Report Summary

  • 28

    Performance

    Renders faster than
    48% of other websites

  • 100

    Accessibility

    Visual factors better than
    that of 97% of websites

  • 58

    Best Practices

    More advanced features
    available than in
    19% of websites

  • 79

    SEO

    Google-friendlier than
    40% of websites

luckyny.com

Lucky Branded Entertainment – Branded Content, Advertising Agency, Production company, Brand marketing, Viral films, digital content

Page Load Speed

3.1 sec in total

First Response

842 ms

Resources Loaded

1.8 sec

Page Rendered

486 ms

luckyny.com screenshot

About Website

Welcome to luckyny.com homepage info - get ready to check Lucky Ny best content right away, or after learning these important things about luckyny.com

Lucky Branded Entertainment is a hybrid: half viral agency – half viral production company. The New York based viral marketing agency writes, produces and directs viral films, branded content and bran...

Visit luckyny.com

Key Findings

We analyzed Luckyny.com page load time and found that the first response time was 842 ms and then it took 2.3 sec to load all DOM resources and completely render a web page. This is quite a good result, as only 45% of websites can load faster.

Performance Metrics

luckyny.com performance score

28

Measured Metrics

name

value

score

weighting

FCP (First Contentful Paint)

Value3.9 s

24/100

10%

LCP (Largest Contentful Paint)

Value3.9 s

51/100

25%

SI (Speed Index)

Value6.8 s

35/100

10%

TBT (Total Blocking Time)

Value2,090 ms

7/100

30%

CLS (Cumulative Layout Shift)

Value0.57

12/100

15%

TTI (Time to Interactive)

Value7.2 s

51/100

10%

Network Requests Diagram

luckyny.com

842 ms

style.css

73 ms

jquery.min.js

13 ms

cufon-yui.js

141 ms

omnes.font.js

141 ms

Our browser made a total of 18 requests to load all elements on the main page. We found that 72% of them (13 requests) were addressed to the original Luckyny.com, 11% (2 requests) were made to Connect.facebook.net and 6% (1 request) were made to Ajax.googleapis.com. The less responsive or slowest element that took the longest time to load (842 ms) belongs to the original domain Luckyny.com.

Page Optimization Overview & Recommendations

Page size can be reduced by 72.4 kB (20%)

Content Size

370.4 kB

After Optimization

298.0 kB

In fact, the total size of Luckyny.com main page is 370.4 kB. This result falls beyond the top 1M of websites and identifies a large and not optimized web page that may take ages to load. 40% of websites need less resources to load. Javascripts take 248.8 kB which makes up the majority of the site volume.

HTML Optimization

-76%

Potential reduce by 25.3 kB

  • Original 33.3 kB
  • After minification 32.8 kB
  • After compression 8.0 kB

HTML content can be minified and compressed by a website’s server. The most efficient way is to compress content using GZIP which reduces data amount travelling through the network between server and browser. HTML code on this page is well minified. It is highly recommended that content of this web page should be compressed using GZIP, as it can save up to 25.3 kB or 76% of the original size.

Image Optimization

-0%

Potential reduce by 76 B

  • Original 85.0 kB
  • After minification 85.0 kB

Image size optimization can help to speed up a website loading time. The chart above shows the difference between the size before and after optimization. Lucky Ny images are well optimized though.

JavaScript Optimization

-18%

Potential reduce by 45.6 kB

  • Original 248.8 kB
  • After minification 246.0 kB
  • After compression 203.2 kB

It’s better to minify JavaScript in order to improve website performance. The diagram shows the current total size of all JavaScript files against the prospective JavaScript size after its minification and compression. It is highly recommended that all JavaScript files should be compressed and minified as it can save up to 45.6 kB or 18% of the original size.

CSS Optimization

-42%

Potential reduce by 1.4 kB

  • Original 3.3 kB
  • After minification 3.3 kB
  • After compression 1.9 kB

CSS files minification is very important to reduce a web page rendering time. The faster CSS files can load, the earlier a page can be rendered. Luckyny.com needs all CSS files to be minified and compressed as it can save up to 1.4 kB or 42% of the original size.

Requests Breakdown

Number of requests can be reduced by 10 (59%)

Requests Now

17

After Optimization

7

The browser has sent 17 CSS, Javascripts, AJAX and image requests in order to completely render the main page of Lucky Ny. We recommend that multiple CSS and JavaScript files should be merged into one by each type, as it can help reduce assets requests from 11 to 1 for JavaScripts and as a result speed up the page load time.

Accessibility Review

luckyny.com accessibility score

100

Accessibility Issues

Best Practices

luckyny.com best practices score

58

Areas of Improvement

Trust and Safety

Impact

Issue

High

Does not use HTTPS

High

Includes front-end JavaScript libraries with known security vulnerabilities

Low

Ensure CSP is effective against XSS attacks

User Experience

Impact

Issue

High

Serves images with low resolution

General

Impact

Issue

Low

Detected JavaScript libraries

High

Browser errors were logged to the console

High

Page has valid source maps

SEO Factors

luckyny.com SEO score

79

Search Engine Optimization Advices

Language and Encoding

  • Language Detected

    EN

  • Language Claimed

    EN

  • Encoding

    UTF-8

Language claimed in HTML meta tag should match the language actually used on the web page. Otherwise Luckyny.com can be misinterpreted by Google and other search engines. Our service has detected that English is used on the page, and it matches the claimed language. Our system also found out that Luckyny.com main page’s claimed encoding is utf-8. Use of this encoding format is the best practice as the main page visitors from all over the world won’t have any issues with symbol transcription.

Social Sharing Optimization

Open Graph description is not detected on the main page of Lucky Ny. Lack of Open Graph description can be counter-productive for their social media presence, as such a description allows converting a website homepage (or other pages) into good-looking, rich and well-structured posts, when it is being shared on Facebook and other social media. For example, adding the following code snippet into HTML <head> tag will help to represent this web page correctly in social networks: