Tools & Wizards About Us
imperialmarketing.us screenshot

Report Summary

  • 100

    Performance

    Renders faster than
    97% of other websites

  • 81

    Accessibility

    Visual factors better than
    that of 52% of websites

  • 67

    Best Practices

    More advanced features
    available than in
    24% of websites

  • 67

    SEO

    Google-friendlier than
    25% of websites

imperialmarketing.us

Untitled

Page Load Speed

1.1 sec in total

First Response

275 ms

Resources Loaded

659 ms

Page Rendered

180 ms

imperialmarketing.us screenshot

About Website

Click here to check amazing Imperialmarketing content for United States. Otherwise, check out these important facts you probably never knew about imperialmarketing.us

Web and Marketing Soultions that provides design, marketing, custom applications, mobile and video marketing

Visit imperialmarketing.us

Key Findings

We analyzed Imperialmarketing.us page load time and found that the first response time was 275 ms and then it took 839 ms to load all DOM resources and completely render a web page. This is quite a good result, as only 15% of websites can load faster.

Performance Metrics

imperialmarketing.us performance score

100

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value1.3 s

98/100

10%

LCP (Largest Contentful Paint)

Value1.6 s

99/100

25%

SI (Speed Index)

Value1.3 s

100/100

10%

TBT (Total Blocking Time)

Value0 ms

100/100

30%

CLS (Cumulative Layout Shift)

Value0

100/100

15%

TTI (Time to Interactive)

Value1.3 s

100/100

10%

Network Requests Diagram

imperialmarketing.us

275 ms

style.css

111 ms

menu1.css

123 ms

logo_05.gif

129 ms

curve_banner_09.gif

129 ms

Our browser made a total of 30 requests to load all elements on the main page. We found that all of those requests were addressed to Imperialmarketing.us and no external sources were called. The less responsive or slowest element that took the longest time to load (380 ms) belongs to the original domain Imperialmarketing.us.

Page Optimization Overview & Recommendations

Page size can be reduced by 76.1 kB (33%)

Content Size

229.2 kB

After Optimization

153.1 kB

  • HTML
  • Images
  • CSS

In fact, the total size of Imperialmarketing.us main page is 229.2 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 15% of websites need less resources to load. Images take 195.7 kB which makes up the majority of the site volume.

HTML Optimization

-88%

Potential reduce by 16.7 kB

  • Original 19.0 kB
  • After minification 11.3 kB
  • After compression 2.2 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. This page needs HTML code to be minified as it can gain 7.7 kB, which is 40% of the original size. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 16.7 kB or 88% of the original size.

Image Optimization

-24%

Potential reduce by 46.8 kB

  • Original 195.7 kB
  • After minification 148.9 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Obviously, Imperialmarketing needs image optimization as it can save up to 46.8 kB or 24% of the original volume. The most popular and efficient tools for JPEG and PNG image optimization are Jpegoptim and PNG Crush.

CSS Optimization

-86%

Potential reduce by 12.5 kB

  • Original 14.5 kB
  • After minification 13.0 kB
  • After compression 2.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Imperialmarketing.us needs all CSS files to be minified and compressed as it can save up to 12.5 kB or 86% of the original size.

Requests Breakdown

Number of requests can be reduced by 10 (34%)

Requests Now

29

After Optimization

19

  • AJAX
  • Images
  • CSS

The browser has sent 29 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Imperialmarketing. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests and as a result speed up the page load time.

Network Requests Diagram

imperialmarketing.us

imperialmarketing.us

275 ms

style.css

style.css

111 ms

menu1.css

menu1.css

123 ms

logo_05.gif

logo_05.gif

129 ms

curve_banner_09.gif

curve_banner_09.gif

129 ms

banner.jpg

banner.jpg

192 ms

talk-with-us.jpg

talk-with-us.jpg

147 ms

free-quote.jpg

free-quote.jpg

161 ms

video-overview.jpg

video-overview.jpg

185 ms

webdesign_img_34.jpg

webdesign_img_34.jpg

187 ms

divider-line_21.jpg

divider-line_21.jpg

188 ms

logo_img_31.jpg

logo_img_31.jpg

216 ms

seo_img_37.jpg

seo_img_37.jpg

214 ms

box1_curve_btm_lft_45.gif

box1_curve_btm_lft_45.gif

264 ms

box1_curve_btm_rgt.gif

box1_curve_btm_rgt.gif

264 ms

box2_curve_top_lft_51.jpg

box2_curve_top_lft_51.jpg

264 ms

box2_curve_top_rgt_51.jpg

box2_curve_top_rgt_51.jpg

265 ms

latest-work_34.jpg

latest-work_34.jpg

215 ms

taste.jpg

taste.jpg

380 ms

latest-work_36.jpg

latest-work_36.jpg

257 ms

latest-work_38.jpg

latest-work_38.jpg

258 ms

box2_curve_bot_lft_51.jpg

box2_curve_bot_lft_51.jpg

321 ms

box2_curve_bot_rgt_51.jpg

box2_curve_bot_rgt_51.jpg

262 ms

bg_02.jpg

bg_02.jpg

201 ms

bdy_full_bg_04.jpg

bdy_full_bg_04.jpg

255 ms

divider1.html

divider1.html

257 ms

banner_bg_12.jpg

banner_bg_12.jpg

263 ms

box1_bot_bg_47.gif

box1_bot_bg_47.gif

255 ms

box2_top_bg_53.gif

box2_top_bg_53.gif

317 ms

box2_bot_bg_53.gif

box2_bot_bg_53.gif

308 ms

Accessibility Review

imperialmarketing.us accessibility score

81

Accessibility Issues

Contrast

These are opportunities to improve the legibility of your content.

Impact

Issue

High

Background and foreground colors do not have a sufficient contrast ratio.

Internationalization and localization

These are opportunities to improve the interpretation of your content by users in different locales.

Impact

Issue

High

<html> element does not have a [lang] attribute

Names and labels

These are opportunities to improve the semantics of the controls in your application. This may enhance the experience for users of assistive technology, like a screen reader.

Impact

Issue

High

Links do not have a discernible name

Best Practices

imperialmarketing.us best practices score

67

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Displays images with incorrect aspect ratio

High

Serves images with low resolution

SEO Factors

imperialmarketing.us SEO score

67

Search Engine Optimization Advices

Content Best Practices

Format your HTML in a way that enables crawlers to better understand your app’s content.

Impact

Issue

High

Links do not have descriptive text

Language and Encoding

  • Language Detected

    N/A

  • Language Claimed

    N/A

  • Encoding

    ISO-8859-1

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Imperialmarketing.us can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else) and no language is claimed in <html> or <meta> tags either. Our system also found out that Imperialmarketing.us main page’s claimed encoding is iso-8859-1. Changing it to UTF-8 can be a good choice, as this format is commonly used for encoding all over the web and thus their visitors won’t have any troubles with symbol transcription or reading.

Social Sharing Optimization

imperialmarketing.us

Open Graph description is not detected on the main page of Imperialmarketing. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: