Report Summary

  • 98

    Performance

    Renders faster than
    95% of other websites

  • 52

    Accessibility

    Visual factors better than
    that of 21% of websites

  • 75

    Best Practices

    More advanced features
    available than in
    36% of websites

  • 83

    SEO

    Google-friendlier than
    46% of websites

Page Load Speed

2.3 sec in total

First Response

502 ms

Resources Loaded

968 ms

Page Rendered

812 ms

heartlandweb.com screenshot

About Website

Click here to check amazing Heartlandweb content for United States. Otherwise, check out these important facts you probably never knew about heartlandweb.com

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Key Findings

We analyzed Heartlandweb.com page load time and found that the first response time was 502 ms and then it took 1.8 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 35% of websites can load faster.

Performance Metrics

heartlandweb.com performance score

98

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.2 s

99/100

10%

LCP (Largest Contentful Paint)

Value1.9 s

98/100

25%

SI (Speed Index)

Value2.1 s

99/100

10%

TBT (Total Blocking Time)

Value130 ms

96/100

30%

CLS (Cumulative Layout Shift)

Value0.032

100/100

15%

TTI (Time to Interactive)

Value1.6 s

100/100

10%

Network Requests Diagram

heartlandweb.com

502 ms

bg.gif

236 ms

clear.gif

119 ms

top.gif

274 ms

bcabannersm.gif

507 ms

Our browser made a total of 30 requests to load all elements on the main page. We found that 93% of them (28 requests) were addressed to the original Heartlandweb.com, 7% (2 requests) were made to Bigcityadvertising.com. The less responsive or slowest element that took the longest time to load (507 ms) relates to the external source Bigcityadvertising.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 15.1 kB (80%)

Content Size

18.9 kB

After Optimization

3.8 kB

In fact, the total size of Heartlandweb.com main page is 18.9 kB. This result falls within a vast category (top 1 000 000) of heavyweight, probably not optimized, and thus slow loading web pages. Only 5% of websites need less resources to load. HTML takes 18.9 kB which makes up the majority of the site volume.

HTML Optimization

-80%

Potential reduce by 15.1 kB

  • Original 18.9 kB
  • After minification 18.3 kB
  • After compression 3.8 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 15.1 kB or 80% of the original size.

Requests Breakdown

Number of requests can be reduced by 20 (69%)

Requests Now

29

After Optimization

9

The browser has sent 29 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Heartlandweb. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests and as a result speed up the page load time.

Accessibility Review

heartlandweb.com accessibility score

52

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Image elements do not have [alt] attributes

High

Form elements do not have associated labels

High

Links do not have a discernible name

Best Practices

heartlandweb.com best practices score

75

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

SEO Factors

heartlandweb.com SEO score

83

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Image elements do not have [alt] attributes

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document doesn't use legible font sizes

High

Tap targets are not sized appropriately

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    EN

  • Encoding

    WINDOWS-1252

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Heartlandweb.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is English. Our system also found out that Heartlandweb.com main page’s claimed encoding is windows-1252. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of Heartlandweb. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: