Tools & Wizards About Us
hd.no screenshot

Report Summary

  • 5

    Performance

    Renders faster than
    21% of other websites

  • 80

    Accessibility

    Visual factors better than
    that of 50% of websites

  • 92

    Best Practices

    More advanced features
    available than in
    81% of websites

  • 77

    SEO

    Google-friendlier than
    36% of websites

hd.no

Sov godt sammen med oss | Dun of Norway

Page Load Speed

9.5 sec in total

First Response

635 ms

Resources Loaded

8.1 sec

Page Rendered

810 ms

hd.no screenshot

About Website

Visit hd.no now to see the best up-to-date Hd content for Norway and also check out these interesting facts you probably never knew about hd.no

Dyner, puter, sengetøy, laken og håndklær.

Visit hd.no

Key Findings

We analyzed Hd.no page load time and found that the first response time was 635 ms and then it took 8.9 sec to load all DOM resources and completely render a web page. This is a poor result, as 85% of websites can load faster.

Performance Metrics

hd.no performance score

5

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.5 s

34/100

10%

LCP (Largest Contentful Paint)

Value17.7 s

0/100

25%

SI (Speed Index)

Value13.7 s

2/100

10%

TBT (Total Blocking Time)

Value10,080 ms

0/100

30%

CLS (Cumulative Layout Shift)

Value0.801

5/100

15%

TTI (Time to Interactive)

Value20.6 s

2/100

10%

Network Requests Diagram

hd.no

635 ms

www.hd.no

3398 ms

6d55939a55d5ff756627d0e7359d56f0.css

210 ms

08a5b1eb8767c8d973ddd313e7a0abe8.css

479 ms

6d18d03fce68b0a5272b4ab7e416349f.js

943 ms

Our browser made a total of 103 requests to load all elements on the main page. We found that 43% of them (44 requests) were addressed to the original Hd.no, 20% (21 requests) were made to Dysvik.wp.trollweb.no and 10% (10 requests) were made to Use.typekit.net. The less responsive or slowest element that took the longest time to load (3.4 sec) belongs to the original domain Hd.no.

Page Optimization Overview & Recommendations

Page size can be reduced by 2.1 MB (54%)

Content Size

3.8 MB

After Optimization

1.8 MB

  • HTML
  • Images
  • JavaScript
  • CSS

In fact, the total size of Hd.no main page is 3.8 MB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 75% of websites need less resources to load and that’s why Accessify’s recommendations for optimization and resource minification can be helpful for this project. Javascripts take 1.7 MB which makes up the majority of the site volume.

HTML Optimization

-85%

Potential reduce by 155.2 kB

  • Original 183.3 kB
  • After minification 150.7 kB
  • After compression 28.1 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 32.6 kB, which is 18% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 155.2 kB or 85% of the original size.

Image Optimization

-5%

Potential reduce by 71.0 kB

  • Original 1.4 MB
  • After minification 1.3 MB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Hd images are well optimized though.

JavaScript Optimization

-78%

Potential reduce by 1.3 MB

  • Original 1.7 MB
  • After minification 1.4 MB
  • After compression 381.3 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 1.3 MB or 78% of the original size.

CSS Optimization

-91%

Potential reduce by 532.5 kB

  • Original 585.7 kB
  • After minification 376.0 kB
  • After compression 53.1 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Hd.no needs all CSS files to be minified and compressed as it can save up to 532.5 kB or 91% of the original size.

Requests Breakdown

Number of requests can be reduced by 35 (41%)

Requests Now

86

After Optimization

51

  • AJAX
  • Images
  • JavaScript
  • CSS

The browser has sent 86 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Hd. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 17 to 1 for JavaScripts and from 8 to 1 for CSS and as a result speed up the page load time.

Network Requests Diagram

hd.no

hd.no

635 ms

www.hd.no

www.hd.no

3398 ms

6d55939a55d5ff756627d0e7359d56f0.css

6d55939a55d5ff756627d0e7359d56f0.css

210 ms

08a5b1eb8767c8d973ddd313e7a0abe8.css

08a5b1eb8767c8d973ddd313e7a0abe8.css

479 ms

6d18d03fce68b0a5272b4ab7e416349f.js

6d18d03fce68b0a5272b4ab7e416349f.js

943 ms

app_magento.css

app_magento.css

569 ms

classic-081711.css

classic-081711.css

8 ms

plugins.js

plugins.js

582 ms

jquery.flexslider-min.js

jquery.flexslider-min.js

467 ms

dekode.js

dekode.js

466 ms

vjw4wnu.js

vjw4wnu.js

159 ms

Function.prototype.bind.js

Function.prototype.bind.js

126 ms

algoliaBundle.min.js

algoliaBundle.min.js

734 ms

css

css

26 ms

bg.jpg

bg.jpg

117 ms

u6_babyting-362x362.jpg

u6_babyting-362x362.jpg

226 ms

12717112_1703446849931558_1499183467_n.jpg

12717112_1703446849931558_1499183467_n.jpg

222 ms

u13_fraktfritt_over_1000-362x362.png

u13_fraktfritt_over_1000-362x362.png

929 ms

u8_p%C3%A5ske-362x362.jpg

u8_p%C3%A5ske-362x362.jpg

891 ms

fast_leveringsalternativ_1spalt_lav-1186x160.jpg

fast_leveringsalternativ_1spalt_lav-1186x160.jpg

890 ms

logo-hoie.png

logo-hoie.png

1008 ms

logo-mesterdun.png

logo-mesterdun.png

937 ms

logo-noble-home.png

logo-noble-home.png

894 ms

logo.svg

logo.svg

216 ms

cross.png

cross.png

219 ms

187690159.jpg

187690159.jpg

219 ms

BADET_BL_SKJELL_1.jpg

BADET_BL_SKJELL_1.jpg

218 ms

187690173.jpg

187690173.jpg

215 ms

186830171.jpg

186830171.jpg

1006 ms

187690161.jpg

187690161.jpg

891 ms

187690187.jpg

187690187.jpg

889 ms

LYSESTAKE_LU.jpg

LYSESTAKE_LU.jpg

891 ms

186830168.jpg

186830168.jpg

889 ms

SENGESETT_TWEED_SAND.jpg

SENGESETT_TWEED_SAND.jpg

919 ms

SENGESETT_SKAIDI_SAND.jpg

SENGESETT_SKAIDI_SAND.jpg

918 ms

SENGESETT_MARIELG_SAND.jpg

SENGESETT_MARIELG_SAND.jpg

921 ms

SENGESETT_ISMIR_ROSA.jpg

SENGESETT_ISMIR_ROSA.jpg

925 ms

SENGESETT_STELLA_GR_.jpg

SENGESETT_STELLA_GR_.jpg

920 ms

SENGESETT_STIAN_MARINE.jpg

SENGESETT_STIAN_MARINE.jpg

923 ms

SENGESETT_STIAN_ROSA.jpg

SENGESETT_STIAN_ROSA.jpg

925 ms

SENGESETT_STINA_ROSA.jpg

SENGESETT_STINA_ROSA.jpg

923 ms

SENGESETT_SELJORD_R_D_3.jpg

SENGESETT_SELJORD_R_D_3.jpg

930 ms

PUTEVAR_UNI_GR_.jpg

PUTEVAR_UNI_GR_.jpg

923 ms

SENGESETT_LIVORA_GR_.jpg

SENGESETT_LIVORA_GR_.jpg

925 ms

SENGESETT_LIVORA_BL_.jpg

SENGESETT_LIVORA_BL_.jpg

925 ms

SENGESETT_UNI_BL__1.jpg

SENGESETT_UNI_BL__1.jpg

925 ms

footer-logos.png

footer-logos.png

929 ms

12750367_1706324199583917_1814895371_n.jpg

12750367_1706324199583917_1814895371_n.jpg

212 ms

12716877_1058918984155046_666436496_n.jpg

12716877_1058918984155046_666436496_n.jpg

212 ms

12716965_706302222840549_886850453_n.jpg

12716965_706302222840549_886850453_n.jpg

882 ms

12558843_1684088848546735_1111789021_n.jpg

12558843_1684088848546735_1111789021_n.jpg

881 ms

12677608_1547993652179556_1008155000_n.jpg

12677608_1547993652179556_1008155000_n.jpg

213 ms

gtm.js

gtm.js

206 ms

shopping-cart-icon-white.svg

shopping-cart-icon-white.svg

888 ms

icon-arrow-down-purple.svg

icon-arrow-down-purple.svg

890 ms

polar-icons.woff

polar-icons.woff

892 ms

u39_flanellsett50.jpg

u39_flanellsett50.jpg

904 ms

quickview.svg

quickview.svg

785 ms

icon-geo.svg

icon-geo.svg

814 ms

icon-twitter.svg

icon-twitter.svg

817 ms

icon-facebook.svg

icon-facebook.svg

819 ms

location-arrow.svg

location-arrow.svg

748 ms

icon-hvit-facebook.svg

icon-hvit-facebook.svg

749 ms

icon-hvit-twitter.svg

icon-hvit-twitter.svg

818 ms

icon-hvit-instagram.svg

icon-hvit-instagram.svg

818 ms

ff

ff

621 ms

p.gif

p.gif

124 ms

1cdd59761ab26f84569ebb86ef948aa0.css

1cdd59761ab26f84569ebb86ef948aa0.css

350 ms

ga.js

ga.js

264 ms

s.js

s.js

298 ms

loader0.js

loader0.js

379 ms

fbevents.js

fbevents.js

333 ms

u46_uni_livora50.jpg

u46_uni_livora50.jpg

858 ms

arrow-prev.png

arrow-prev.png

166 ms

arrow-next.png

arrow-next.png

166 ms

kWDxhBY70ZAjRkef-iN3Sz4tmviOnLPgOI4RYu6q9-3ffwxSggM9eMI6MK6f5Mb.eot

kWDxhBY70ZAjRkef-iN3Sz4tmviOnLPgOI4RYu6q9-3ffwxSggM9eMI6MK6f5Mb.eot

28 ms

5Ugvb83KqzNI1X_zvZo-wR1RfC7OBxDwuP6gZtQhybJffw2SggM9eMI6MK6f5MS.eot

5Ugvb83KqzNI1X_zvZo-wR1RfC7OBxDwuP6gZtQhybJffw2SggM9eMI6MK6f5MS.eot

109 ms

ZbArexEOPA98bkzg28rr-bzQy2deTu6IDaTiz2kQxBCffwdSggM9eMI6MK6f5Mb.eot

ZbArexEOPA98bkzg28rr-bzQy2deTu6IDaTiz2kQxBCffwdSggM9eMI6MK6f5Mb.eot

68 ms

4PjgmCPo4KLeYP8lnrB9nT3mUEW3wcWreFcoDth1Vj6ffwYSggM9eMI6MK6f5MS.eot

4PjgmCPo4KLeYP8lnrB9nT3mUEW3wcWreFcoDth1Vj6ffwYSggM9eMI6MK6f5MS.eot

109 ms

bOpK_BF4axvklobJfFxIXc-dfPmY-ymhd3YEb9y5MRIffwRSggM9eMI6MK6f5Mt.eot

bOpK_BF4axvklobJfFxIXc-dfPmY-ymhd3YEb9y5MRIffwRSggM9eMI6MK6f5Mt.eot

109 ms

hdMW83EHy1UYuuf76cpeRzzvpeL5GTwOfQi-mHQTjFXffwVSggM9eMI6MK6f5gI.eot

hdMW83EHy1UYuuf76cpeRzzvpeL5GTwOfQi-mHQTjFXffwVSggM9eMI6MK6f5gI.eot

108 ms

LIc2DS_YElrEEGU0iK7hT1lkpS1Kc_LpQKrdpWAjtIvffwLSggM9eMI6MK6f5Mt.eot

LIc2DS_YElrEEGU0iK7hT1lkpS1Kc_LpQKrdpWAjtIvffwLSggM9eMI6MK6f5Mt.eot

108 ms

3hQMg_7bck75-eCfM_3Pg29l6VoMLG8CJ6_jSltEY3bffwOSggM9eMI6MK6f5gI.eot

3hQMg_7bck75-eCfM_3Pg29l6VoMLG8CJ6_jSltEY3bffwOSggM9eMI6MK6f5gI.eot

107 ms

__utm.gif

__utm.gif

30 ms

collect

collect

102 ms

28 ms

ga-audiences

ga-audiences

49 ms

5564-295-10-3490.js

5564-295-10-3490.js

122 ms

c

c

190 ms

drop-shadow.png

drop-shadow.png

971 ms

application2.js

application2.js

173 ms

arrow-small-left.png

arrow-small-left.png

114 ms

arrow-small-right.png

arrow-small-right.png

115 ms

zoomout.cur

zoomout.cur

908 ms

loader.white.gif

loader.white.gif

161 ms

flexslider-icon.woff

flexslider-icon.woff

113 ms

storage.html

storage.html

141 ms

storage.js

storage.js

61 ms

visits

visits

283 ms

jquery.js

jquery.js

46 ms

696ae6f3b215e6543828b080d5428592.css

696ae6f3b215e6543828b080d5428592.css

120 ms

modernity.png

modernity.png

30 ms

buttons.png

buttons.png

56 ms

Accessibility Review

hd.no accessibility score

80

Accessibility Issues

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

<frame> or <iframe> elements do not have a title

High

Image elements do not have [alt] attributes

High

Links do not have a discernible name

Best practices

These items highlight common accessibility best practices.

Impact

Issue

High

[user-scalable="no"] is used in the <meta name="viewport"> element or the [maximum-scale] attribute is less than 5.

Best Practices

hd.no best practices score

92

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

hd.no SEO score

77

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Links are not crawlable

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document uses legible font sizes

Language and Encoding

  • Language Detected

    NO

  • Language Claimed

    N/A

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Hd.no can be misinterpreted by Google and other search engines. Our service has detected that Norwegian is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Hd.no main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

hd.no

Open Graph description is not detected on the main page of Hd. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: