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www.insightmarketingsoftware.com

866 ms

offline.css

216 ms

general.css

219 ms

Our browser made a total of 3 requests to load all elements on the main page. We found that all of those requests were addressed to Insightmarketingsoftware.com and no external sources were called. The less responsive or slowest element that took the longest time to load (866 ms) belongs to the original domain Insightmarketingsoftware.com.

Content Size

5.8 kB

After Optimization

1.8 kB

In fact, the total size of Insightmarketingsoftware.com main page is 5.8 kB. This result falls within a vast category (top 1 000 000) of heavyweight, probably not optimized, and thus slow loading web pages. Only a small number of websites need less resources to load. CSS take 4.1 kB which makes up the majority of the site volume.

HTML Optimization

-56%

Potential reduce by 990 B

Original 1.8 kB
After minification 1.7 kB
After compression 779 B

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 990 B or 56% of the original size.

CSS Optimization

-75%

Potential reduce by 3.0 kB

Original 4.1 kB
After minification 2.8 kB
After compression 1.0 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Insightmarketingsoftware.com needs all CSS files to be minified and compressed as it can save up to 3.0 kB or 75% of the original size.

Requests Now

After Optimization

The browser has sent 2 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Insightmarketingsoftware. According to our analytics all requests are already optimized.

Language and Encoding

Language Detected

N/A

Language Claimed

Encoding

UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Insightmarketingsoftware.com can be misinterpreted by Google and other search engines. Unfortunately we cannot identify language used on the page (probably there is a mix of languages, too little text or something else), while the claimed language is Dutch. Our system also found out that Insightmarketingsoftware.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

insightmarketingsoftware.com

Open Graph description is not detected on the main page of Insightmarketingsoftware. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: