Report Summary

  • 28

    Performance

    Renders faster than
    48% of other websites

  • 83

    Accessibility

    Visual factors better than
    that of 56% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 90

    SEO

    Google-friendlier than
    68% of websites

directlineinsurance.ca

Alberta Home Auto Insurance | Direct Line Insurance

Page Load Speed

1 sec in total

First Response

106 ms

Resources Loaded

816 ms

Page Rendered

96 ms

directlineinsurance.ca screenshot

About Website

Welcome to directlineinsurance.ca homepage info - get ready to check Direct Line Insurance best content for Canada right away, or after learning these important things about directlineinsurance.ca

Direct Line Insurance team of Alberta home auto insurance company can help find the right home insurance product for your needs. Get a free quote today!

Visit directlineinsurance.ca

Key Findings

We analyzed Directlineinsurance.ca page load time and found that the first response time was 106 ms and then it took 912 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 15% of websites can load faster.

Performance Metrics

directlineinsurance.ca performance score

28

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.0 s

50/100

10%

LCP (Largest Contentful Paint)

Value8.1 s

2/100

25%

SI (Speed Index)

Value6.5 s

39/100

10%

TBT (Total Blocking Time)

Value1,820 ms

9/100

30%

CLS (Cumulative Layout Shift)

Value0.004

100/100

15%

TTI (Time to Interactive)

Value14.3 s

9/100

10%

Network Requests Diagram

www.directlineinsurance.ca

106 ms

minified.js

32 ms

focus-within-polyfill.js

74 ms

polyfill.min.js

79 ms

bootstrap-features.d21499e7.bundle.min.js

72 ms

Our browser made a total of 29 requests to load all elements on the main page. We found that 7% of them (2 requests) were addressed to the original Directlineinsurance.ca, 38% (11 requests) were made to Static.parastorage.com and 31% (9 requests) were made to Static.wixstatic.com. The less responsive or slowest element that took the longest time to load (371 ms) relates to the external source Static.wixstatic.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 383.3 kB (65%)

Content Size

588.8 kB

After Optimization

205.5 kB

In fact, the total size of Directlineinsurance.ca main page is 588.8 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 55% of websites need less resources to load. HTML takes 478.0 kB which makes up the majority of the site volume.

HTML Optimization

-78%

Potential reduce by 374.0 kB

  • Original 478.0 kB
  • After minification 476.1 kB
  • After compression 103.9 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 374.0 kB or 78% of the original size.

Image Optimization

-20%

Potential reduce by 9.2 kB

  • Original 44.8 kB
  • After minification 35.7 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Direct Line Insurance needs image optimization as it can save up to 9.2 kB or 20% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

JavaScript Optimization

-0%

Potential reduce by 119 B

  • Original 66.0 kB
  • After minification 66.0 kB
  • After compression 65.8 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. This website has mostly compressed JavaScripts.

Requests Breakdown

Number of requests can be reduced by 13 (50%)

Requests Now

26

After Optimization

13

The browser has sent 26 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Direct Line Insurance. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 14 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

directlineinsurance.ca accessibility score

83

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Buttons do not have an accessible name

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Best Practices

directlineinsurance.ca best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Missing source maps for large first-party JavaScript

SEO Factors

directlineinsurance.ca SEO score

90

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Directlineinsurance.ca can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Directlineinsurance.ca main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph data is detected on the main page of Direct Line Insurance. This is the best way to make the web page social media friendly. Here is how it looks like on Facebook: