Report Summary

  • 90

    Performance

    Renders faster than
    91% of other websites

  • 95

    Accessibility

    Visual factors better than
    that of 87% of websites

  • 83

    Best Practices

    More advanced features
    available than in
    56% of websites

  • 75

    SEO

    Google-friendlier than
    32% of websites

imarket.no

iMarket Store

Page Load Speed

1.2 sec in total

First Response

340 ms

Resources Loaded

804 ms

Page Rendered

94 ms

imarket.no screenshot

About Website

Click here to check amazing IMarket content for Norway. Otherwise, check out these important facts you probably never knew about imarket.no

Visit imarket.no

Key Findings

We analyzed Imarket.no page load time and found that the first response time was 340 ms and then it took 898 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 15% of websites can load faster.

Performance Metrics

imarket.no performance score

90

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value2.9 s

54/100

10%

LCP (Largest Contentful Paint)

Value2.9 s

81/100

25%

SI (Speed Index)

Value2.9 s

95/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value2.9 s

96/100

10%

Network Requests Diagram

imarket.no

340 ms

Main

129 ms

gradient_imstorehead.png

112 ms

helpicon.gif

199 ms

LOGIQ_footer_30px.png

332 ms

Our browser made a total of 5 requests to load all elements on the main page. We found that all of those requests were addressed to Imarket.no and no external sources were called. The less responsive or slowest element that took the longest time to load (340 ms) belongs to the original domain Imarket.no.

Page Optimization Overview & Recommendations

Page size can be reduced by 16.4 kB (33%)

Content Size

49.3 kB

After Optimization

32.9 kB

In fact, the total size of Imarket.no main page is 49.3 kB. This result falls within a vast category (top 1 000 000) of heavyweight, probably not optimized, and thus slow loading web pages. Only a small number of websites need less resources to load. Images take 35.5 kB which makes up the majority of the site volume.

HTML Optimization

-82%

Potential reduce by 11.4 kB

  • Original 13.8 kB
  • After minification 10.0 kB
  • After compression 2.4 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 3.8 kB, which is 28% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 11.4 kB or 82% of the original size.

Image Optimization

-14%

Potential reduce by 5.0 kB

  • Original 35.5 kB
  • After minification 30.4 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, IMarket needs image optimization as it can save up to 5.0 kB or 14% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

Requests Breakdown

We found no issues to fix!

Requests Now

3

After Optimization

3

The browser has sent 3 CSS, Javascripts, AJAX and image requests in order to completely render the main page of IMarket. According to our analytics all requests are already optimized.

Accessibility Review

imarket.no accessibility score

95

Accessibility Issues

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Best Practices

imarket.no best practices score

83

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

General

Impact

Issue

Low

Detected JavaScript libraries

SEO Factors

imarket.no SEO score

75

Search Engine Optimization Advices

Crawling and Indexing

To appear in search results, crawlers need access to your app.

Impact

Issue

High

Page is blocked from indexing

Mobile Friendly

Make sure your pages are mobile friendly so users don’t have to pinch or zoom in order to read the content pages. [Learn more](https://developers.google.com/search/mobile-sites/).

Impact

Issue

High

Document doesn't use legible font sizes

Language and Encoding

  • Language Detected

    NO

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Imarket.no can be misinterpreted by Google and other search engines. Our service has detected that Norwegian is used on the page, and neither this language nor any other was claimed in <html> or <meta> tags. Our system also found out that Imarket.no main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

Open Graph description is not detected on the main page of IMarket. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: