Report Summary

  • 0

    Performance

  • 0

    Accessibility

  • 0

    Best Practices

  • 0

    SEO

marketing.cfin.ru

Энциклопедия маркетинга. Теория и практика. Маркетинговые исследования

Page Load Speed

3.9 sec in total

First Response

560 ms

Resources Loaded

3.1 sec

Page Rendered

237 ms

marketing.cfin.ru screenshot

About Website

Visit marketing.cfin.ru now to see the best up-to-date Marketing Cfin content for Russia and also check out these interesting facts you probably never knew about marketing.cfin.ru

Книги и статьи по маркетингу, рекламе и PR. Примеры маркетинговых исследований. Дискуссии

Visit marketing.cfin.ru

Key Findings

We analyzed Marketing.cfin.ru page load time and found that the first response time was 560 ms and then it took 3.3 sec to load all DOM resources and completely render a web page. This is a poor result, as 55% of websites can load faster.

Performance Metrics

marketing.cfin.ru performance score

0

Network Requests Diagram

marketing.cfin.ru

560 ms

www.marketing.spb.ru

1005 ms

main.css

550 ms

load.sumome.com

337 ms

afr.php

436 ms

Our browser made a total of 39 requests to load all elements on the main page. We found that 3% of them (1 request) were addressed to the original Marketing.cfin.ru, 26% (10 requests) were made to Marketing.spb.ru and 23% (9 requests) were made to Cfin.ru. The less responsive or slowest element that took the longest time to load (1 sec) relates to the external source Marketing.spb.ru.

Page Optimization Overview & Recommendations

Page size can be reduced by 442.9 kB (58%)

Content Size

770.2 kB

After Optimization

327.3 kB

In fact, the total size of Marketing.cfin.ru main page is 770.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 35% of websites need less resources to load. Javascripts take 408.3 kB which makes up the majority of the site volume.

HTML Optimization

-73%

Potential reduce by 23.1 kB

  • Original 31.5 kB
  • After minification 25.7 kB
  • After compression 8.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 5.9 kB, which is 19% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 23.1 kB or 73% of the original size.

Image Optimization

-8%

Potential reduce by 11.2 kB

  • Original 138.8 kB
  • After minification 127.6 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Marketing Cfin images are well optimized though.

JavaScript Optimization

-58%

Potential reduce by 236.5 kB

  • Original 408.3 kB
  • After minification 408.0 kB
  • After compression 171.7 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 236.5 kB or 58% of the original size.

CSS Optimization

-90%

Potential reduce by 172.1 kB

  • Original 191.6 kB
  • After minification 187.1 kB
  • After compression 19.5 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Marketing.cfin.ru needs all CSS files to be minified and compressed as it can save up to 172.1 kB or 90% of the original size.

Requests Breakdown

Number of requests can be reduced by 23 (64%)

Requests Now

36

After Optimization

13

The browser has sent 36 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Marketing Cfin. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and from 4 to 1 for CSS and as a result speed up the page load time.

SEO Factors

marketing.cfin.ru SEO score

0

Language and Encoding

  • Language Detected

    RU

  • Language Claimed

    N/A

  • Encoding

    WINDOWS-1251

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Marketing.cfin.ru can be misinterpreted by Google and other search engines. Our service has detected that Russian is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Marketing.cfin.ru main page’s claimed encoding is windows-1251. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Marketing Cfin. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: