mkto.businessinsurance.com main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

mkto.businessinsurance.com

Open Graph description is not detected on the main page of Mkto Business Insurance. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks:

Report Summary

Performance

Accessibility

Best Practices

SEO

Business Insurance | News for Insurance Professionals

Page Load Speed

First Response

Resources Loaded

Page Rendered

About Website

Key Findings

Performance Metrics

Measured Metrics

FCP (First Contentful Paint)

LCP (Largest Contentful Paint)

SI (Speed Index)

TBT (Total Blocking Time)

CLS (Cumulative Layout Shift)

TTI (Time to Interactive)

Network Requests Diagram

mkto.businessinsurance.com

www.businessinsurance.com

css,body%7B%7D

components.css

web.css

Page Optimization Overview & Recommendations

Content Size

After Optimization

HTML Optimization

Image Optimization

JavaScript Optimization

CSS Optimization

Requests Breakdown

Requests Now

After Optimization

Network Requests Diagram

mkto.businessinsurance.com

www.businessinsurance.com

css,body%7B%7D

components.css

web.css

jquery.min.js

s_crainsc.js

components_ASP20151217.js

common.js

common.js

munchkin.js

interstitial.css

cci-ads-inter.js

blockUI.js

cci-static

analytics.js

dbg52463.moatads.com

d5i9o0tpq9sa1.cloudfront.net

logo@2x.png

business-insurance-magazine.jpg&MaxH=220

car-hacking-risks.jpg&ExactW=563&imageversion=Featured

ransomware.jpg&ExactW=100&imageversion=Featured

julie-page-marsh-aon.jpg&ExactW=100&imageversion=Featured

chubb-bermuda.jpg&ExactW=100&imageversion=Featured

gustavo-martinez-j-walter-thompson.jpg&ExactW=100&imageversion=Featured

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business-insurance-top-online-features.jpg&ExactW=100&imageversion=List

wal-mart.jpg&ExactW=100&imageversion=List

ransomware.jpg&ExactW=100&imageversion=List

julie-page-marsh-aon.jpg&ExactW=100&imageversion=List

car-hacking-risks.jpg&ExactW=100&imageversion=List

cceimg

PH-318009999.jpg&imageversion=List

ergonomics.jpg&imageversion=List

PH-311009999.jpg&imageversion=List

PH-308009999.jpg&imageversion=List

PH-304009999.jpg&imageversion=List

cceimg

cceimg

cceimg

cceimg

cceimg

bi-logo-footer.png